Digital Marketing Executive

Job Description — Digital Marketing Executive (Sales Growth Focus)Location: — Vasai {W} Department: Sales & Growth Reporting To: Business Head / Sales Director Role Overview We are looking for a digital marketing professional who can move the revenue needle, not just run campaigns. The mandate is clear: drive high-intent leads, accelerate conversions, and create a measurable sales pipeline through data-backed digital strategies. This role demands someone who understands the commercial impact of marketing and operates with a growth-first mindset. Key Responsibilities Deploy ROI-centric digital campaigns across Meta, Google, LinkedIn, and other paid channels to generate qualified leads. Build and optimize performance funnels that convert traffic into paying customers. Own the digital sales pipeline end-to-end — from lead acquisition to follow-up workflows and conversion handover. Track, analyse, and report on campaign performance with a bias for rapid iteration and scale. Execute email automation, retargeting, and re marketing strategies to maximize lead monetization. Collaborate with sales teams to align messaging, lead quality, and monthly revenue targets. Manage CRM hygiene, audience segmentation, and lead scoring to increase conversion efficiency. Develop content assets (ads, landing pages, creatives) designed purely for commercial impact. Monitor competitive activity and market dynamics to stay ahead of industry trends. Drive cost efficiencies in digital spends without compromising lead velocity. Required Skills & Experience 1–4 years of hands-on digital marketing experience with direct contribution to revenue. Strong command of paid ads, analytics, CRM tools, and performance marketing dashboards. Proven track record of achieving monthly lead and sales KPIs. Ability to translate marketing insights into actionable sales outcomes. High accountability, strong communication, and a bias for execution. What We Expect A commercial mindset — every campaign should justify its spend. Agility in decision-making and comfort with data-driven experimentation. Ownership of revenue-linked outcomes, not just traffic metrics. What We Offer Performance-linked incentives tied directly to sales impact. Exposure to high-velocity digital operations and strategic growth mandates. A culture that rewards initiative, speed, and measurable performance.