Job Title: Digital Marketing Executive / Social Media & Lead Nurturing Specialist Company: Sata Communications (India Identity for PRIME ICT) Location: 407, Arundeep Complex, Above La Pinoz Pizza, Racecourse, Vadodara, Gujarat Work Timings: 5:00 AM – 1:00 PM (Monday to Friday) Company Description PRIME ICT is a forward-thinking company with a bold vision to shape the future of the Information and Communication Technology (ICT) industry. With innovation at its core, PRIME ICT focuses on delivering smarter solutions and strategies for the evolving digital landscape. Our mission is to deliver impactful results and empower businesses to thrive in a rapidly changing technological world. Role Description This is a full-time on-site role for a Digital Marketing Executive / Social Media & Lead Nurturing Specialist . The role involves managing media planning and execution, developing and implementing digital strategies, and overseeing social media marketing campaigns. You will also analyse digital media performance, optimise campaigns, and collaborate closely with internal stakeholders to achieve marketing and business objectives. Job Overview We are seeking a creative, analytical, and results-driven professional to manage our online presence, create engaging content, nurture leads, and drive conversions. The ideal candidate will handle social media platforms, newsletters, email marketing, paid campaigns, and all initiatives that enhance brand visibility and engagement. Key Responsibilities Social Media Management Plan, create, and schedule engaging content across platforms (LinkedIn, Instagram, Facebook, etc.) to boost brand presence and engagement. Newsletter Creation Design and distribute monthly/weekly newsletters featuring company updates, case studies, and promotional content. Email Marketing Create and execute targeted email campaigns to generate leads and maintain client relationships. Lead Nurturing Follow up with leads through email, messages, and calls to guide them through the sales funnel towards closure. Paid Advertising Plan, run, and optimise paid ad campaigns (Google Ads, Meta Ads, LinkedIn Ads) to increase traffic and conversions. Analytics & Reporting Track campaign performance, analyse key metrics, and prepare reports on engagement, reach, and ROI. Brand Visibility Continuously explore innovative ways to strengthen brand awareness and digital presence. Required Skills & Qualifications Proven experience (1–3 years) in digital marketing, social media management, or lead nurturing roles. Hands-on experience with tools such as Meta Business Suite, Google Ads, Canva, Mailchimp, and CRM platforms. Strong communication and copywriting skills. Working knowledge of SEO, analytics, and campaign optimisation. Creative mindset with attention to detail and brand consistency. Preferred Qualities Self-motivated and proactive. Ability to manage multiple projects simultaneously. Team player with a positive, problem-solving attitude. Education Bachelor’s degree in marketing, media studies, communications, or a related field. Familiarity with digital tools and analytics platforms is an advantage. Salary: Competitive, based on experience Employment Type: Full-time (On-site) Work Hours: 5:00 AM – 1:00 PM (Monday to Friday) Office Location: 407, Arundeep Complex, Above La pinoz Pizza, Racecourse, Vadodara, Gujarat.