Digital Marketing Manager

VIRAT GROUP

0 years

8 - 9 Lacs

India

Posted:9 hours ago| Platform: GlassDoor logo

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Skills Required

marketing strategies seo planning strategy audits ads content management tracking crm analytics analyze data design reporting wordpress cms coordination certification hubspot

Work Mode

On-site

Job Type

Full Time

Job Description

Key Responsibilities:

Develop, implement, and manage digital marketing strategies to increase online visibility and lead generation.
Strong command over SEO (On-page & Off-page) – keyword planning, backlink strategy, technical audits, etc.
Plan and execute performance marketing campaigns across Google Ads, Meta (Facebook/Instagram), LinkedIn, etc.
Coordinate with graphic designers or create basic visuals independently (if required) using Canva, Photoshop, or similar tools.
Manage content strategy for blogs, landing pages, and marketing creatives.
Handle lead management funnels and tracking through tools like CRM, Google Analytics, and Meta Pixel.
Analyze data from various platforms and optimize campaigns for better ROI.
Stay up-to-date with industry trends, competitor strategies, and digital innovations.

Key Skills Required:

Deep knowledge of SEO tools (Ahrefs, SEMrush, Google Search Console, etc.)
Understanding of Graphic Design basics (Canva, Adobe tools – preferred)
Experience with Lead Generation through paid ads and organic campaigns
Strong analytical and reporting skills
Knowledge of WordPress or other CMS platforms
Team coordination and time management abilities

Preferred Qualifications:

Bachelor's/Master’s degree in Marketing, Digital Media, or a related field
Certification in Google Ads / HubSpot / Meta Blueprint (preferred but not mandatory)

Job Type: Full-time

Pay: ₹70,000.00 - ₹80,000.00 per month

Schedule:

Day shift

Work Location: In person

Expected Start Date: 15/07/2025

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