Digital Marketing Manager

Strategy & Execution:

We are looking for a results-driven Digital Marketing Manager to lead our digital marketing efforts, drive brand awareness, generate qualified leads, and boost online presence across platforms. You will plan, implement, and manage performance-driven campaigns, SEO strategies, content marketing, and social media activities in alignment with business goals.

Key Responsibilities:

• Develop and execute integrated digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
• Create data-backed campaigns for brand visibility, lead generation, and customer acquisition.

Performance Marketing:

• Manage paid campaigns on Google Ads, Meta, LinkedIn, and other relevant platforms.
• Optimize ad spend and ROI through A/B testing, funnel analysis, and remarketing strategies.

SEO & Content:

• Oversee on-page and off-page SEO efforts to improve search engine rankings.
• Collaborate with content teams to create compelling blogs, landing pages, and video content.

Social Media & Engagement:

• Develop and execute social media strategies to increase engagement and followers.
• Monitor trends, create viral campaigns, and manage online reputation.

Analytics & Reporting:

• Monitor KPIs using tools like Google Analytics, Meta Business Suite, SEMrush, etc.
• Provide detailed monthly reports and actionable insights for leadership teams.

Team Collaboration:

• Coordinate with designers, copywriters, and sales teams to ensure campaign success.
• Lead and mentor junior marketing team members if applicable.

Qualifications & Skills:

• Bachelor’s or Master’s degree in Marketing, Communications, or a related field.
• 3–6 years of proven experience in digital marketing.
• Strong knowledge of Google Ads, Facebook Ads Manager, SEO tools (e.g., SEMrush, Ahrefs), and email marketing platforms.
• Proficiency in Google Analytics, Search Console, and CRM tools like HubSpot, Zoho, or LeadSquared.
• Excellent communication, project management, and analytical skills.
• Creative thinker with attention to detail and a passion for innovation.

Job Types: Full-time, Permanent

Pay: ₹30,000.00 - ₹50,000.00 per month

Benefits:

• Health insurance
• Provident Fund

Schedule:

• Day shift

Work Location: In person