Why Join Us? As a Field & Channel Marketing Specialist, you’ll drive pipeline, accelerate deals, and grow Check Point’s presence across India & SAARC by partnering with both field sales and our channel ecosystem. You’ll localize global campaigns, activate joint initiatives with MSSPs and resellers, and lead marketing programs tailored to key verticals like BFSI, technology, digital-native businesses, critical infrastructure, and government. You’ll be part of a 3-member regional marketing pod, working with a dedicated agency and collaborating regularly with global and APAC teams through structured syncs. The role blends strategic input with tactical ownership—ideal for someone who enjoys making things happen on the ground. This is a hybrid role with flexible work arrangements and occasional travel to major metros for customer and partner events. Key Responsibilities Field Marketing & Pipeline Activation Build and influence pipeline through localized campaigns—ABM, executive events, webinars, and sector-led plays. Partner with regional sales leads to prioritize accounts and execute territory-based plans. Drive end-to-end execution of events and follow-through to sales conversion. Channel & Partner Marketing Lead co-marketing programs with MSSPs, VARs, and distributors— digital campaigns, webinars, events, Plan and manage MDF budgets, ensuring performance-based tracking and ROI reporting. Support partner recruitment and onboarding through toolkits, announcements, and sales-aligned messaging. Drive partner engagement through regular communications and go-to-market assets. Enablement & Localization Localize global campaigns and content to fit regional buyer personas and pain points. Create and manage sales enablement assets, pitch decks, and one-pagers tailored to India & SAARC needs. Maintain consistent messaging across customer and partner channels. Reporting & Optimization Track program performance through Salesforce and internal dashboards. Deliver clear reports on lead quality, pipeline impact, and conversion trends. Recommend data-driven optimizations to improve channel and campaign performance. Qualifications 3–5 years of experience in B2B tech marketing—cybersecurity or SaaS preferred. Familiarity with field and channel marketing across India or APAC. Hands-on experience with Salesforce, Eloqua/Marketo, and event/webinar tools. Strong cross-functional collaboration skills, especially with sales and partners. Self-starter who thrives in a fast-moving, high-growth environment. We value proactivity, resilience, and creative problem-solving in fast-changing market conditions. Show more Show less