General Manager/ National Sales Manager/Regional Sales Manager

Role & responsibilities

• Hypergrowth Strategy & Execution

  Architect and execute a step-change go-to-market plan to deliver 60 to 70% revenue growth (130 Cr to 200 Cr in 12 months), including rapid new customer acquisition (government, and private), aggressive regional/exports expansion, and fast scaling of channel partnerships.

• Sales Team Scale-Up

  Rapidly double the size and capability of the sales organization, building a high-performance, target-driven culture aligned to stretch goals.

• Digital & Data-Driven Sales

  Lead adoption of advanced CRM, sales automation, and analytics to drive pipeline velocity, conversion rates, and data-driven decision-making.

• Solution & Consultative Selling

  Drive technical/solution sales excellence, particularly for complex B2B offerings in dairy tech, food safety, or related domains. Foster consultative selling capabilities across the team.

• Cross-Functional Growth Leadership:

  Collaborate with product, marketing, and service teams to launch new offerings, adapt GTM strategies in real time, and ensure customer-centric innovation.

• Financial & Operational Management:

  Own sales budgeting, AOP formulation, and resource allocation to maximize ROI and profitability.

• Market Intelligence & Competitive Edge:

  Continuously monitor market trends, competitor moves, and customer needs to refine sales strategy and maintain leadership.

• Stakeholder Engagement:

  Build and nurture strong relationships with key clients, partners, and internal stakeholders to unlock new business opportunities.

Preferred candidate profile

• Education:

  Bachelors in Business Administration, Marketing, Engineering, or related field (Masters preferred).

• Hypergrowth Track Record:

  Demonstrated success in delivering 50%+ annual sales growth at 100 Cr+ scale, ideally in B2B, B2C & B2G tech/industrial sectors.

• Sales Leadership:

  Proven ability to scale and lead large sales teams, set and manage KRAs/KPIs, and drive high performance under aggressive targets.

• Sales Strategy:

  Expertise in designing and executing breakthrough GTM plans, including new customer acquisition, tender/private sales, and channel development.

• Digital Fluency:

  Hands-on experience with advanced CRM, sales automation, and analytics tools.

• Technical/Consultative Sales:

  Deep experience in solution selling for complex B2B, B2C & B2G products (dairy tech, food safety, industrial, or similar).

• Financial Acumen:

  Strong skills in sales budgeting, AOP, and profitability management.

• Cross-Functional Leadership:

  Experience collaborating with product, marketing, and service teams to drive growth.

• Communication & Influence:

  Exceptional negotiation, presentation, and interpersonal skills.

• Integrity & Resilience:

  High ethical standards, adaptability, and a passion for inspiring teams to achieve stretch goals.