Digital Marketing Associate

Digital Marketing Associate

entry-level role

Campaign Execution & Channel Management

• Assist in planning and executing digital campaigns across platforms (Google, Meta, ASO, SEO, Influencer, etc.)
• Collaborate with content and design teams to create performance-driven creatives
• Monitor ad spends, ROI, and performance across channels

Content & Copywriting

• Write compelling ad copies, social media posts, emailers, and push notifications
• Support A/B testing for headlines, CTAs, landing page copy, and visuals
• Contribute to organic marketing efforts through SEO blogs, app store descriptions, etc.

Analytics & Optimization

• Track campaign metrics and user behavior using dashboards (e.g., Google Analytics, Mixpanel)
• Assist in identifying drop-offs, trends, and growth opportunities
• Run small-scale experiments to improve reach, engagement, and conversion

Market Research & Insights

• Conduct competitive benchmarking for digital presence and campaign strategy
• Assist in collecting and synthesizing audience insights and persona profiles
• Monitor trends in mobile apps, digital content, and marketing innovations

Collaboration & Support

• Coordinate with internal stakeholders for timely campaign execution
• Create internal decks, summaries, and marketing playbooks for ongoing learning and enablement
• Maintain documentation for experiments, templates, and best practices

• 0–1 years of work experience in digital marketing, content, product, or related roles
• Excellent written and verbal communication skills
• Strong curiosity about mobile apps, consumer tech, and internet trends
• Basic comfort with analyzing data using tools like Google Sheets or dashboards
• Organized, proactive, and comfortable juggling multiple tasks
• A learning mindset and the initiative to thrive in a fast-paced environment

• Any internship or project in digital marketing, growth, or content
• Familiarity with tools like Google Ads, Meta Ads, Canva, Notion.
• Experience creating marketing content or managing social media pages
• A portfolio of personal projects, campaigns, blogs, or social content

• First-hand exposure to real-world digital marketing campaigns
• Opportunities to take ownership of mini-projects and grow quickly
• Mentorship from experienced marketing and product leaders
• Access to tools and platforms used by top marketing teams