Digital Marketing Executive

We are looking for a creative and data-driven Digital Marketing Executive to join our team. The ideal candidate will be responsible for developing, implementing. You should be familiar with all current digital marketing tools and strategies, and able to lead integrated digital marketing campaigns from concept to execution. Conduct keyword research using tools like Google Keyword Planner, SEMrush, Ahrefs, or Ubersuggest. Optimize website content, meta tags, images, URLs, and internal linking for improved search engine rankings. Perform detailed SEO audits and implement actionable recommendations. Monitor and improve website performance (load time, mobile responsiveness, crawl errors, broken links). Develop and execute link-building strategies (guest posting, outreach, directory submissions, etc.). Track, report, and analyze website analytics and SEO performance (Google Analytics, Search Console). Stay updated with the latest algorithm changes and SEO trends from Google and other search engines. Collaborate with the content and development teams to implement SEO best practices across the site. Optimize content for featured snippets, voice search, and local SEO (if applicable). Conduct competitor analysis and identify opportunities for ranking improvements. Requirements: Bachelor’s degree in Marketing, IT, Communications, or related field. 2+ years of proven SEO experience (on-page, off-page, and technical SEO). Strong knowledge of search engine algorithms and ranking factors. Experience with SEO tools: Google Analytics, Search Console, Ahrefs,Canva, SEMrush, Moz, etc. Understanding of HTML/CSS, website architecture, and CMS platforms like WordPress. Excellent analytical, problem-solving, and communication skills. Strong attention to detail and ability to work independently. Preferred Skills Experience with local SEO and Google Business Profile optimization. Knowledge of schema markup, Core Web Vitals, and mobile SEO,Broken links, Duplicate content, Noindex tags, Sitemap and robots.txt correctness Ability to generate SEO-focused reports and dashboards.