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Job Title: Digital Marketing Executive Experience Required: 2 Years Location : Hyderabad About the Role We are looking for a dynamic and data-driven Digital Marketing Executive with 2 years of hands-on experience in performance marketing, SEO, and digital growth strategies. If you thrive in a fast-paced environment, have a knack for optimizing campaigns, and are passionate about driving measurable results, we’d love to meet you. Key Responsibilities · Plan, execute, and optimize performance marketing campaigns on LinkedIn, Google, and Referral platforms with a clear focus on ROI and lead generation. · Manage A/B testing, keyword strategies, audience targeting, and retargeting to drive lead and demand generation. · Drive SEO efforts across on-page, off-page, and technical areas; optimize SEO-led content for organic growth. · Support website revamps and execute CRO strategies using tools like Google Analytics, Hotjar, etc. · Leverage marketing tools including CRM, analytics, and automation platforms to enhance campaign performance. · Write compelling short-form content including ad copies, landing page messaging, social media posts, and email subject lines. · Collaborate cross-functionally across product, inside sales, presales, and sales, and drive continuous improvement. Requirements · 2 years of hands-on experience in digital marketing with proven campaign performance metrics. · Strong understanding of B2B marketing, particularly in SaaS. · Proficiency in LinkedIn Ads, Google Ads, SEO tools (e.g., SEMrush, Ahrefs), Google Analytics, heatmap tools, CRM systems, and conversion optimization tools. · Working knowledge of website CMS platforms (e.g., WordPress, Webflow). · Good grasp of digital content formats, messaging, and audience targeting. · Strong communication skills, both verbal and written. Show more Show less
