Field Marketing Executive

Job Summary: We are seeking a proactive and results-oriented Field Sales and Marketing Executive to join our team. The ideal candidate will have experience in selling electrical automation products such as sensors, industrial blowers, PID controllers, and a strong understanding of B2B portals like IndiaMART. The role involves developing and executing sales strategies, managing customer relationships, and promoting our products to maximize sales and market presence. Key Responsibilities: Sales and Business Development: Identify and target potential customers for electrical automation products. Generate leads through various channels, including B2B portals like IndiaMART, industry events, and referrals. Conduct market research to understand customer needs, industry trends, and competitive landscape. Develop and implement effective sales strategies to achieve sales targets and expand market share. Visit clients on-site to demonstrate products, provide technical advice, and secure sales. Customer Relationship Management: Build and maintain strong relationships with existing and prospective customers. Understand customer requirements and provide tailored solutions to meet their needs. Conduct product presentations, demonstrations, and negotiations to secure sales. Provide post-sales support and address any customer concerns or issues promptly. Marketing and Promotion: Develop and execute marketing campaigns to promote electrical automation products. Utilize B2B portals like IndiaMART to create product listings, manage inquiries, and enhance product visibility. Collaborate with the marketing team to create marketing materials, including brochures, catalogs, and online content. Participate in industry events, trade shows, and exhibitions to showcase products and generate leads. Market Analysis and Reporting: Monitor and analyze sales performance, market trends, and customer feedback. Prepare regular reports on sales activities, performance metrics, and market insights. Identify opportunities for product improvements, new product development, and market expansion. Provide input on pricing strategies and promotional offers based on market analysis. Collaboration and Communication Work closely with the sales, marketing, and product development teams to align strategies and achieve business objectives. Communicate effectively with internal and external stakeholders to ensure smooth execution of sales and marketing activities. Stay updated on industry developments, technological advancements, and best practices. Qualifications: Bachelor’s degree in Engineering, Business, Marketing, or a related field. Proven experience in sales and marketing of electrical automation products. Familiarity with B2B portals, particularly IndiaMART. Strong understanding of sales principles, marketing strategies, and customer relationship management. Excellent communication, negotiation, and presentation skills. Proficiency in using CRM software and MS Office Suite. Ability to work independently and as part of a team. Strong analytical and problem-solving abilities. Willingness to travel frequently to meet with customers and attend industry events. Benefits: Competitive salary and commission structure. Comprehensive benefits package. Opportunities for professional development and career growth. Supportive and collaborative work environment.