204 Consumer Insights Jobs - Page 9

Synopsis: We are seeking a motivated and detail-oriented Market Research Analyst with at least 6 months of experience in market research. The ideal candidate will have hands-on experience in analyzing market trends, competitor strategies, and customer behaviors, particularly within the e-learning sector. This role offers the opportunity to contribute valuable insights that drive strategic decision-making, audience building, and business growth within the demand generation function. A Day in Your Life: Conduct market research to identify trends, opportunities, and competitive landscapes within the e-learning industry. Gather and analyze data from a variety of sources, including surveys, databases, and online platforms. Develop and maintain databases for tracking market trends, customer behavior, and product performance. Prepare detailed reports and presentations to communicate findings to stakeholders. Support audience-building initiatives by identifying and segmenting key target groups for marketing campaigns. Assist in demand generation efforts by providing research-backed insights on customer acquisition and engagement strategies. Collaborate with cross-functional teams, including marketing and sales, to align research insights with product development, content strategies, and business planning. Monitor industry news, emerging trends, and competitor activities to provide insights and recommendations. Requirements: Minimum of 6 months of experience as a Market Research Analyst or similar role, preferably in the e-learning or tech industry. Strong skills in data gathering, analysis, and database building. Experience with tools like Excel, Google Analytics, and market research software. Ability to interpret complex data and provide actionable insights. Strong understanding of audience segmentation and customer behavior analysis. Excellent written and verbal communication skills for reporting findings. Detail-oriented with strong organizational and analytical abilities. A degree in Business, Marketing, Statistics, or a related field is preferred. If the above requirements matches your profile/experience, kindly share the below details on kshipra.nagwekar@hurix.com 1. Updated CV 2. Experience 3. Current CTC 4. Expected CTC 5. Notice Period

Description Position at Mindshare OVERVIEW OF JOB Mindshare, a GroupM company and part of WPP, is seeking a dynamic and experienced Head of Client Leadership to lead the relationship with one of our largest global FMCG clients. This pivotal role demands a strategic leader capable of driving innovation, fostering strong client partnerships, and ensuring the delivery of award-winning work across communications and media planning, including digital, performance, ecommerce, and content. Job Title: Head - Client Leadership Department: Client Leadership (Mindshare Fulcrum) Reports To: Head - Mindshare Fulcrum, South Asia As Head of Client Leadership, you will be the primary point of contact for the client, responsible for maintaining the quality of contracted services, identifying opportunities for additional assignments, and championing bold ideas. This role offers a unique opportunity to fuse data, consumer insights, brand strategy, and creativity to deliver exceptional results. As a member of the Fulcrum Leadership Team, you will contribute to the profitable and efficient management of the account portfolio, overseeing resource allocation, processes, and systems. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. What your day job looks like at Mindshare: Client Relationship Leadership: Consolidate and strengthen senior client relationships, positioning Mindshare as a trusted business partner and fearless advocate for innovative solutions. Cultivate client satisfaction through proactive feedback solicitation and a consultative approach. Act as a client visionary, providing valuable perspectives based on a deep understanding of their business landscape, challenges, and opportunities. Develop and execute comprehensive strategic approaches aligned with the clients business objectives, overseeing annual planning with the client team. Day to day point of contact for other client non -campaign related matters. Strategic & Financial Oversight: Oversee business financial accounting, ensuring accuracy and compliance. Manage campaign development schedules and investment charters, including the status of POs/partnerships, risk mitigation for campaign/project delays, and commercial commitments. Supervise, support, and manage work related to business growth and strategic development initiatives. Team Leadership & Collaboration: Inspire and unify the team by articulating shared goals and fostering a collaborative environment. Lead and establish collaborative operating models across senior stakeholders from specialist functions such as Measurement, Data Analytics, and Content. Uphold a talent-centric approach in all operations, building a performance-oriented and motivated team. Review agency capabilities & resources needed to service clients. Innovation & Thought Leadership: Drive thought leadership and industry-defining work through structured communication planning and full utilization of cross-functional WPP capabilities. Develop a roadmap for transforming and maturing the clients approach to media and beyond. Work with Choreograph, GroupM Investment, Talent, and delivery teams on solutions as outputs from digital maturity assessments. Determine strategic segment/audience review consumer journey, media touchpoints, and engagements using a guided measurement framework to determine KPIs. What you ll bring: Minimum 18-20 years of work experience in business consultancy, marketing, media agency setup, or a strategic planning role, with at least 5 years spent working on media/communications planning related business. Proven track record of collaborating with key decision-makers within organizations. Extensive experience engaging with various stakeholders, including suppliers, advertising/marketing agencies, and media owners. Experience of working on large FMCG and CPG brands is a must. Deep understanding of the media landscape, industry intricacies, business dynamics, brand nuances, and consumer insights. Comprehensive understanding of business principles and practices, with the ability to perceive issues from financial and commercial perspectives. Strong business acumen & Commercial Orientation, understands allocation of resources and the right proposition selling to clients. Ability to understand Offline & Online and their role in shaping clients businesses. Understanding of media buying/ planning/ brand investments/ tools used. DESIRED SKILLS & EXPERIENCES Relationship Building: Cultivating trust and positive relationships with clients is key for long-term success. Problem-Solving: Proactively identifying and resolving client issues demonstrates competence and commitment to their satisfaction. Knowledge of Products/Services : A thorough understanding of a companys offerings allows client leaders to provide informed guidance and solutions. Influence : Effectively guiding clients toward the best solutions for their needs without being overly assertive. Exceptional team management abilities that foster a unified and esteemed work environment. Highly refined presentation and facilitation skills. Seasoned in overseeing substantial projects and managing their successful execution. Acute inquisitiveness and understanding of an entrepreneur s mindset. About Mindshare: Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people s stories on LinkedIn or Instagram or hear about the company in their own words here . Mindshare is part of GroupM, the world s leading media investment company, and WPP, the world s largest advertising holding group. About India 2020 brought opportunities for brands to innovate because of which we saw an evolving media stack. The growth of digital is set to soar high because of changing consumer habits. With approximately 500 million smartphone users, low-priced data plans, 45 to 50 million e-commerce shoppers, approximately 60 OTT offerings and a young population, India is a mobile-first internet market. It is also one of the top 10 ad spend markets in the world and is set to climb the ranks. Global big tech corporations have made considerable investments in top e-commerce/retail ventures and Indian start-ups, blurring the lines between social media, e-commerce and mobile payments, resulting in disruption on an unimaginable scale. GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity - it s about belonging. We celebrate the fact that everyone is unique and that s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.

Description Position at Mindshare OVERVIEW OF JOB Mindshare, a GroupM company and part of WPP, is seeking a dynamic and experienced Head of Client Leadership to lead the relationship with one of our largest global FMCG clients. This pivotal role demands a strategic leader capable of driving innovation, fostering strong client partnerships, and ensuring the delivery of award-winning work across communications and media planning, including digital, performance, ecommerce, and content. Job Title: Head - Client Leadership Department: Client Leadership (Mindshare Fulcrum) Reports To: Head - Mindshare Fulcrum, South Asia As Head of Client Leadership, you will be the primary point of contact for the client, responsible for maintaining the quality of contracted services, identifying opportunities for additional assignments, and championing bold ideas. This role offers a unique opportunity to fuse data, consumer insights, brand strategy, and creativity to deliver exceptional results. As a member of the Fulcrum Leadership Team, you will contribute to the profitable and efficient management of the account portfolio, overseeing resource allocation, processes, and systems. At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. What your day job looks like at Mindshare: Client Relationship Leadership: Consolidate and strengthen senior client relationships, positioning Mindshare as a trusted business partner and fearless advocate for innovative solutions. Cultivate client satisfaction through proactive feedback solicitation and a consultative approach. Act as a client visionary, providing valuable perspectives based on a deep understanding of their business landscape, challenges, and opportunities. Develop and execute comprehensive strategic approaches aligned with the clients business objectives, overseeing annual planning with the client team. Day to day point of contact for other client non -campaign related matters. Strategic & Financial Oversight: Oversee business financial accounting, ensuring accuracy and compliance. Manage campaign development schedules and investment charters, including the status of POs/partnerships, risk mitigation for campaign/project delays, and commercial commitments. Supervise, support, and manage work related to business growth and strategic development initiatives. Team Leadership & Collaboration: Inspire and unify the team by articulating shared goals and fostering a collaborative environment. Lead and establish collaborative operating models across senior stakeholders from specialist functions such as Measurement, Data Analytics, and Content. Uphold a talent-centric approach in all operations, building a performance-oriented and motivated team. Review agency capabilities & resources needed to service clients. Innovation & Thought Leadership: Drive thought leadership and industry-defining work through structured communication planning and full utilization of cross-functional WPP capabilities. Develop a roadmap for transforming and maturing the clients approach to media and beyond. Work with Choreograph, GroupM Investment, Talent, and delivery teams on solutions as outputs from digital maturity assessments. Determine strategic segment/audience review consumer journey, media touchpoints, and engagements using a guided measurement framework to determine KPIs. What you ll bring: Minimum 18-20 years of work experience in business consultancy, marketing, media agency setup, or a strategic planning role, with at least 5 years spent working on media/communications planning related business. Proven track record of collaborating with key decision-makers within organizations. Extensive experience engaging with various stakeholders, including suppliers, advertising/marketing agencies, and media owners. Experience of working on large FMCG and CPG brands is a must. Deep understanding of the media landscape, industry intricacies, business dynamics, brand nuances, and consumer insights. Comprehensive understanding of business principles and practices, with the ability to perceive issues from financial and commercial perspectives. Strong business acumen & Commercial Orientation, understands allocation of resources and the right proposition selling to clients. Ability to understand Offline & Online and their role in shaping clients businesses. Understanding of media buying/ planning/ brand investments/ tools used. DESIRED SKILLS & EXPERIENCES Relationship Building: Cultivating trust and positive relationships with clients is key for long-term success. Problem-Solving: Proactively identifying and resolving client issues demonstrates competence and commitment to their satisfaction. Knowledge of Products/Services : A thorough understanding of a companys offerings allows client leaders to provide informed guidance and solutions. Influence : Effectively guiding clients toward the best solutions for their needs without being overly assertive. Exceptional team management abilities that foster a unified and esteemed work environment. Highly refined presentation and facilitation skills. Seasoned in overseeing substantial projects and managing their successful execution. Acute inquisitiveness and understanding of an entrepreneur s mindset. About Mindshare: Mindshare is a media services company that accelerates Good Growth for its clients. Our company values of energy, empathy and impact bind together our diverse global family of 10,000 people from every culture and with every specialist skill you can imagine. You can check out some of our people s stories on LinkedIn or Instagram or hear about the company in their own words here . Mindshare is part of GroupM, the world s leading media investment company, and WPP, the world s largest advertising holding group. About India

What does the role entail As the India and Global Marketing Lead , you will be the cornerstone of our marketing strategy, responsible for: Defining and Owning the Brand Narrative: Craft and drive a strong global brand narrative that resonates across markets, building a differentiated identity for Bosch MPS. Championing Product-Led Growth (PLG): Align marketing strategies with PLG frameworks to accelerate user acquisition, activation, and retention in B2B Mobility environment. Strategic Pricing and Market Positioning: Develop pricing strategies that reflect market dynamics while ensuring value alignment for our products and platforms. Integrated Marketing Campaigns: Lead the planning and execution of holistic campaigns, combining digital, content, and event strategies to create a seamless customer journey. Martech and Digital Ecosystem Leadership: Drive the implementation of a robust Martech stack, ensuring data-driven marketing excellence. Oversee the design and optimization of websites for intuitive user experiences. Content and Thought Leadership: Elevate Bosch MPS s market presence by creating high-impact content strategies, contributing to industry discussions, and building domain authority. GTM Strategy and Product Launches: Partner with product, sales, and regional teams to define and execute Go-to-Market plans for global and regional rollouts. Partner Enablement and Loyalty Programs: Enhance the partner ecosystem with co-marketing initiatives and loyalty strategies that drive shared growth and value. Data-Driven Decision Making: Leverage analytics and insights to measure impact, optimize marketing spends, and refine strategies for global scalability. Team Leadership and Collaboration: Build and mentor a high-performing marketing team while fostering cross-functional and cross-geography collaboration to achieve organizational goals. Market Research and Consumer Insights: Conduct in-depth market research to identify trends, competitive insights, and consumer needs, translating findings into actionable marketing strategies.