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Digital Marketing Specialist

1 years

1 - 2 Lacs

Posted:6 hours ago| Platform: GlassDoor logo

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Work Mode

Remote

Job Type

Full Time

Job Description

As a Digital Marketing Manager you are responsible for developing, implementing, and managing digital marketing strategies to enhance brand awareness, drive traffic, and generate leads or sales. They will oversee various digital channels such as websites, social media, email, search engines, and online advertising to achieve marketing goals and objectives.

Responsibilities:

  • Strategy Development: Develop comprehensive digital marketing strategies aligned with company goals.
  • Campaign Management: Plan, execute, and monitor digital marketing campaigns across various channels.
  • Content Creation: Collaborate with the content team to create engaging content for digital channels.
  • Social Media Management: Manage social media accounts, build brand awareness, and drive engagement.
  • SEO and SEM: Optimize website content for search engines and manage PPC advertising campaigns.
  • Email Marketing: Develop and execute email marketing campaigns to nurture leads and drive conversions.
  • Analytics and Reporting: Monitor and analyze performance metrics to optimize strategies.
  • Budget Management: Manage digital marketing budgets effectively and optimize spending.
  • Team Leadership: Lead and mentor a team of digital marketing professionals.
  • Stay Updated: Stay current with the latest digital marketing trends, best practices, and technologies.

Requirements

  • Proven experience in digital marketing, with a track record of successful campaign management and achieving measurable results.
  • Strong understanding of digital marketing channels, tools, and techniques, including SEO, SEM, social media, email marketing, and analytics.
  • Excellent analytical skills and the ability to interpret data and insights to drive decision-making and strategy.
  • Strong project management skills, with the ability to multitask and prioritize tasks in a fast-paced environment.
  • Creative thinking and problem-solving abilities, with a keen eye for detail and a passion for innovation.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
  • Proficiency in digital marketing tools and platforms, such as Google Analytics, Google Ads, Facebook Ads Manager, and email marketing software.
  • Adaptability and willingness to learn and evolve in a dynamic and ever-changing digital landscape.

Job Type: Full-time

Pay: ₹12,000.00 - ₹20,000.00 per month

Benefits:

  • Work from home

Supplemental Pay:

  • Commission pay
  • Performance bonus

Education:

  • Diploma (Preferred)

Experience:

  • total work: 1 year (Preferred)
  • Digital marketing: 1 year (Preferred)

Work Location: Remote

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