Email Marketing Executive

Email Marketing Executive

Company Description

XTREMEX is a premium D2C clothing brand blending streetwear with lifestyle fashion. We create bold, high-quality apparel designed for a generation that chooses to stand out. With in-house manufacturing and a fast-growing community, XTREMEX is redefining Indian streetwear.

Role Description

We’re looking for a data-driven, creative, and detail-oriented Email Marketing Executive

Responsibilities

• Plan, build, and execute end-to-end email campaigns (promotional, product launches, flows, winback, cart recovery).
• Manage and optimize automated lifecycle flows (welcome series, onboarding, post-purchase, re-engagement).
• Segment audiences and run targeted campaigns to improve engagement, AOV and LTV.
• Write compelling subject lines, preheaders, and email copy aligned with brand voice.
• Design/email-build collaboration with the creative team; ensure mobile-first, responsive templates.
• A/B test subject lines, content blocks, send times, and segmentation strategies; iterate on results.
• Monitor deliverability, sender reputation, and list health (cleaning, suppression, compliance).
• Track KPIs: open rate, CTR, conversion rate, revenue per email, unsubscribe rate, and ROI.
• Coordinate with performance marketing to align email campaigns with paid ads and launches.
• Maintain campaign calendar and ensure timely execution for launches and seasonal pushes.

Qualifications & Skills

• 1+ years experience in email marketing (D2C / e-commerce preferred).
• Hands-on experience with an ESP (Klaviyo, Mailchimp, Omnisend, or similar).
• Strong copywriting skills and an eye for on-brand creative.
• Comfortable with segmentation, event-based triggers, and data-driven experimentation.
• Familiarity with deliverability best practices and CAN-SPAM / local compliance.
• Analytical mindset — able to read data, generate insights, and translate them into actions.
• Passion for fashion, streetwear, and youth culture.

Why Join Us?

• Work directly with the Founder & core marketing team.
• Be part of shaping XTREMEX’s direct revenue channel and retention strategy.
• Creative freedom to test and scale high-impact email campaigns.
• Competitive salary + growth opportunities.
• Opportunity to grow into a managerial role as the brand scales.

Compensation

💰 Competitive salary based on experience & industry standards.

Location & Type

📍 New Delhi | Full-Time | On-Site

How to Apply

📩 Send your CV + portfolio (campaigns, screenshots of flows, performance metrics) via WhatsApp: 8447559887