Posted:8 hours ago|
Platform:
On-site
Full Time
About Us
We are a leading B2B sales and digital marketing agency that partners with IT and SaaS
companies to drive pipeline growth and brand visibility through high-impact marketing solutions.
We craft revenue-driven strategies built on data, creativity, and technology. We’re seeking a
passionate Creative Copywriter who can bring tech stories to life, build compelling narratives,
and simplify complex ideas with clarity and impact.
If you love writing for niche industries, translating product features into real business benefits,
and enjoy the thrill of working on cutting-edge SaaS campaigns—this is your tribe.
About You
You are a wordsmith with a flair for B2B storytelling. You understand how IT and SaaS buyers
think and can adapt your tone across personas, platforms, and funnel stages. You don’t just
write—you convert. From crafting whitepapers and website copy to producing scroll-stopping
LinkedIn posts and persuasive email sequences, you know how to turn content into revenue.
Key Responsibilities
Content Creation & Copywriting
● Write compelling and conversion-focused content for websites, landing pages, email
campaigns, ads, blogs, ebooks, social media, and more.
● Create thought leadership pieces, case studies, and customer stories tailored to
technical and business audiences.
● Collaborate with SEO, performance, and design teams to align content with broader
campaign goals.
Messaging Strategy
● Craft and maintain tone, voice, and messaging frameworks for B2B clients across
various verticals (SaaS, Cloud, Cybersecurity, AI, etc.).
● Translate product features into customer benefits that resonate with C-level, VP, and
technical buyers.
● Build and execute messaging for multiple buyer personas across the customer journey.
SEO & Performance-Driven Copy
● Optimize copy for SEO using tools like SEMrush, Ahrefs, and SurferSEO.
● Write high-CTR ad copy and content aligned with campaign KPIs and performance
insights.
● Collaborate with performance marketing teams to create A/B test copy variations.
Cross-Functional Collaboration
● Work with account managers, designers, developers, and strategists to bring content
ideas to life.
● Participate in creative brainstorming sessions, pitch content ideas, and refine campaign
messaging.
● Understand client goals and translate briefs into actionable, high-performing content.
Research & Industry Understanding
● Conduct research on B2B technology trends, competitive landscapes, and emerging
tools.
● Stay updated on SaaS marketing best practices, content formats, and audience
behavior.
● Interview SMEs and clients to extract insights for high-value content pieces.
Requirements
✅ Experience: 2-4 years of experience in B2B content or copywriting (agency experience
preferred).
✅ Industry Knowledge: Familiarity with SaaS, cloud, cybersecurity, AI, or enterprise tech
preferred.
✅ Writing Skills: Strong command of English grammar, tone, and storytelling. Portfolio
demonstrating versatility is a must.
✅ Tools: Proficiency with Google Workspace, Grammarly, SEO tools (SEMrush/Ahrefs), CMS
(WordPress), and project tools (Asana/Trello).
✅ Creative Thinking: Ability to think beyond the brief, suggest new formats, and challenge
the status quo.
✅ Detail-Oriented: Exceptional editing and proofreading skills.
✅ Collaboration: Comfortable working in a fast-paced, collaborative environment with
multiple stakeholders.
Job Type: Full-time
Pay: ₹300,000.00 - ₹500,000.00 per year
Benefits:
Ability to commute/relocate:
Education:
Experience:
Language:
Work Location: In person
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