Executive - Lead Generation & Market Research

Role:

Location:

Experience: 6 Months to 1 Year

Reporting to:

About the Role

We are looking for a motivated and resourceful Market Research & Lead Generation Executive to support our business expansion across global markets. This role is ideal for individuals who are analytical, detail-oriented, and eager to work in a high-growth, AI-powered B2B startup.

You will work closely with the founding team to build high-quality prospect lists, manage CRM data, and support outbound campaigns through email, LinkedIn, and webinars.

Key Responsibilities

Conduct secondary research to identify relevant businesses and decision-makers in target geographies

Build contact databases using LinkedIn, trade directories, email discovery tools, and other public sources

Qualify leads based on predefined criteria and input data into the CRM

Schedule introductory meetings with prospective clients via email and LinkedIn outreach

Assist in maintaining a clean and updated CRM pipeline, ensuring no leads go unattended

Create summary presentations and weekly outreach performance reports

Work closely with the founders to run market research surveys or campaigns for specific product categories

Required Skills & Tools

Strong proficiency in Microsoft Excel and PowerPoint

Hands-on knowledge of LinkedIn, Canva, ChatGPT (or equivalent AI tools)

Basic understanding of CRM platforms (HubSpot, Zoho, Notion, or Sheets-based CRMs)

Strong communiction and writing skills for professional email drafting

Attention to detail and ability to work independently with deadline

Preferred Qualifications

Final year student or recent graduate in Business, Marketing, or related fields

MBA students/freshers will be given preference

Prior experience with lead generation, digital marketing, or export-focused research is a plus

Why Join Us?

Work closely with the leadership team in a high-impact role

Learn cutting-edge B2B lead generation and AI marketing tools

Get exposure to global business workflows and decision-making

Opportunity for a full-time role based on performance