Digital Marketing Manager

Job Description

Location: Jaipur Company: APPNWEB Technologies Job Type: Full-time Experience Required: Minimum 4 years in the IT industry We are seeking a highly skilled and experienced Digital Marketing Specialist to join our dynamic team. The ideal candidate will be an expert in Paid Marketing, SEO, and Social Media Management with a strong ability to create and edit engaging visual content. This role requires a multifaceted individual who can manage both in-house and client projects, driving results through both organic and paid digital strategies. Requirements: · Paid Marketing Expertise: - Develop, implement, and manage paid marketing campaigns across various platforms (Google Ads, Facebook Ads, etc.) - Monitor and optimize campaigns to maximize ROI and meet client objectives. · Social Media Management: - Manage social media handles for in-house and client projects. - Create, shoot, and edit high-quality reels and other visual content. - Plan and execute social media strategies to enhance brand presence and engagement. · SEO Mastery: - Perform comprehensive SEO tasks including on-page, off-page, and technical SEO. - Create and implement effective backlink strategies to improve website authority. - Drive organic traffic and generate inquiries through organic SEO techniques. · Graphic Design: - Design engaging graphics for social media, websites, and marketing materials. - Collaborate with the team to ensure all visual content aligns with brand guidelines and marketing objectives. · Analytics & Reporting: - Analyze performance data and provide actionable insights. - Prepare and present detailed reports on campaign performance, SEO metrics, and social media engagement. Skills: - Proficiency in Paid Marketing tools and platforms. - Expertise in on-page, off-page, and technical SEO. - Strong graphic design skills (Photoshop, Illustrator, etc.). - Proficient in video shooting and editing (Adobe Premiere, Final Cut Pro, etc.). - Solid understanding of social media platforms and best practices. - Experience in creating backlinks and driving organic traffic. Soft Skills: - Strong analytical and problem-solving skills. - Excellent communication and teamwork abilities. - Ability to multitasking and manage multiple projects simultaneously. Show more Show less