Digital Marketing Executive

Job Title: Digital Marketing Executive

Location: Pune (On-site)

Experience: 1–2 years

Type: Full-time

About the Role:

We’re looking for a passionate Digital Marketing Executive who has hands-on experience in Google Ads and Meta Ads (Facebook & Instagram Ads). You’ll be responsible for creating, managing, and optimizing campaigns that drive real business results for our clients.

Key Responsibilities:

• Plan, execute, and manage Google Ads(Search, Display, YouTube, Performance Max) and Meta Ads campaigns.
• Conduct keyword research, ad copywriting, and audience targeting for maximum ROI.
• Monitor campaign performance and optimize based on data insights.
• Create and analyze weekly and monthly performance reports.
• Stay updated with the latest digital marketing trends and algorithm changes.
• Coordinate with the design and content teams for ad creatives and landing pages.
• Manage ad budgets and ensure campaigns stay within set limits.
• Assist in lead generation strategies and conversion tracking setup.

Requirements:

• 1–2 years of experience in running and optimizing Google & Meta ad campaigns.
• Strong understanding of campaign metrics (CTR, CPC, CPA, ROAS, etc.).
• Knowledge of Google Analytics, Tag Manager, and conversion tracking is a plus.
• Excellent analytical and communication skills.
• Certification in Google Ads or Meta Blueprint will be an added advantage.
• Should be able to handle multiple campaigns independently.

What We Offer:

• A creative and growth-driven work environment.
• Opportunity to work with diverse clients across industries.
• Continuous learning and upskilling opportunities.
• Competitive salary based on experience.

Company Description

Glassberry IT Solutions brings years of experience and has a proven track record in delivering cutting-edge digital marketing and web development solutions. We cater to clients across a wide range of industries, from startups to industry leaders, helping them enhance their online presence and achieve real results. Whether you need a powerful website, high-performing advertising campaigns, or a strong social media presence, we are your one-stop solution. Our expert team is dedicated to crafting strategies that work, making us the best choice for businesses ready to scale.

Job Type: Full-time

Pay: ₹15,000.00 - ₹35,000.00 per month

Ability to commute/relocate:

• Shivaji Nagar, Pune - 411004, Maharashtra: Reliably commute or planning to relocate before starting work (Required)

Experience:

• Digital marketing: 1 year (Preferred)

Work Location: In person