Posted:3 days ago|
Platform:
On-site
Full Time
Job brief
We are looking for a senior-level professional dynamic marketing head, who oversees all
marketing activities within an organization. Be responsible for developing strategies,
managing budgets, setting goals, and ensuring consistent brand messaging across
various marketing channels, marketing initiatives, including social media, digital
campaigns, advertising, and creative projects. Ideal resource will lead and directs the marketing department, including digital marketing, advertising, communications, and creative teams. Develop marketing plans, allocate resources, and set short-term and long-term goals.
Analyse consumer behaviour, identify market opportunities, and design branding strategies. Also coordinate sales and marketing efforts and participate in company planning.
Ultimately, role is to drive brand awareness, enhance profitability, and achieve marketing objectives.
As the Head of Marketing, you will be responsible for creating strategic plans to establish
and enhance our brand presence, allocating resources to different projects, and setting
both short-term and long-term goals for the department.
A talented marketing strategist who can inspire team members and drive success. In this role, you will lead us to maximize profitability and enhance competitiveness in the market.
Responsibilities
1. Craft strategies for all Marketing teams, including Digital, Advertising, Communications
and Creative
2. Prepare and manage monthly, quarterly, and annual budgets for the Marketing
department.
3. Set, monitor and report on team goals.
4. Design branding, positioning, and pricing strategies.
5. Ensure our brand message is strong and consistent across all channels and marketing
efforts (like events, email campaigns, web pages and promotional material)
6. Analyse consumer behaviour and determine customer personas.
7. Identify opportunities to reach new market segments and expand market share.
8. Craft quarterly and annual hiring plans.
9. Monitor competition (acquisitions, pricing changes and new products and features)
10. Coordinate sales and marketing efforts to boost brand awareness.
11. Participate in the quarterly and annual planning of company objectives.
12. Driving of strategies for successful IPO execution.
Requirements and skills:
1. Work experience as Head of Marketing.
2. Experience running successful marketing campaigns
3. Solid knowledge of web analytics and Google Adwords
4. Experience with CRM software
5. Leadership skills with the ability to set and prioritize goals
6. Analytical mind
7. MBA - Marketing or relevant field
8. An IPO background professional who works with the company seeking to go public,
helping them navigate the process.
Intech Organics Limited
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