Job
Description
We are looking for a highly motivated Digital Marketing Manager with expertise in SEO and PPC to develop, implement, track and optimize our digital marketing campaigns across all digital channels. You have to closely work with the marketing / Communication teams and vendors to launch campaigns on time and on budget. Location: Cochin, Kerala Job Type: Full-time Department: Marketing / Communication Experience: 3-4 Yrs Reports To: CMO Key Responsibilities Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns etc. Develop and execute digital marketing strategies to drive traffic, engagement, and conversions Plan and manage the company’s digital marketing budget Monitor, analyze, and report on key performance indicators (KPIs) and campaign ROI Optimize website and content for SEO and user experience Collaborate with content creators, designers, and developers to maintain brand consistency Identify trends, insights, and emerging technologies to keep campaigns effective and competitive Manage and grow the company’s presence across key digital channels (Google, Facebook, LinkedIn, Instagram, etc.) Use tools like Google Analytics, Google Ads, Meta Ads Manager, and HubSpot (or similar platforms) Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points Stay updated on the latest trends and best practices in SEO, PPC, and social media marketing, ensuring their integration into campaigns for continuous improvement Requirements and Skills Bachelor’s degree in Marketing, Communications, or related field 3-4 years of proven experience in digital marketing or related role Strong understanding of SEO/SEM, Google Analytics, email marketing, and paid media Hands-on experience with marketing platforms and tools (e.g., HubSpot, Mailchimp, SEMrush, etc.) Excellent analytical, organizational, and project management skills Strong written and verbal communication skills If you’re ready to take on this challenge and grow with us, please submit your resume to hr@ektova.com About Ektova We are a global custom software product development, enterprise web and mobile application development company who delivers out-and-out digital experience that meet up with customer needs and business expectations. We believe in doing the right thing with a human-centered, quality-first design and development strategy. Our experienced agile development team builds future-ready digital products and services that make a positive change to our clients, our community and to the world. Why Ektova · Employee – First Culture: Our people are our most valuable assets. · Healthy work-life balance · We believe in the power of technology. You will get an opportunity to work on the latest technology and trends. · Work from home or office as based on the situations. Show more Show less
