Job
Description
Chief Marketing Officer (CMO) Location: Ranni, Pathanamthitta, Kerala (Full-time, On-site) Company: Roslis Retail Pvt Ltd Experience: 10+ years in marketing leadership (Fashion/Retail/D2C preferred) About Us Roslis is not just a fashion brand — we’re a movement. As a premium pre-order, limited-edition women’s fashion label , Roslis blends exclusive drops with a powerful membership ecosystem (Roslis Card: Premium, Gold, Platinum). We operate at the intersection of design, community, and conscious consumption. Now, we’re looking for a visionary Chief Marketing Officer to lead our next growth chapter. Key Responsibilities Lead the Brand : Shape and evolve the Roslis brand identity across online, offline, and member channels. Marketing Strategy : Build and execute full-funnel strategies to acquire and retain Roslis Card members and product buyers. Digital & Performance Marketing : Own paid campaigns on Meta, Google, YouTube, influencer channels, and WhatsApp. Field Marketing Oversight : Guide regional teams, Business Development Managers, and 600+ Fashion Advisors. Customer Growth & CRM : Drive growth through referral loops, WhatsApp automation, loyalty programs, and exclusive store access. Team Building : Recruit and mentor a high-performance marketing team across design, growth, community, and analytics. Consumer Insight & Product Alignment : Turn member data into actionable insights to influence future product drops. Cross-Functional Collaboration : Work with design, product, and operations teams to ensure market-fit, timing, and campaign success. What We’re Looking For 10+ years in a senior marketing role (CMO, Head of Marketing, VP Marketing, etc.) Strong experience in D2C, fashion, or consumer lifestyle brands Proven ability to scale marketing with measurable ROI and CAC control Excellent storytelling, brand positioning, and customer insight skills Strong digital background (Meta Ads, Google Ads, Analytics, CRM tools) Comfort working in tier 2/3 markets, with both digital and on-ground activations Bonus: Malayalam or Hindi proficiency Why Join Roslis? Work at the intersection of fashion, technology, and community Creative freedom and direct influence on brand direction Competitive salary + performance bonuses + stock options Collaborate with bold founders, designers, and operations leaders Be part of a purpose-led mission to redefine how India shops for fashion Job Type: Full-time Salary: ₹1,00,000 – ₹3,00,000 per month (plus performance bonus & ESOP) Schedule: Monday to Saturday, 10:00 am – 6:00 pm How to Apply Submit your resume along with a short note (100–200 words) on why you want to lead marketing for a brand like Roslis. austin@rosliscard.com or 9446013843 Job Types: Full-time, Permanent Pay: ₹100,000.00 - ₹200,000.00 per month Benefits: Health insurance Provident Fund Compensation Package: Performance bonus Schedule: Day shift Morning shift Work Location: In person Expected Start Date: 15/06/2025
