Deputy Manager-Marketing (Luxury & Aspirational Projects)

JP Infra

4 - 5 years

5 - 7 Lacs

mumbai suburban

Posted:7 hours ago| Platform:

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Skills Required

luxury brand marketing tools creative thinking branding microsoft office suite proactive monitoring communication skills communication skills written consumer behavior project management cross functional teams

Work Mode

Work from Office

Job Type

Full Time

Job Description

Role & responsibilities

Assist in developing & executing marketing strategies for luxury & aspirational residential projects.
Coordinate & manage brand campaigns across offline marketing mediums as per the brand guidelines.
Curate high-quality marketing collaterals (Brochures, presentations, lifestyle films, luxury campaigns).
Conduct market research to track consumer insights, lifestyle trends & competitor bench marketing in luxury real estate.
Manage & collaborate with creative agencies , production houses & premium event partners.
Drive cross - functional alignment with Sales , Design & CRM teams for seamless customer experiences.
Plan & Manage luxury customer engagement events, influencer collaborations & PR initiatives.
Monitor & analyze marketing performance metrics to ensure consistency & aspirational positioning.
Support budget management with a focus on ROI & premium impact.
Stay updated on global luxury branding trends & adopt innovative practices.

Preferred candidate profile

Preferred exposure in Luxury Real Estate or Aspirational lifestyle brands.

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