Digital Marketing Manager

We are seeking a results-driven Digital Marketing Manager to lead and scale our online marketing efforts across multiple digital channels. This role is ideal for a strategic thinker with a strong blend of creativity, analytical skills, and hands-on execution. You will be responsible for developing data-driven digital strategies, managing campaigns end-to-end, and driving brand visibility, lead generation, and customer engagement in a competitive digital landscape.

This position offers an exciting opportunity to shape digital growth initiatives, optimize performance marketing efforts, and collaborate with cross-functional teams to deliver measurable business impact.

Key Responsibilities

• Develop and execute comprehensive digital marketing strategies aligned with business goals
• Manage and optimize campaigns across SEO, SEM, paid media, social media, email marketing, and content marketing
• Oversee website performance, user experience, and conversion rate optimization
• Lead SEO initiatives including keyword research, on-page optimization, and content strategy
• Plan, execute, and monitor paid advertising campaigns using platforms such as Google Ads and social media advertising tools
• Analyze campaign performance using analytics platforms and generate actionable insights
• Collaborate with creative, sales, and product teams to align digital initiatives with broader marketing objectives
• Manage digital marketing budgets and ensure maximum ROI
• Stay updated on emerging digital trends, tools, and best practices
• Ensure brand consistency and compliance across all digital platforms

Qualifications and Experience

• Bachelor’s degree in Marketing, Communications, Business, or a related field
• Proven experience in digital marketing, performance marketing, or online brand management
• Strong knowledge of SEO, SEM, social media marketing, email marketing, and content strategy
• Hands-on experience with Google Analytics, Google Ads, marketing automation platforms, and CMS tools
• Experience managing paid media budgets and optimizing campaigns for performance
• Excellent analytical skills with the ability to interpret data into actionable strategies
• Strong communication and leadership skills
• Ability to manage multiple projects in a fast-paced environment

Preferred Skills

• Experience with WordPress or similar content management systems
• Knowledge of CRM platforms and marketing automation tools
• Familiarity with A/B testing, conversion optimization, and performance tracking
• Experience in B2B or B2C digital marketing environments

What We Offer

• Competitive compensation and benefits
• A collaborative and growth-oriented work culture
• Opportunities to lead impactful digital initiatives
• Professional development and career advancement opportunities

How to Apply

Apply through Indeed with your updated resume. Qualified candidates will be contacted for the next steps in the hiring process.

Job Type: Full-time

Pay: ₹50,000.00 - ₹65,000.00 per month

Benefits:

• Health insurance
• Life insurance
• Provident Fund

Work Location: In person