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Digital Marketing Specialist

2 - 4 years

1 - 2 Lacs

Posted:6 hours ago| Platform: GlassDoor logo

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Work Mode

On-site

Job Type

Full Time

Job Description

Job Description

SilverHost IT Solutions is looking for a skilled and creative Digital Marketing Specialist to join our growing team. You will develop, execute, and optimize digital campaigns across various channels to drive brand awareness, generate quality leads, and contribute to our client success stories.

This role is perfect for someone who thrives on data-driven strategy, enjoys experimenting with new ideas, and is passionate about delivering measurable results.

Key Responsibilities

  • Plan and execute digital marketing campaigns across channels including Google Ads, Meta Ads, SEO, and social media.
  • Create and manage PPC campaigns, monitor budgets, and optimize for maximum ROI.
  • Develop strategies to improve organic search rankings and website traffic.
  • Manage social media pages, posting calendars, and engagement strategies.
  • Analyze campaign performance, prepare reports, and make data-driven recommendations.
  • Collaborate with designers and content teams to create high-converting landing pages and ad creatives.
  • Stay updated on the latest digital marketing trends and platform updates.

Requirements

  • 2–4 years of experience in digital marketing or related field.
  • Hands-on experience with Google Ads, Meta Ads Manager, and SEO tools like Google Analytics, Search Console, SEMrush/Ahrefs.
  • Strong understanding of lead generation funnels, conversion tracking, and marketing metrics.
  • Excellent written and verbal communication skills.
  • Ability to multitask, manage multiple projects, and meet deadlines.
  • Basic knowledge of website CMS (WordPress preferred).

Job Types: Full-time, Permanent

Pay: ₹12,000.00 - ₹22,000.00 per month

Benefits:

  • Paid sick time

Schedule:

  • Day shift

Supplemental Pay:

  • Overtime pay

Work Location: In person

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