Content Strategist

This role is for one of the Weekday's clients

Salary range: Rs 550000 - Rs 1000000 (ie INR 5.5-10 LPA)

Experience Required:

Requirements

Key Responsibilities

Content Strategy

• Build and manage a content calendar aligned with overall business and marketing objectives.
• Develop content for multiple formats — digital, social, campaigns, and more.
  

Brand Voice & Messaging

• Refine and maintain a consistent brand voice across all channels and communication touchpoints.
  

Cross-Functional Collaboration

• Partner with marketing and sales teams to develop high-impact campaigns that increase awareness and drive conversions.
  

Performance Tracking & Insights

• Monitor content performance using analytics and derive insights to refine future strategies.
• Make data-backed decisions to improve engagement and reach.
  

Ownership & Accountability

• Take full responsibility for deliverables, timelines, and outcomes.
• Ensure all content initiatives are aligned with team goals and customer needs.
  

What Makes You a Strong Fit

• 1-3 years of experience in content creation, marketing, or strategy
• Background in interiors, construction, or furniture is an advantage
• Excellent writing, communication, and storytelling skills
• Proactive, creative, and willing to experiment
• Ability to thrive in a fast-moving startup environment with a strong sense of ownership
  

Interview Process

• Short assignment
• Three interview rounds with the core team