Digital Media Manager

Job Title: Digital Marketing Executive / Social Media & Lead Nurturing Specialist

Company:

Location:

Work Timings:

Company Description

PRIME ICT

Our mission is to deliver impactful results and empower businesses to thrive in a rapidly changing technological world.

Role Description

Digital Marketing Executive / Social Media & Lead Nurturing Specialist

The role involves managing media planning and execution, developing and implementing digital strategies, and overseeing social media marketing campaigns. You will also analyse digital media performance, optimise campaigns, and collaborate closely with internal stakeholders to achieve marketing and business objectives.

Job Overview

creative, analytical, and results-driven professional

Key Responsibilities

Social Media Management

• Plan, create, and schedule engaging content across platforms (LinkedIn, Instagram, Facebook, etc.) to boost brand presence and engagement.

Newsletter Creation

• Design and distribute monthly/weekly newsletters featuring company updates, case studies, and promotional content.

Email Marketing

• Create and execute targeted email campaigns to generate leads and maintain client relationships.

Lead Nurturing

• Follow up with leads through email, messages, and calls to guide them through the sales funnel towards closure.

Paid Advertising

• Plan, run, and optimise paid ad campaigns (Google Ads, Meta Ads, LinkedIn Ads) to increase traffic and conversions.

Analytics & Reporting

• Track campaign performance, analyse key metrics, and prepare reports on engagement, reach, and ROI.

Brand Visibility

• Continuously explore innovative ways to strengthen brand awareness and digital presence.

Required Skills & Qualifications

• Proven experience (1–3 years) in digital marketing, social media management, or lead nurturing roles.
• Hands-on experience with tools such as Meta Business Suite, Google Ads, Canva, Mailchimp, and CRM platforms.
• Strong communication and copywriting skills.
• Working knowledge of SEO, analytics, and campaign optimisation.
• Creative mindset with attention to detail and brand consistency.

Preferred Qualities

• Self-motivated and proactive.
• Ability to manage multiple projects simultaneously.
• Team player with a positive, problem-solving attitude.

Education

• Bachelor’s degree in marketing, media studies, communications, or a related field.
• Familiarity with digital tools and analytics platforms is an advantage.

Salary: Competitive, based on experience

Employment Type: Full-time (On-site)

Work Hours: 5:00 AM – 1:00 PM (Monday to Friday)

Office Location: 407, Arundeep Complex, Above La pinoz Pizza, Racecourse, Vadodara, Gujarat.