Google Ads Specialist

Company Description

Insights is a Dubai-based full-service digital marketing agency with over 13 years of experience in brand building, web development, digital marketing, social media, PR, and multimedia. Known for exceptional results and customer satisfaction, 90% of our clients come from referrals. Our expert teams leverage cutting-edge tools and deep market insights to support businesses in thriving within competitive industries. With a foundation built on transparency, collaboration, and excellence, we create lasting relationships and help redefine marketing for the modern business ecosystem.

Role Description

The Google Ads Specialist will manage and optimize online advertising campaigns to ensure maximum Return on Investment (ROI) using Google Ads tools and strategies. Responsibilities include creating, monitoring, and analyzing ad campaigns, conducting keyword research, implementing strategies to improve ad performance, and preparing performance reports for clients. The role will also require staying up-to-date with industry trends and best practices to provide innovative advertising strategies. This is a full-time, on-site role based in Srinagar.

Qualifications

• Strong expertise in Google Ads strategies, campaign management, and optimizing for ROI
• Experience in analysis and reporting using tools like Google Analytics and other relevant platforms
• Proficiency in keyword research, competitor analysis, and ad copy creation
• Excellent problem-solving skills with the ability to identify and implement campaign improvements
• Understanding of the digital marketing landscape and industry trends
• Effective communication skills and capacity to collaborate with cross-functional teams
• Bachelor’s degree in Marketing, Advertising, or a related field
• Experience in online advertising within an agency setting is an advantage