Digital Marketing Executive

Job Description

We are seeking a dynamic and experienced Senior Digital Marketing Executive to lead our digital campaigns and manage corporate events. The ideal candidate must be fluent in English, creative in strategy, and skilled in handling both online branding and offline event coordination. Apply Job: https://desk.layatech.com/jobs/laya_tech_private_limited/digital-marketing-executive Key Responsibilities: Plan, execute, and optimize digital marketing campaigns across channels (SEO, SEM, Social Media, Email Marketing, Google Ads, etc.) Create engaging content for social media, websites, blogs, and promotional materials Analyze digital performance metrics and generate regular reports for management Coordinate with design and content teams to produce marketing assets Plan, manage, and execute corporate events, product launches, and exhibitions Handle vendor coordination, event logistics, and promotional campaigns Maintain brand consistency across all platforms and communications Communicate effectively in English with clients, partners, and internal teams Skills & Qualifications: Bachelor's degree in Marketing, Mass Communication, or a related field 3–6 years of hands-on experience in digital marketing and event management Excellent command of spoken and written English Proficient in tools like Google Ads, Meta Business Suite, Canva, Mailchimp, and Analytics platforms Strong organizational and multitasking skills Confident personality with the ability to lead campaigns and handle on-ground events Creative mindset with attention to detail Preferred: Certification in Digital Marketing (Google/Facebook/HubSpot etc.) Experience in B2B campaigns or tech/event industry is a plus Show more Show less