558 Consumer Insights Jobs - Page 12

As a Category Growth & Strategy Manager, you will play a pivotal role in driving growth through a deep understanding of consumer behavior, strategic planning, and comprehensive marketing execution. Your primary responsibility will be to develop and scale the growth blueprint for key beauty and personal care categories. You will be tasked with building and implementing annual and quarterly growth plans that are rooted in consumer insights, brand objectives, platform priorities, and market dynamics. Leading the category strategy will involve overseeing brand contribution, user segmentation, and campaign planning. Collaboration with various cross-functional teams such as e-commerce, performance...

As a Brand Innovator, you will be responsible for creating and implementing an 18-month pipeline to enhance brand sales and image. This involves developing new product concepts, exploring innovative positioning ideas, and leveraging consumer insights and data for product development. Your creativity will be vital in making existing products more appealing and exciting. Additionally, you will be involved in ideating various events, tracking the impact of new product launches on both top line and bottom line, and leading multiple New Product Development (NPD) projects simultaneously. This role requires effective management of stakeholders from finance, supply chain management, packaging, and a...

About Nua: Nua is a venture-funded, direct-to-consumer (D2C) brand transforming women's wellness in India. Beginning with innovative, chemical-free, and India's only fully customizable sanitary pads, Nua is dedicated to developing holistic and personalized solutions to address real problems faced by women. The approach involves creating a wellness platform that offers exceptional products, fosters an impactful community, and provides a personalized customer experience. With a rapidly growing community of over 10 lakh women, Nua has established itself as India's largest and most engaged digital-first FemTech brand. Our journey commenced with a pad specifically designed to meet a woman's uniqu...

Position: AVP - Brand Marketing & Communications Purpose: Design and deploy marketing strategy and plans by leveraging consumer insights, market analytics and innovation in order to increase consumer base, grow market share and penetration, create brand identity, and lead strategic partnership & alliances leading to higher viewership and engagement for international region. Education: Post Graduate Diploma / MBA in Marketing Management Experience:12-15 years Location: Mumbai Reporting Relationship: Head Marketing Business/Channel/Function: Digital (Sony Liv) Key Responsibilities: Marketing Strategy Examine competition performance and new entrant activities, analyze historic trends in brand p...

As an Associate/Senior Associate - Business Growth at Urban Company, you will be part of a dynamic team focused on delivering high-quality services to customers in the comfort of their homes. Urban Company is a technology platform that offers a variety of services such as beauty treatments, haircuts, massage therapy, cleaning, plumbing, carpentry, appliance repair, painting, and more. With a commitment to providing a standardized and reliable service experience, Urban Company collaborates closely with hand-picked service partners, empowering them with technology, training, products, tools, financing, insurance, and brand support to ensure their success in delivering on this promise. The Mark...

You are an experienced Brand Manager who will play a crucial role in shaping and enhancing the outward image of our organization. Your primary responsibility will involve identifying what sets us apart and effectively communicating this uniqueness to our target audience. By analyzing consumer insights and implementing innovative marketing strategies, you will drive brand awareness and customer engagement. As a Brand Manager, you will be tasked with translating brand elements into actionable plans and go-to-market strategies. Leading a team of marketing professionals, you will oversee the development and execution of brand initiatives to captivate our audience and drive desired actions. Addit...

As a Consumer Insights Lead at Technosport located in HSR Layout, Bangalore, you will play a pivotal role in understanding consumer behavior and shaping brand strategies based on deep insights and intelligence. Your primary responsibility will be to develop and execute an insight strategy aligned with business goals, product objectives, and brand vision. You will drive the development of the consumer insights roadmap, identifying key knowledge gaps in the customer journey and devising strategies to address them effectively. Your role will involve championing the voice of the consumer across various departments within the organization, ensuring that consumer-centricity remains a top priority ...

Position Title: Product Manager / Sr. Product Manager OTC (Pharma) Department: Marketing Location: Head Office, [Mumbai] Reports to: Head Marketing (PMT) Role Overview: The Product Manager (OTC) will be responsible for developing and executing marketing strategies for OTC brands to drive sales, market share, and profitability. The role involves close coordination with sales, medical, R&D, regulatory, and supply chain teams to ensure product success in the competitive OTC market. Key Responsibilities: Develop annual and long-term marketing strategies for assigned OTC brands. Identify consumer insights, market trends, and competitor activities to design brand positioning. Oversee product launc...

Job Description: Role : Brand Manager Location : Hyderabad Job Responsibilities Analysis: Consumer & Business Consumer Insights: Understand the Insights and feed into the brand growth plans Retail Audit - Monitor market share and distribution by market/brand /channel Business Intelligence - Monitor market/brands and understand competitive strategies Analyze sales data regularly at channel/geography level to gather consumer/shopper insights in partnership with Customer Marketing Able to evaluate & get learnings from communication and media performance Deliver Brand performance with execution excellence Owns the portfolio growth by delivering on innovation, business performance, communication,...

: Paytm is India's leading mobile payments and financial services distribution company. Pioneer of the mobile QR payments revolution in India, Paytm builds technologies that help small businesses with payments and commerce. Paytms mission is to serve half a billion Indians and bring them to the mainstream economy with the help of technology. Role Overview As the GM/AVP Growth & Insights for Consumer Businesses, you will be instrumental in shaping and executing the strategic roadmap for revenue generation across Paytm's core UPI, Mobile Recharges, DTH, and Utility Bill Payments platforms. This is a high-impact role requiring a blend of strategic foresight, deep analytical rigor, and a proven ...

As the NPD Manager for Food & Beverages at Vitaliz Biosciences, your primary responsibility will be to lead the development of innovative food and beverage products. You will be driving the entire process from concept to commercialization, ensuring that the products not only meet consumer preferences and market trends but also adhere to nutritional needs. Your role will require a deep understanding of culinary techniques, food science, and ingredient functionality, along with the ability to collaborate effectively with cross-functional teams. Your key duties and responsibilities will include overseeing the end-to-end development of new products, focusing on both culinary creativity and techn...

If you're a seasoned growth leader with a proven track record in D2C or consumer internet in India, an insatiable curiosity for scaling businesses, and a knack for identifying and executing the strategies that drive breakthrough results, this is your ultimate challenge. You will be pivotal in bringing cutting-edge innovations like our AI-powered skin/hair analyzer and DermaGPT, our proprietary derma/health assistant, to every corner of the market. In this role, you will define and own a comprehensive, data-driven growth strategy that integrates marketing, product, and operations to drive aggressive user acquisition, engagement, and retention across all Clinikally offerings. You will continuo...

As the Brand Marketing Manager, you will play a crucial role in shaping the voice of the brand, overseeing 360 marketing campaigns, enhancing brand equity, and managing all external communications, including PR and influencer partnerships. Your primary responsibility will involve scaling the brand's presence across various channels and ensuring consistency, resonance, and relevance in all customer interactions. Your key responsibilities will include developing and evolving the brand's identity, voice, and positioning across all platforms. You will be tasked with creating brand guidelines to maintain consistency across touchpoints and utilizing consumer insights to steer brand direction and m...

At ecultify, we believe in the power of authentic connections, innovative storytelling, and measurable results to build brands that resonate deeply with their audiences. We are a dynamic, fast-growing team passionate about pushing creative boundaries and delivering exceptional value to our clients. We are currently seeking an Account Strategist to be the strategic backbone of our client relationships, translating business challenges into compelling marketing solutions. As an Account Strategist at ecultify, you will play a pivotal role in bridging client objectives with actionable agency solutions. You will immerse yourself in client businesses, market trends, and consumer insights to develop...

As a Bengaluru based meat and seafood company, Licious was founded in 2015 by Abhay Hanjura and Vivek Gupta, two passionate foodies and friends. The company takes pride in being India's most successful D2C food-tech brand, serving customers in 20 cities across the country and delighting over 32 lac customers with its de-licious fresh meat and seafood. If you believe you possess the qualities to be the magic ingredient in the recipe that is Licious, read on to explore the key responsibilities associated with the position: - Dive into the minds of our consumers to gain a deep understanding of their preferences and behaviors, enabling us to forge stronger and more meaningful connections with ou...

The Scientist, Product Development - Dairy position at Coca-Cola in Gurugram, Haryana is an Individual Contributor role that requires the incumbent to be based in Gurgaon, India and work in a hybrid setup. The role focuses on supporting the execution of new technical solutions and business continuity initiatives to create a robust pipeline of innovation across categories in order to meet the short and long-term priorities of the region. As a Scientist at Coca-Cola, you will play a crucial role in contributing towards a better shared future by leveraging scientific facts and passion to make a difference in people's lives, communities, and the planet. As part of the INSWA Global Development In...

You will play a pivotal role in the organization, focusing on brand ladder and price pack architecture analysis, Mix Management, and Promo Strategy. Your responsibilities will involve conducting in-depth market research and data analysis to identify brand positioning opportunities. You will analyze consumer behavior to understand the impact of pricing strategies on purchasing decisions. Your role will also include developing brand ladder and PPA models, collaborating with cross-functional teams, and utilizing data-driven insights to enhance consumer experience and perception. As a Brand Ladder / Price Pack Architecture (PPA) Playbook - Associate, you will leverage advanced analytical skills ...

This role is primarily responsible for providing clear actionable insights to programming, OAP & marketing in order to drive reach or TSV impact and efficiently engage with various stakeholders. You will be expected to understand consumer behavior and conduct market analysis to prepare strategic presentations with sharp and actionable insights. Additionally, you will design strategies for festivals and big ticket events to mitigate their impact on channel performance, as well as provide insights to drive viewership for new show launches. Your responsibilities will also include identifying the appropriate audience segments and markets for shows and the channel, offering qualitative feedback o...

As the Head of Marketing at Propel Industries, you play a crucial role in shaping the global brand presence of the company. You will be responsible for developing and executing innovative strategies that enhance Propels identity, drive market demand, and establish our brand as the preferred choice for customers in the mining, quarrying, and infrastructure sectors. Your primary responsibilities will include crafting and implementing the brand strategy, overseeing digital and account-based marketing initiatives to generate qualified leads, leading go-to-market strategies for new product launches, managing high-impact events to enhance brand visibility, and defining a compelling brand narrative...

This is a full-time role with our client in Mumbai. This mid-senior role is ideal for individuals from a human-centric research background, particularly those with experience and interest in multi-modal research such as user journeys, product research, and ethnography. As part of this role, you will lead diverse projects in consumer and product research and collaborate closely with design, brand, product, and strategy teams. We are looking for someone who is curious, self-driven, and enjoys learning about a variety of topics. The ideal candidate believes in the fundamental power of consumer insights and intelligence, enjoys experimenting with new methods to uncover insights, and possesses qu...

Loam.ai is an AI-based SaaS startup dedicated to assisting small and medium-sized businesses in utilizing AI technology effectively, eliminating the necessity for an in-house AI/software team. Our specialized AI solutions are designed to meet the unique marketing, sales, operations, customer service, and analytics requirements of our clients. This full-time hybrid position is based in Mumbai, offering a combination of in-office and remote work opportunities. As the Brand Manager, your primary responsibilities will include developing and implementing brand strategies, devising marketing plans, managing brand communications, analyzing market trends, overseeing marketing campaigns, and ensuring...

Experience: 5-7 years (Banking/Marketing) Required Qualification: Graduate Post Graduate in Marketing Management Preferred Qualification: Business Management- Marketing Skill, Knowledge & Trainings: The official should have excellent communication skills and should be able to interact with external parties such as banks, financial institutions and vendors The official should have strong network amongst banks in India The official should have good presentation skills to create awareness about the company and its services Should be technologically sound to understand the nuances of technology applications Core Competencies: Passion Accountability Ownership Communication Team Work Functional Co...

Job Title : Consumer Insights Research Specialist Management Level: 09-Specialist Location: Bangalore Must have skills: Research techniques such as market analysis, company analysis, strategic analysis frameworks, and survey research Good to have skills: Strong analytics applied to survey research. Advanced analytics (such as factor analysis, cluster analysis), statistical principles (such as sampling and weighting) is a plus. Job Summary : This role is part of Accenture Researchs global industry research team with a focus on Consumer Insights across Retail, Travel and Consumer Goods. The Consumer Insights Research Specialist will support senior researchers and Accentures Consumer industry l...

This is a remote position. Salary Structure: Rs. 30,000 per month in hand + Rs.15,000 Variable Pay (Based on Revenue Generation) for the initial 6 months Rs. 35,000 per month + Rs.20,000 Variable Pay after the initial 6 months Experience Required: 2+ years Advantage: Prior experience in a marketing agency Work Arrangement: Work from Home Company Website: https://fyerx.com We are seeking a dynamic and experienced Account Manager to join our team and play a pivotal role in managing client relationships, driving business growth, and ensuring client satisfaction. The ideal candidate will possess exceptional communication skills, a strong business acumen, and a passion for delivering exceptional ...

This is a remote position. Salary Structure: Rs. 30,000 per month in hand + Rs.15,000 Variable Pay (Based on Revenue Generation) for the initial 6 months Rs. 35,000 per month + Rs.20,000 Variable Pay after the initial 6 months Experience Required: 2+ years Advantage: Prior experience in a marketing agency Work Arrangement: Work from Home Company Website: https://fyerx.com We are seeking a dynamic and experienced Account Manager to join our team and play a pivotal role in managing client relationships, driving business growth, and ensuring client satisfaction. The ideal candidate will possess exceptional communication skills, a strong business acumen, and a passion for delivering exceptional ...