Creative Strategist

Location

About US:

WH!TE is a Culture Experience Company headquartered out of Delhi and with offices in Mumbai and Bengaluru. Our core strength lies in sculpting experiences with radical creativity for a vast clientele across luxury, lifestyle, corporate and retail segments. Our work is led with an integrated approach and spans from branded immersions, IPs, conferences & MICE events and shopper experiences - across all scales of execution, pan-India and in the Middle East, Asia, Europe and the United States.

As creators of culture-first experiences, our team of 80+ “custodians of culture” across creative strategy, design, account management and operations work together seamlessly to build experiences and ideas with long-term impact that help our clients form a meaningful bond with their audiences. 

Department

Experience

Roles & Responsibilities:

• Conceptualization and Idea Generation: Brainstorming and generating ideas for creative projects, campaigns, and brand initiatives.
• Creative Strategy: Developing and executing strategic plans for creative projects and campaigns
• Strong Writing Skills: Building and writing “sellable” narratives to devise campaign strategy; and translating it into a well-constructed structure
• Presentation Skills: Adeptness at Microsoft Powerpoint (preferably) and/or other presentation tools to create visually appealing and engaging presentations with the right references/moodboards
• Collaboration and Communication: Collaborating with cross-functional teams, including client servicing, design, and ensuring that creative projects are aligned and consistent to overall campaign objectives. Managing day to day communication with stakeholders, clients, and team members
• Quality Control: Reviewing and approving all creative work to ensure that it meets the agency's quality standards and is aligned with overall campaign goals and objectives
• Effectiveness: Measuring and monitoring the effectiveness of creative initiatives and campaigns and suggesting changes wherever required
• Timeline Management: Managing resource allocation effectively, and ensuring that projects are delivered within expected timelines