D2C Marketing Manager

We are looking for a data-driven D2C Marketing Manager who has successfully scaled website revenue for high-growth brands and has hands-on expertise across paid acquisition, retention, and performance marketing. This role requires strong people management, ownership of P&L-level metrics, and experience running campaigns across international markets (UK/EU) with a solid understanding of GDPR compliance.

Responsibilities

• Own complete website revenue growth and profitability metrics.
• Drive revenue scaling through Google Ads, Meta Ads (Facebook & Instagram), YouTube Ads, and Instagram Ads.
• Build and execute performance marketing strategies focused on ROAS optimization and sustainable CAC.
• Own creative strategy for paid media, including messaging frameworks, hooks, offers, and creative angles.
• Work closely with creative teams to develop high-performing ad creatives based on performance insights.
• Lead structured creative testing across formats, concepts, audiences, and funnels to improve CTR and CVR.
• Own email marketing and retention revenue using Klaviyo.
• Drive LTV growth and repeat revenue through lifecycle automation and segmentation.
• Lead CRO initiatives including landing page optimization, funnel analysis, and checkout performance improvements.
• Use data to identify website drop-offs, conversion bottlenecks, and revenue leakage.
• Manage attribution, tracking, and analytics across paid and owned channels.
• Plan and manage marketing budgets aligned to revenue forecasting and ROI targets.
• Scale marketing efforts across UK, Europe, and other international markets.
• Ensure adherence to GDPR, consent management, and international data privacy regulations.
• Drive continuous experimentation across creatives, offers, funnels, and audience cohorts.

Qualification

• Minimum 7–10 years of experience in D2C / E-commerce performance marketing with direct ownership of website revenue.
• Minimum 3+ years of people management experience, managing cross functional teams across performance marketing, creative, and retention functions.
• Proven experience leading high-budget paid media accounts with accountability for ROAS, CAC, LTV, AOV, and ROI at scale.
• Demonstrated success in scaling website revenue across growth stages, from early scale to sustained profitability.
• Strong leadership experience in defining growth roadmaps, quarterly revenue plans, and marketing forecasts.
• Advanced understanding of performance marketing systems, attribution models, and data driven decision frameworks.
• Proven ability to lead creative strategy for paid acquisition, including hypothesis-driven creative testing and performance feedback loops.
• Solid understanding of CRO methodologies, funnel optimization, landing page performance, and conversion analytics.
• Hands-on experience driving growth across UK, Europe, or other international markets with localized performance strategies.
• Strong working knowledge of GDPR, consent management platforms, and international data privacy compliance.
• Experience working with senior stakeholders and leadership teams on revenue, margin, and growth strategy.
• Ability to operate in high-accountability, revenue-first environments with minimal supervision.
• Strong strategic thinking combined with execution depth across acquisition, retention, and monetization.

About Us

Join Comfort Click, a premier e-commerce multinational specializing in branded nutraceuticals, vitamins, minerals, and healthcare products for humans and pets. Since our inception in 2005, we have rapidly expanded across Europe and continue to strengthen our footprint globally.

In 2025, Comfort Click became a proud part of Zydus Wellness Ltd., one of India’s most respected and publicly listed healthcare and wellness companies. Backed by the legacy, trust, and innovation of Zydus, we are now entering an exciting new phase of growth — combining our strong e-commerce expertise with the stability and scale of a global healthcare leader.

Our UK headquarters, along with our dynamic Indian offices in Hyderabad and Vadodara, are at the forefront of continuous innovation, strongly focused on nurturing in-house talent. We cultivate a collaborative and entrepreneurial culture, where decision-making is swift, ideas are valued, and your contributions make a visible impact. At the same time, being part of Zydus Wellness provides the credibility, career stability, and opportunities that come with a world-renowned healthcare group.

Be part of Comfort Click’s exhilarating growth story within the Zydus family, where your career is empowered by both speed and scale.