Digital Marketing Manager

Job Title: Digital Marketing Manager – Real Estate Location: Bangalore, Karnataka Employment Type: Full-Time Reports To: Marketing Manager / Head of Marketing Job Overview: We are looking for a results-driven Digital Marketing Executive to develop and execute marketing campaigns to promote our real estate projects and brand. The ideal candidate will have a solid grasp of digital tools and strategies, be able to run integrated campaigns, and optimize performance across all digital platforms. Key Responsibilities: Strategy & Planning Develop digital marketing strategies to increase online visibility, generate quality leads, and drive property sales. Coordinate with sales and design teams to align campaigns with business objectives. Campaign Management Plan and execute paid marketing campaigns across Google Ads, Facebook, Instagram, LinkedIn, and other platforms. Track and report performance of all digital campaigns and assess ROI and KPIs. Lead Generation & CRM Use marketing automation and CRM tools to nurture leads. Analyse funnel performance and improve lead conversion strategies. Social Media Management Manage company presence across social media platforms. Create engagement-driven content and monitor social trends relevant to the real estate market. Analytics & Reporting Provide weekly/monthly performance reports and actionable recommendations. Qualifications: Bachelor’s degree in Marketing, Business, Communications, or related field. 2–5 Years of experience in digital marketing; real estate industry experience is preferred. Hands-on experience with Google Ads, Meta Ads Manager, SEO and CRM systems. Strong analytical, communication, and project management skills. Knowledge of current digital marketing trends and best practices. Preferred Skills: Familiarity with real estate buyer behaviour and sales cycles. Experience using platforms like HubSpot, Salesforce, or similar. Creative mindset with an eye for design and branding.