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8.0 - 10.0 years
18 - 22 Lacs
Pune
Work from Office
Capgemini Invent Capgemini Invent is the digital innovation, consulting and transformation brand of the Capgemini Group, a global business line that combines market leading expertise in strategy, technology, data science and creative design, to help CxOs envision and build whats next for their businesses. Your Role Client Engagement & Advisory: Partner with clients to understand their business goals, CX challenges, and data needs. Provide strategic recommendations on how to leverage data to enhance customer engagement, satisfaction, and retention. Data Strategy Development: Design comprehensive data strategies tailored to client objectives, including customer segmentation, predictive modelling, and personalization. Define KPIs and metrics to measure the success of CX initiatives. Data Analysis & Insights: Analyze structured and unstructured data to derive actionable insights. Leverage advanced analytics techniques, including machine learning and AI, to identify trends and opportunities. Solution Design & Implementation: Collaborate with technical teams to design and implement data platforms, dashboards, and analytics solutions. Drive the implementation of customer data platforms (CDPs), marketing automation tools, and analytics systems. Stakeholder Management: Act as a trusted advisor to business stakeholders. Present findings, recommendations, and reports in a clear, compelling manner Your Profile 8-10 years of experience in data analytics, data strategy, or consulting roles, with a focus on customer experience, marketing, or business transformation. Minimum of 5-8 years of experience in omni-channel marketing, data analytics, or marketing automation implementation, with at least 2 years in a consulting role. 3+ years of experience in marketing orchestration, preferably with hands-on experience using marketing automation platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign, Braze, Marketo, etc.) and leveraging customer data for personalized, cross-channel campaigns. Bachelors degree in data science, Business Analytics, Computer Science, Marketing, or related fields. Masters degree preferable. Technical Skills: Proficiency in analytics tools (e.g., Python, R, SQL). Familiarity with visualization tools (e.g., Tableau, Power BI). Experience implementing CDP tools (Salesforce CDP, Adobe CDP, Segment etc) Knowledge of cloud platforms (e.g., AWS, Azure, Google Cloud) is a plus. Data Analytics Data modelling Digital Marketing Digital Technology Consulting Data-Driven Marketing Proven track record of contributing to client engagements and delivering data-driven solutions. Strong communication, problem-solving, and interpersonal skills. What you will love about working here We recognize the significance of flexible work arrangements to provide support. Be it remote work, or flexible work hours, you will get an environment to maintain healthy work life balance. At the heart of our mission is your career growth. Our array of career growth programs and diverse professions are crafted to support you in exploring a world of opportunities. Equip yourself with valuable certifications in the latest technologies such as Generative AI. About Capgemini Capgemini is a global business and technology transformation partner, helping organizations to accelerate their dual transition to a digital and sustainable world, while creating tangible impact for enterprises and society. It is a responsible and diverse group of 340,000 team members in more than 50 countries. With its strong over 55-year heritage, Capgemini is trusted by its clients to unlock the value of technology to address the entire breadth of their business needs. It delivers end-to-end services and solutions leveraging strengths from strategy and design to engineering, all fueled by its market leading capabilities in AI, cloud and data, combined with its deep industry expertise and partner ecosystem. The Group reported 2023 global revenues of 22.5 billion
Posted 1 month ago
10.0 - 15.0 years
12 - 17 Lacs
Gurugram
Work from Office
Job Title - GN - SONG - MT Industry-High Tech- Senior Manager Management Level :6 Senior Manager Location:Gurgaon, Mumbai, Bangalore, Gurgaon, Pune, Chennai, Hyderabad Must have skills: Data driven marketing, Omni-channel marketing, Generative AI, Marketing Technology, Growth marketing Good to have skills:Marketing Job Summary : We are looking for a dynamic and analytical professional to join our Strategy & Consulting practice focused on the High Tech industry . In this client-facing role, you will help some of the worlds most innovative technology companies solve their most complex business challenges and capitalize on emerging opportunities. Youll work at the intersection of strategy, technology, and operationspartnering with clients to develop actionable strategies that deliver real business value. Roles & Responsibilities: Lead or support strategic consulting engagements for high tech clients, including market entry, product strategy, operating model design, and digital transformation. Work on client engagements focused on digital transformation, marketing transformation, operating model redesign, growth strategy and market expansion strategy, and innovation within the high tech industry. Conduct primary and secondary research, financial and business analysis, and benchmarking to support strategic recommendations. Collaborate with client stakeholders, internal teams, and senior leadership to co-create strategies and transformation roadmaps. Translate complex business issues into clear problem statements and actionable insights. Support or lead the development of client deliverables including presentations, models, and strategic frameworks. Stay ahead of emerging trends in the high tech sector, including AI/GenAI, cloud,SaaS, and platform-based business models. Contribute to business development efforts by preparing proposals, thought leadership, and client pitches. Provide solutions for complex client problems across marketing areas, providing subject matter expertise on high tech industry. Build relationships with key client decision-makers and act as a trusted advisor on all aspects of marketing strategy. Manage projects - plan, execute, and deliver them successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Lead business development efforts, develop proposal responses, build marketing assets and accelerators, POVs for Hi-Tech industry. Work in a team of seasoned professionals & use relevant tools to develop business cases, strategic assessments, published written materials. Key Skills: Strong understanding of one or more high tech domains:enterprise software, consumer electronics, telecom, cloud, AI, GenAI Excellent problem-solving skills, business acumen, and a structured thinking approach. Outstanding written and verbal communication skills, with a knack for executive storytelling and slide creation (PowerPoint, Miro, etc.).Strong understanding of key marketing value levers, metrics. An understanding of the various avenues available to drive innovative user experiences. A fundamental understanding of the functioning of a marketing technologies and how they enable marketing strategies Strong project management skills to be able to motivate a team and make them in line with the strategic goals of a project. Strong analytical skills to bring clarity to complex issues and gather data-driven insights. Ability to effectively team with others in a large, global organization. Excellent communication, interpersonal skills, and presentation skills with an aptitude for compelling storytelling An ability to communicate actionable insights, trends and measure performance. In addition, to excel at the role, you will also need to have. An ability to work with the leadership to support business development and thought leadership. Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations. Strong communication and presentation skills to share the perfect pitch with key stakeholders. Strong client handling skills to develop, manage and deepen relationships with key stakeholders. Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals. Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members. Additional Information: An opportunity to work on transformative projects with key G2000 clients Potential to Co-create with leaders in strategy, industry experts, enterprise function practitioners and, business intelligence professionals to shape and recommend innovative solutions that leverage emerging technologies. Ability to embed responsible business into everythingfrom how you service your clients to how you operate as a responsible professional. Personalized training modules to develop your strategy & consulting acumen to grow your skills, industry knowledge and capabilities Opportunity to thrive in a culture that is committed to accelerate equality for all. Engage in boundaryless collaboration across the entire organization. About Our Company | Accenture Qualification Experience: Overall experience of 10+ years in leading the development of transformative marketing strategies or leading marketing teams to execute integrated marketing plans Proven experience managing large-scale strategic engagements and senior client relationships. Strong network and understanding of high tech sub-sectors (e.g., SaaS, cloud, semiconductors, consumer tech, or enterprise platforms). Demonstrated track record in business development and revenue growth. Experience in working with C-suite level within existing organization / client organizations. Educational Qualification: MBA from a tier 1 institute is preferred with bachelors degree in marketing, journalism, communications, or a related field
Posted 1 month ago
12.0 - 17.0 years
15 - 20 Lacs
Bengaluru
Work from Office
Job Title :Content Strategy and Activation + Senior Manager + Strategy & Consulting Global Network Song Management Level :07 - Senior Manager Location :Mumbai, Bangalore, Gurgaon, Hyderabad, Pune or Chennai offices Must have skills :Content Strategy, Data Driven Marketing, Omni-Channel Marketing Activation Good to have skills :SEO, DCO, Social Listening, Influencer Marketing, Native Content Marketing, UGC Strategy Job Summary As a Content Strategy and Activation Senior Manager, you will be responsible for creating, owning, and driving the content strategy and activation agenda for the clients. Your typical day will involve working with the client team, analyzing consumer personas and market/competitors, and developing solutions to meet business requirements. Roles & Responsibilities Define the overall content strategy and activation agenda for the client, in collaboration with the client team and other project stakeholders. Conduct research and analysis on consumer personas and market/competitors and develop and lead the content marketing strategy and execution across channels. Manage a team of brand strategists, content strategists, copywriters, content writers, graphic designers, and senior creative leaders to implement the strategy and deliver business outcomes for the client. Create content marketing strategies and marketing plans for content distribution across all channels (including owned and paid media) and devices and create roadmap for required tech architecture, ROI measurement for content efforts. Design and execute processes for DCO (Dynamic creative optimization), landing page optimizations to scale the traffic and leads from organic search. Use data/insights for informed content decisions, measure results, and identify opportunities for audience and traffic growth. Measure and report on the effectiveness of the content marketing programs. Define, implement, and optimize SEO strategies (on-page and off-page). Manage projects to plan, execute, and deliver content initiatives successfully. This includes managing timelines, budgets, resources, and coordinating cross-functional teams. Build relationships with key client decision-makers and act as a trusted advisor on all aspects of brand and creative strategy. Work in a team of seasoned professionals using relevant tools to develop business cases, strategic assessments, and published written materials. Drive business development efforts and thought leadership in the content strategy, content supply chain, and digital marketing space. Understand content management systems like AEM, Sitecore, etc. Professional & Technical Skills Proficiency in Content Strategy, Data Driven Marketing, Omni-Channel Marketing Activation Strong understanding of Marketing, Digital Marketing, and branding fundamentals Ability to devise customer personas and map them to user journeys Familiarity with content strategy frameworks like Hero-Hub-Hygiene Knowledge of Influencer Marketing, Native Content Marketing, UGC Strategy Experience using Social Listening tools to tailor content strategy Understanding of digital metrics (reach, impressions, engagement rate, etc.) Ability to tailor content based on channel data insights Understanding of copy, content, design, and E2E content supply chain Awareness of content trends across social platforms Experience collaborating with creative teams and performance marketing Knowledge of SEO, keyword research, and CMS platforms Strong storytelling and leadership skills Adaptability to new digital technologies Additional Information Strong educational background and proven track record in content strategy and activation Experience working across industries and with senior stakeholders Ability to lead teams across geographies and skill sets This position is based at our Mumbai, Bangalore, Gurgaon, Hyderabad, Pune or Chennai offices About Our Company |https://www.accenture.com/in-en/careers Qualification Experience :Minimum 12 year(s) of experience is required Educational Qualification :MBA from a tier 1 institute with preferably bachelors degree in marketing, journalism, communications, or a related field
Posted 1 month ago
10.0 - 14.0 years
11 - 16 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Marketing Platform Auto Assoc Manager Qualifications: Any Graduation Years of Experience: 10 to 14 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Channel Activation Manager is responsible for driving the effective execution of channel strategies to optimize customer engagement and maximize business performance. This role focuses on operationalizing go-to-market plans, managing cross-channel initiatives, and ensuring that campaigns and activities deliver measurable results. The Channel Activation Manager plays a critical role in bridging strategy and execution, working collaboratively with internal teams and external partners to achieve channel objectives. What are we looking for Expertise in channel marketing and activation strategies. Proficiency in using CRM systems, marketing automation tools, and analytics platforms. Strong project management skills with the ability to manage multiple initiatives simultaneously. Knowledge of digital marketing techniques, including social media, email campaigns, and e-commerce. Financial skills to manage budgets and analyze return on investment (ROI).Excellent communication and presentation skills. Strong analytical and problem-solving abilities. Ability to collaborate and build relationships across diverse teams and stakeholders. Creative thinking with a customer-centric approach. Organizational skills and attention to detail. Bachelors degree in Marketing, Business Administration, or a related field; an advanced degree is a plus.5+ years of experience in channel marketing, sales, or activation roles. Proven track record of managing successful channel activation campaigns.Experience working in cross-functional environments with internal teams and external partners. Familiarity with both traditional and digital marketing channels. Roles and Responsibilities: Lead the activation of channel marketing campaigns across multiple platforms and touchpoints, ensuring alignment with strategic objectives. Develop and implement initiatives to enhance the efficiency and effectiveness of channel activities. Work closely with sales, marketing, and product teams to ensure seamless integration and execution of channel plans. Monitor and evaluate the performance of channel activities using key performance indicators (KPIs), providing actionable insights for continuous improvement. Oversee the allocation and utilization of resources to deliver channel activities within budget. Collaborate with external partners and vendors to ensure high-quality execution of channel activation initiatives. Ensure that all channel activities are designed to enhance the customer experience and drive satisfaction. Identify and implement new tools, technologies, and approaches to improve channel activation processes. Qualification Any Graduation
Posted 1 month ago
3.0 - 5.0 years
8 - 12 Lacs
Mumbai
Work from Office
Skill required: Marketing Operations - Campaign Management Designation: Marketing Platform Auto Analyst Qualifications: Any Graduation Years of Experience: 3 to 5 years About Accenture Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song all powered by the worlds largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. Visit us at www.accenture.com What would you do The Channel Activation Manager is responsible for driving the effective execution of channel strategies to optimize customer engagement and maximize business performance. This role focuses on operationalizing go-to-market plans, managing cross-channel initiatives, and ensuring that campaigns and activities deliver measurable results. The Channel Activation Manager plays a critical role in bridging strategy and execution, working collaboratively with internal teams and external partners to achieve channel objectives. What are we looking for Expertise in channel marketing and activation strategies. Proficiency in using CRM systems, marketing automation tools, and analytics platforms. Strong project management skills with the ability to manage multiple initiatives simultaneously. Knowledge of digital marketing techniques, including social media, email campaigns, and e-commerce. Financial skills to manage budgets and analyze return on investment (ROI).Excellent communication and presentation skills. Strong analytical and problem-solving abilities. Ability to collaborate and build relationships across diverse teams and stakeholders. Creative thinking with a customer-centric approach. Organizational skills and attention to detail. Bachelors degree in Marketing, Business Administration, or a related field; an advanced degree is a plus.5+ years of experience in channel marketing, sales, or activation roles. Proven track record of managing successful channel activation campaigns.Experience working in cross-functional environments with internal teams and external partners. Familiarity with both traditional and digital marketing channels. Roles and Responsibilities: Lead the activation of channel marketing campaigns across multiple platforms and touchpoints, ensuring alignment with strategic objectives. Develop and implement initiatives to enhance the efficiency and effectiveness of channel activities. Work closely with sales, marketing, and product teams to ensure seamless integration and execution of channel plans. Monitor and evaluate the performance of channel activities using key performance indicators (KPIs), providing actionable insights for continuous improvement. Oversee the allocation and utilization of resources to deliver channel activities within budget. Collaborate with external partners and vendors to ensure high-quality execution of channel activation initiatives. Ensure that all channel activities are designed to enhance the customer experience and drive satisfaction. Identify and implement new tools, technologies, and approaches to improve channel activation processes. Qualification Any Graduation
Posted 1 month ago
0.0 - 5.0 years
2 - 7 Lacs
Mumbai
Work from Office
ECommerce Manager-Mumbai(Goregaon West) Opening: 1 Nos. Job ID: 110225 Employment Type: Full Time Reference: Work Experience: 5.0 Year(s) To 8.0 Year(s) CTC Salary: Not Disclosed by Recruiter Function: IT Software- E-Commerce / Internet Technologies Industry: FMCG/Foods/Beverage Location: Mumbai Posted On: 11th Jun, 2025 Share On WhatsApp Share LinkedIn Share Facebook Share Twitter Job Description: We are having an urgent opening for the position of ECommerce Manager for a reputed company the Mumbai(Goregaon West) location. Job Description: Managing our business on marketplace channels like Amazon, Flipkart, Myntra, Nykaa, etc Develop ecommerce sales strategies to meet revenue and growth targets Manage product listing and cataloging, management of seller accounts, dealing with category managers, customer returns, designing promotional deals and offers, handling customer complaints, etc Create & maintain ecom marketplace and company website content and ensure all content is up to date and all pages, products & prices on the site are correct, updated and in line with trading at all times Maintaining and analyzing weekly/ monthly/ quarterly/ yearly sales data to gain insights on product performance, recognize potential sale improvement areas Managing Ecom agency and evaluating account performance standards, raising disputes, cases etc Channel Marketing: make sure agency creates and executes a yearly marketing plan for online sales Competitor Analysis: Track competitors on timely basis, ensure our product visibility Daily, weekly, and monthly MIS reporting Coordination with Agency, Account managers for online business P&L of overall Ecommerce Business Key Skills : Ecommerce Executive Markeplace Campaign Management
Posted 1 month ago
10.0 - 15.0 years
35 - 40 Lacs
Bengaluru
Work from Office
Apply to this job Meta Retail team is looking for an experienced Strategic Account Manager for the India region. In this role, the successful candidate will be responsible for developing and implementing a sales and channel marketing strategy at the retailer level.The position will primarily involve developing and managing retail channel partners for Meta hardware products, creating and implementing partner specific business plans, negotiating promotions, monitoring competitor activity and supporting channel marketing initiatives that deliver sales growth. This is a role that is focused on selling really exciting new technology through our third party retail partners. Youll work on getting the latest and most innovative technology in consumers hand in a fast paced and innovative environment. Strategic Account Manager - India Region Responsibilities Report into the General Manager for the region - to help manage and drive the sales business & channel marketing for Meta hardware products in India Drive and manage RL retail partners, implementing effective strategy and programs to meet organization goals Forecast and attain monthly, quarterly and annual targets Create and present account strategy to executives and internal / external stakeholders to align resources and achieve mutual goals Negotiate and present account programs / contracts, gaining internal alignment and approvals with cross functional partners (finance, legal, operations, etc) Grow relationships with cross functional teams (Channel Operations, Sales Enablement, Sales Analytics, Category) to drive account goals, execute JBP process, QBRs and launch planning activities to meet sales objectives within agreed upon budgets and KPIs Manage account scorecard, allocate budget, identify opportunities for optimization and growth Plan required supply to achieve monthly rolling sales goals and partner with the Operations team to meet those requirements Minimum Qualifications 10+ years of working on Consumer Electronics products and / or industry or any relevant product category in a sales leadership role with a clear record of quota achievement and success in technology based consumer sales Previous experience and clear understanding of the Indian retail landscape Bachelor s degree in business (minimum) Fluent in English and land or more local Indian languages Preferred Qualifications Capacity to work effectively with various teams across the organisation, essential to be adaptive and collaborative Experience in go-to-market planning and execution across online and traditional retail channels Existing relationships with key retailers in the region Proven track record in both business planning and tactical execution, with a clear understanding of the various tools available to drive retail sales Passionate advocate for innovation and the opportunities presented by disruptive technologies Experience in channel marketing/Category management/ Sales & supply planning About Meta . Equal Employment Opportunity . Meta is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, fill out the Accommodations request form .
Posted 1 month ago
1.0 - 6.0 years
2 - 5 Lacs
Pune, Ahmedabad, Mumbai (All Areas)
Work from Office
Manage and train the business development team Generate leads and cold call prospective customer Build strong relationships with client Identify and mapping business strengths and customer need. Send cv firstsolution13@gmail.com / Call 8424000955 Required Candidate profile Designation: Relationship Manager Location: Mira road, Boravali, Thane, Chembur, Allover Maharashtra Salary: Up to 5LPA + Incentive Experience:Min 1yrs Insurance sales Age: 22-38yrs Graduation must
Posted 1 month ago
2.0 - 5.0 years
3 - 4 Lacs
Jaipur
Work from Office
Primary Purpose of the Role The Trade Marketing Representative plays a key role in ensuring the on-ground execution of brand and promotional initiatives across retail and wholesale channels. This role supports the Trade Marketing Specialist and Sales teams to drive visibility, shopper engagement, and sales performance in line with brand and channel strategies. Key Responsibilities Execute Trade Marketing Initiatives: Implement brand activation campaigns, consumer promotions, and visibility drives at the outlet level across channels (retail, wholesale, etc.). Ensure In-Store Visibility: Deploy merchandising materials and promotional assets as per defined templates. Conduct audits to ensure proper branding and display execution. Outlet Engagement & Relationship Management: Build strong relationships with outlet owners/managers to support ongoing and new promotional activities. Act as a liaison between field sales and the marketing team. Support Sales Team: Partner with Sales Representatives to understand territory-level priorities and contribute to sales-driving activities like product sampling, tactical campaigns, and stock rotation. Market Intelligence & Feedback: Gather insights from the ground on consumer behaviour, competitor activities, and campaign performance. Share regular feedback with the Trade Marketing Specialist/Manager. Campaign Tracking & Reporting: Maintain trackers for campaign execution, provide photo documentation, and share weekly reports on progress and learnings. Key Interactions Internal: Trade Marketing Team Area Sales Managers & Sales Representatives Regional Marketing/Sales Teams External: Retail Outlet Managers/Owners Merchandisers Distributors Skills & Knowledge Good communication and interpersonal skills Basic knowledge of branding and in-store execution Strong time management and organizational skills Ability to adapt and work independently in a field-based role Proficiency in MS Excel/PowerPoint for reporting is an advantage Personal Attributes High energy and enthusiasm Customer-first attitude Detail-oriented and disciplined Willing to travel within the assigned territory Comfortable with fieldwork and meeting daily execution targets Quench your thirst for success. Come, accept the challenge!
Posted 1 month ago
1.0 - 3.0 years
4 - 5 Lacs
Gurugram, Bathinda, Bikaner
Work from Office
Revenue Generation & support to Channel Partners. Identification of opportunities for expansion and client management. Timely support to Channel Partner to reach sales target. Good hands-on excel. New client Acquisition & Upselling Taking care of the operational activities of the Branch 2 wheeler mandatory
Posted 1 month ago
5.0 - 7.0 years
5 - 7 Lacs
Chennai
Work from Office
Senior Copywriter Brand Communication - Chennai : Position: Senior Copywriter Location: Chennai (Full-Time) Experience: 57 Years About the Role: We are hiring a Senior Copywriter to join our Brand & Communication team. The ideal candidate is a creative thinker with proven experience in developing compelling campaigns across various media. Responsibilities: Develop clear, engaging copy for print, digital, film, and outdoor advertising Collaborate with design and strategy teams to conceptualize integrated campaigns Translate marketing briefs into impactful messaging Maintain brand tone across all communication channels Contribute to brainstorming and creative ideation sessions Requirements: 57 years of copywriting experience in advertising or corporate branding teams Strong storytelling and conceptualization abilities Exposure to cross-channel marketing campaigns Excellent command of English (spoken and written) Based in Chennai or willing to relocate
Posted 1 month ago
2.0 - 7.0 years
30 - 37 Lacs
Gurugram
Work from Office
Hello. We re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we re improving everyday health for billions of people. By growing and innovating our global portfolio of category leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What s more, we re achieving it in a company that we re in control of. In an environment that we re co-creating. And a culture that s uniquely ours. Care to join us. It isn t a question. With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we re uniquely placed to do this and to grow a strong, successful business. This is an exciting time to join us and help shape the future. It s an opportunity to be part of something special. Brand Manager - Centrum Ostocalcium (Bone, Joint & Mobility) Job Purpose : As Brand Manager - Centrum Ostocalcium, you will lead the strategic agenda for one of India s most recognized calcium supplement brands. Unlike traditional consumer-facing roles, this position largely focuses on expert marketing, channel strategy, and commercial excellence but has some elements of consumer marketing - largely in mid to low funnel marketing (creative as well media) along with performance marketing. You will work closely with the medical, regulatory, and expert sales teams to unlock growth across both pharmacy and prescription-driven channels and also with digital/ e-commerce teams. This role is ideal for someone who combines strategic foresight with operational discipline and thrives in a matrixed, cross-functional environment. Key Responsibilities Strategic Brand Ownership Drive the long-term brand strategy for Centrum Ostocalcium in line with Haleon India s category growth ambitions. Shape the brand s purpose, positioning, and expert-facing narrative, with a strong orientation toward the HCP (healthcare professional) ecosystem. Chart out long term portfolio growth with product innovation in bone, joint and mobility space. Expert & Channel Marketing Collaborate closely with the expert marketing and medical teams to design high-impact campaigns for doctors, pharmacists, and nutritionists. Oversee detailing tools, expert education assets, and engagement platforms. Build channel-specific strategies to drive prescription and recommendation across key customer segments. Commercial & Portfolio Management Build robust forecasts, pricing plans, and channel activation strategies. Monitor brand P&L, analyze ROI on key initiatives, and make data-driven decisions to optimize performance. Innovation & Portfolio Thinking Contribute to portfolio evolution by identifying whitespace opportunities, Rx-to-OTC transitions, or format innovations relevant to India s evolving health landscape. Track competitor activity and consumer trends in the bone health space. Cross-Functional Collaboration Act as the brand custodian across internal functions - ensuring alignment across medical, regulatory, packaging, and finance teams. Manage agencies for creative, activation, and market research needs. Qualifications and skills MBA from Premium Business School - Batch of 2018/ 2017 Prior Commercial and Marketing experience Previous Experience Required: 5-7 years Minimum Level of Job-Related Experience Required: (2-4 years of Marketing experience) Preferred 5-7 years of experience in healthcare marketing, preferably in consumer health, pharmaceuticals, or nutrition brands. Experience in expert/HCP marketing - not just consumer ATL/BTL. Strong commercial acumen with P&L exposure. Strategic thinker with executional rigor - capable of translating insights into impactful initiatives. Ability to work cross-functionally in a matrix environment. Why Haleon? Our values and expectations are at the heart of everything we do and form an important part of our culture. These include Patient focus, Transparency, Respect, Integrity along with Courage, Accountability, Development, and Teamwork. As Haleon focuses on our values and expectations and a culture of innovation, performance, and trust, the successful candidate will demonstrate the following capabilities: Operating at pace and agile decision-making - using evidence and applying judgement to balance pace, rigour and risk. Committed to delivering high quality results, overcoming challenges, focusing on what matters, execution. Continuously looking for opportunities to learn, build skills and share learning. Sustaining energy and well-being Building strong relationships and collaboration, honest and open conversations. Budgeting and cost-consciousness Diversity, Equity and Inclusion At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone. . We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/ .
Posted 1 month ago
8.0 - 10.0 years
8 - 10 Lacs
Kolkata
Work from Office
We are looking for a highly motivated and experienced Marketing Manager to lead our RP Market vertical. The ideal candidate will have extensive experience in the automobile components, lubricants, or battery sector and a proven track record of driving sales growth, managing teams, and executing effective marketing strategies. This role requires a strategic thinker with strong leadership skills to expand our market presence and channel network in the region. Key Responsibilities: Lead, mentor, and manage the regional sales and marketing teams to achieve set sales targets. Drive primary and secondary sales growth through effective channel management and promotional activities. Develop and implement comprehensive marketing plans, including product launches, dealer incentives, and promotional campaigns. Expand and strengthen the distribution network by onboarding new dealers, retailers, and mechanics. Monitor and analyze market trends, competitor strategies, and customer feedback to identify growth opportunities and recommend strategic initiatives. Collaborate with cross-functional teams to ensure alignment on sales goals and marketing activities. Prepare regular sales reports and forecasts for senior management review. Required Skills and Qualifications: MBA or equivalent qualification, preferably with a specialization in Marketing or Sales. Minimum 8-10 years of experience in marketing and sales within the automobile components, lubricants, or battery industry. Demonstrated ability to lead and inspire sales teams towards achieving business objectives. Strong understanding of channel marketing, brand development, and customer relationship management. Excellent communication, negotiation, and interpersonal skills. Ability to analyze market data and develop actionable strategies. Results-oriented mindset with the ability to thrive in a fast-paced environment. What We Offer: Competitive salary package (8-10 Lacs per annum). Opportunity to work with a reputed company in the automobile sector. A dynamic work environment that encourages innovation and professional growth.
Posted 1 month ago
6.0 - 8.0 years
8 - 13 Lacs
Gurugram
Work from Office
own everything brand marketing at leap.club including the strategy, brand vision/ tone and roadmap, and hold end to end responsibility across copywriting, socials, design, brand partnerships and PR. independently ideate and work on big and small campaigns, and work across cross functional teams to get the job done. build and scale the marketing team. we are looking for do-ers and not managers. this is a key role and you will work directly with the founders Skills We Value creativity and out of the box thinking, without getting married to ideas. 6-8 years of prior experience in building solid brands. startup experience is a plus. hands-on experience with executing multi-channel marketing campaigns and optimising with social media platforms (twitter, instagram, linkedin, facebook). experience in marketing communications and in leading creative work and media plans in partnership with agencies, internal creatives, cross-functional teams and outside partners. highly analytical, operationally-oriented and metrics-driven. familiarity with best practices for short-form and long-form content along with ace copywriting. communication and leadership skills with the ability to work methodically & meet (read: smash) deadlines. Why You Should Work With Us you will be part of our founding team and get a front seat view of building a company. we promise a steep learning curve. work with great folks who like to have fun and don't take themselves too seriously. independently lead projects and own outcomes. we are generous with ESOPs for folks who treat leap.club like their own company. health and accident insurance.
Posted 1 month ago
3.0 - 7.0 years
14 - 17 Lacs
Mumbai
Work from Office
Job Position: Global Assistant Marketing Manager, Oral Care Reports to: Oral Care Baby Care Marketing Manager Scope: Global Location: Vietnam, Philippines, India Unilever International Unilever International is Unilever s fastest growing and most entrepreneurial business with over a billion euro in turnover. UI s purpose is to serve the underserved - markets, consumers, channels, brands, working in as a Growth Partner for Unilever s Business Units (BU) and Business Groups (BG). UI has been operating successfully as an alternate RtM, servicing white space opportunities not exploited by local operating countries through a network of 500+ market expansion service providers and specialists via seeding initiatives. It is a global business unit with 9 hubs (Singapore, US, UK, Korea, India, Dubai, France, Philippines, and Mexico) with a diverse range of products, with expertise in utilizing Distributors and Consolidators network to reach consumers in over 75 countries. UI has a unique, agile and fast paced culture which is presented by 5 amazing traits: Deep Hunger to make a Difference Passion for Execution Consumer Customer Obsession Inspiring Nurturing our Tribe Work and Win as ONE Team Main Job Purpose The Global Assistant Marketing Manager, Oral Care, will play a key role in driving Innovation Scaling Up of Oral Care Brands globally. This role involves understanding the key market white spaces, consumer needs, upcoming oral care formats that consumers are interacting with and then, work with teams in delivering solutions under brands like Signal, Pepsodent, Close Up, Fluocaril, Amodent and more. This role also works closely with global business units in building a seeding strategy to drive business growth. Some of the key deliverables for the role will be: Develop and work on delivering 3-year innovation strategy for the portfolio of brands across BUs Work with CMI teams in generating sharp market insight through consumer insight study, analysis and market observation Work with marketing manager in developing disruptive best-in class omni-channel marketing plans and communication for activating the BUs and for key launches Supporting sales managers to ensure OTIF delivery of key strategic projects and targets Leading and working with Cross-function teams in developing and delivering on projects across regions Conducting monthly business reporting and brand seeding reviews Participating in Annual Joint Business Planning with key customers Enable delivery of iTO of 50 mn in the role in the next 3 years Hence, the marketer who leads this role will have a high bias for action, deep passion for building brands, openness to new ideas and approaches, willingness to work with the team to make an impact on the market and a sense of responsibility, measuring performance by results. The role will report into the Global Category Head for Oral Care based in Singapore. The role will also interface with all Unilever categories at Director / Brand Manager level and UI RD and Supply chain teams. Key Skills / Experiences / Qualifications Exceptional drive and passion to create brilliant mixes and create exceptional marketing solutions Willingness to break records An attitude of Humility and learning Deep consumer empathy and inquisitiveness to find solutions beyond the obvious Ability to challenge the status quo and ask the question why not Desire to engage with contrary points of view with a positive spirit and find win win solutions Confidently work with senior stakeholders without losing one s point of view Decisiveness and initiative to lead the agenda and set the stage for great results Relevant Experience / SOL Essential: Marketing experience in BD and/or BB in any region / globally with a strong consumer focus Strong track record of consistent in market delivery Deep desire to do something exceptional in life Unilever is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our diverse employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. At Unilever we are interested in every individual bring ing their Whole Self to work and this includes you! Thus if you require any support or access requirements, we encourage you to advise us at the time of your application so that we can support you through your recruitment journey.
Posted 2 months ago
2.0 - 6.0 years
4 - 8 Lacs
Bengaluru
Work from Office
Amazon Advertising operates at the intersection of advertising and e-commerce and offers advertisers a rich array of innovative advertising solutions across Amazon s mobile and desktop websites, proprietary devices that help advertisers of all sizes create brand affinity, increase sales, and stand out to shoppers both on and off Amazon. We believe that advertising, when done well, can enhance the customer experience and generate a positive return on investment for our advertising partners. We are looking for a highly motivated Campaign Specialist to join our talented team to help scale our growing Advertising program. Campaign Specialists partner with Sales to drive advertiser success. As a Campaign Specialist you are passionate about understanding business drivers for performance, the range of Amazon products available to our advertisers, and engaging with internal partners to deliver on these. You play a key role on the team, growing the business by being the customer expert, developing audience and optimization recommendations. You possess analytical thinking, and will develop deep expertise in Amazon s products and proprietary metrics to build winning campaigns and optimizing performance to derive insights and meet our advertisers needs. You also thrive in ambiguous situations, with exemplary stakeholder management and communication skills, helping you work across global locations. Become an expert on Amazon solutions and adapt recommendations based on advertiser needs Monitor campaign performance, implement solutions, track performance and optimize against advertiser goals. In-depth data analysis to develop actionable insights and recommendations for campaigns Work cross-functionally with Sales and other Amazon partners to deliver towards business goals Collaborate closely with Account Managers to determine optimal support for the customer portfolio. Analyze data and trends to create meaningful insights for clients. Report key performance indicators and value delivered for customers. Create proposals to represent solutions designed around client goals. Provide campaign management support across the Sponsored Products, Sponsored Brands, Sponsored Display and other relevant product. Experience with Excel Experience analyzing data and best practices to assess performance drivers Experience in omni-channel marketing, search engine marketing or search engine optimization 2+ years of search advertising experience 2+ years of experience in managing global stakeholders 2+ years of experience in direct client facing roles Experience interpreting data and making business recommendations Experience in e-commerce or online advertising Google Ads Search certified Experience in tools such as Salesforce is an advantage.
Posted 2 months ago
10.0 - 15.0 years
9 - 14 Lacs
Bengaluru
Work from Office
About us As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Joining Target means promoting a culture of mutual care and respect and striving to make the most meaningful and positive impact. Becoming a Target team member means joining a community that values different voices and lifts each other up . Here, we believe your unique perspective is important, and you'll build relationships by being authentic and respectful. Overview about Target in India At Target, we have a timeless purpose and a proven strategy. And that hasn t happened by accident. Some of the best minds from different backgrounds come together at Target to redefine retail in an inclusive learning environment that values people and delivers world-class outcomes. That winning formula is especially apparent in Bengaluru, where Target in India operates as a fully integrated part of Target s global team and has more than 4,000 team members supporting the company s global strategy and operations. Fueling the continued success of one of the world s most beloved and recognized brands is a distinctly capable, creative and innovative Marketing organization. Target Marketing is well known for inspiring and surprising guests, and we pride ourselves on connecting them to the products and experiences they expect and deserve from Target. We study our guests to discover new needs and insights, and then craft every interaction to build brand love. We are market experts who insist on a clear and cohesive understanding of our business objectives, guest segments and behaviors, strategies and tactics, overcoming obstacles and measuring success. Our commitment to partnering both internally and with external agencies gives us a wide range of capabilities, from award-winning creative work to exciting and unique promotional marketing. Leveraging our collective assets and fostering a healthy, supportive and open team culture, we deliver a holistically gratifying experience that guests can only get at Target. Team Overview Target Creative is the in-house creative agency dedicated to bringing one of the world s most beloved and recognizable brands to life. Whether through design, marketing or brand work, we are the driving force behind delivering Target s dynamic, inventive and unmistakable storytelling to its massive global audience. Our mission is to inspire a sense of joy, wonder and excitement, and to take our guests and ourselves somewhere new. Never resting on past wins or settling for anything less than extraordinary, our origin story built us to thrive in the competitive and changing retail marketplace. We tell a compelling and cohesive brand story, maximizing our messages across multiple platforms whether via a digital art gallery or a new $1 billion children s clothing brand. Operating as one fully integrated team in both the U.S. and overseas, Target Creative comprises the best and brightest talent to execute market-leading creative strategy, design, writing, video production, operations, digital, UX, social media and more. We leverage smart and rewarding external partnerships while closely aligning with our Target teams. Together, we tackle every creative challenge with our amplified strengths, ultimately bearing the groundbreaking creative work that helps make Target the decisive guest favorite, year after year. As a Senior Manager, Creative Production Design, you will: Lead a team of production designers and art directors supporting store-experience and digital marketing channels, helping them learn and grow Guide and develop your team while leading channel-specific and production design-focused projects. Streamline working models and create efficiencies across processes and build to scale. Bring Target s brand to life through work that reflects an unmistakable Target approach. Build and further define production design and creative expertise within Target Creative globally. Act as a consultant for process improvement and best practice sharing across teams. Serve as the point person for production design on high-profile and business-critical projects. Provide clarity during ambiguous moments and articulate strong production design and creative points of view. Coach and evaluate work through the lenses of creative execution, guest journey, and marketing objectives. Foster strong global partnerships across Marketing & Digital and within Target Creative leadership. Evolve how work is executed by championing faster, more effective, and innovative production approaches. Develop strategies to meet team and individual goals that align with specific marketing channels and the broader Target Creative vision. What makes you a strong fit: Deep expertise in production design with hands-on experience across print, and/or digital channels . Strong understanding of best practices, tools, and current creative trends while leveraging Artificial intelligence to drive efficiencies. Passionate advocate for high-quality production collaboration and content execution. Committed to personal and career development, both for yourself and your team. Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs. About you Four-year degree or equivalent work experience 10+ years of creative & production execution across a multitude of media channels. Deep expertise of working and executing within all marketing channels, especially packaging, print and/or social & digital. Understanding of and expertise within creative tools and technology with the ability to learn, apply and iterate within the tools required. Ability to guide and coach creative execution at both a macro and micro level and apply a critical eye to work streams for efficiencies. Refined presentation and negotiation skills, and the ability to align partners in high stakes moments. Demonstrated ability to successfully lead and develop people, including providing meaningful feedback and managing performance. Ability to lead a team through challenging and ambiguous moments, with strong leadership qualities including management and interpersonal skills. Proactive at seeking solutions to improve processes and elevate the work. Strong creative & professional portfolio demonstrating breadth of creative execution capabilities and problem-solving skills. Useful Links- Life at Target - https://india.target.com/ Benefits - https://india.target.com/life-at-target/workplace/benefits Culture - https://india.target.com/life-at-target/belonging
Posted 2 months ago
0.0 - 1.0 years
1 - 3 Lacs
Mumbai, Bengaluru, Delhi / NCR
Work from Office
Job Title: Management Trainee Qualification: BE Electrical / Mechanical + MBA ( Marketing ). (Only fresh MBAs passed out in 2024-2025 batch) Salary: 3 LPA+ Incentive Experience: 0 to 6 months Locations : Bangalore Coimbatore Secunderabad Chennai Vijayawada Cochin Cuttack Bhubaneshwar Guwahati Kolkata Patna Dehradun Gurgaon Delhi Chandigarh Goa Vadodara Pune Mumbai Maharashtra Jaipur Indore Ahmedabad Role & Responsibilities Market mapping and research. Development of institutional customers (e.g. builders and developers, architects) Promotional activities (conducting meets/ seminars/ participation in exhibitions/ proper utilization of pop) Appointment of new Channel Partners, and regular visits for orders. Support and co-ordinate logistics for prompt deliveries. Coaching distributors sales personnel for effective market coverage. Monitoring distributors stock and ensuring adequate stock level for all products. Periodical MIS submission to the branch head. Handling customer complaints, forwarding customer feedback and suggestions to Head office. * On successful completion of the one-year Management Trainee program, based on your performance, you may be absorbed by the company as a full-time employee.
Posted 2 months ago
10.0 - 12.0 years
35 - 40 Lacs
Gurugram
Work from Office
1. To strategize & lead the Business Development function for Transactional Products for Industry Business of SE to achieve the business revenue and growth objectives by maximizing productivity and profitability targets, with a strong focus on solutions & services for North & East region. 2. Provide thought leadership for developing and executing mid to long term strategy and vision for Control & Signalling, and other entry level offers of Industrial Automation for North & East region. 3. Product Lines: Control & Signalling Products, Entry Level Drives, PLC and HMI range. Key Responsibilities : Evaluating and improving existing marketing strategies. Interpret customer specifications, make specific product recommendations, and assist with selection of products Targeting specific channels to promote products and services. Analyzing market data, trends, consumer preferences, and competitor behaviour to optimize marketing strategies. Deploying channel marketing strategies in collaboration with the marketing team, Sales Teams, and other GTM Managers. Gathering marketing campaign data, evaluating the impact of strategies, and reporting the results. Managing all marketing campaign communications and establishing strong partner networks. Keeping track of and implementing the latest marketing technologies and techniques. Provide trustworthy feedback and after-sales support. Perform GAP analysis and needs assessments, and evaluations. Determine potential learning objectives. Evaluate the effectiveness of channels and design online competency programs, tests/evaluations for Motion business. Work closely with the GEO location team and develop the business from GEO locations. Travel Requirement: up to 70% travel within the region. Training and development of the local sales team and key partners sales team. Drive the culture of Profitable growth. Need to drive the E-commerce business of Transactional products through partners. Requirements : Bachelor s degree in engineering, marketing, or in a related field. Knowledge of industrial control products viz VFD, Soft Starters, C&S offers, PLCs etc. A minimum of two years experience in channel marketing and a total of 10-12 years experience in Automation product sales or Marketing. In-depth knowledge of current digital marketing technologies and techniques. Exceptional analytical and strategic thinking skills. Advanced ability to drive creativity and innovation.
Posted 2 months ago
1.0 - 3.0 years
1 - 2 Lacs
Lucknow
Work from Office
Responsibilities: Manage dealer network & development Conduct product demos at retail stores Collaborate with channel marketing team on campaigns Report on sales performance regularly Travel allowance
Posted 2 months ago
5.0 - 10.0 years
7 - 12 Lacs
Mumbai
Work from Office
Company: Bajaj Electricals JOB ROLE Category Planning and Activation Manager JOB ID JRO1031 REPORTING TO National Trade Marketing Manager TYPE OF ROLE Individual Contributor LOCATION Corporate Office, Mumbai. BU/ DIVISION Channel Marketing & Sales Strategy JOB PURPOSE Category Planning and Activation Manager is responsible for developing and implementing category strategies to drive business growth KEY RESPONSIBILITIES Category Strategy: Develop and execute a comprehensive category strategy aligned with business objectives . Market Analysis: Conduct market research, consumer insights, and competitive analysis to drive growth and innovation . Collaboration: Work with cross-functional teams (Sales, R&D, creative, and media agencies) to increase brand awareness and market share. New Product Development : Identify and develop new product opportunities with R&D. Channel-Specific Plans: Create growth and communication plans for specific channels. Asset Development: Develop point-of-sale materials, visibility, and merchandise. Market and Competitor Analysis: Analyze market and competitor trends to identify business opportunities . Consumer and Shopper Insights: Understand consumer and shopper behavior to identify trends. Category forecast & planning: Actively engage with sales team & supply chain in forecast planning of active, slow moving, phased out lines for the category EDUCATIONAL QUALIFICATIONS Masters degree WORK EXPERIENCE 5-10 years of experience in category management, marketing, or sales FMCG or FMCD marketing experience, with brand deployment and new product development expertise. CERTIFICATIONS NA PREFERRED/ ADDITIONAL REQUIREMENT NA NO OF REPORTEES NA INTERNAL / EXTERNAL INTERFACE CP Channel Marketing Supply Chain Management Advertising and Brand Management Product Management Sales Development BEHAVIORAL COMPETENCIES Think Beyond Put Customers First Collaborate to Win Develop Talent Be the Best Be Agile Disclaimer: Bajaj Electricals Limited (BEL) offers a great work environment, professional development, challenging careers, and competitive compensation. BEL is an Equal Opportunity Employer. Employment decisions are made without regard to race, colour, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, protected veteran status or other characteristics protected by law.
Posted 2 months ago
2.0 - 6.0 years
11 - 13 Lacs
Gurugram
Work from Office
Channel Marketing Manager is a pivotal role in defining and executing the channel transformation strategies across the principal distribution channel of the organization. This enriching role exposes the incumbent to all the major business units of the organization and offers deep learning across various GTMs and segments. An ideal mix of strategy and execution with rich exposure on GTMs, Program Management, Strategy, Execution, Legal, Compliance, Policy Formulation, Short term tactical approach and Long term strategic direction. Highly visible role which offers an opportunity to have close interaction with Sales, Offer, Finance, Strategy, Legal, Compliance, Credit and Logistics teams, across the country. Key responsibilities of this role Developing Marketing Strategies: Create and implement channel-specific marketing plans and strategies. Coordinate with various stakeholders departments to optimize channel performance Program Management Market Research and Analysis: Research market trends and competitors to develop short term tactical programs and long term strategic direction. Analyze data to recommend changes to marketing and business development strategies Collaboration and Coordination: Work closely with various teams to ensure the delivery of desired KPIs. Sales, Offer, Logistics, Finance, Credit, Legal, Compliance, Logistics etc. Maintain relationships with key channel partners and support in business enhancement. Campaign Management: Design and execute promotional events and programs for channel partners Oversee the creation and implementation of marketing campaigns across multiple channels Budget and ROI Tracking: Monitor channel marketing budgets and track return on investment (ROI). Forecast and report on channel sales Training and Development: Develop and implement training programs for channel partners Skills and Qualifications Required Analytical Skills: Ability to analyze market data and trends. Impressive knowledge on Excel, Power BI, Power Point to present th
Posted 2 months ago
2.0 - 5.0 years
3 - 7 Lacs
Rajkot
Work from Office
Purpose of the job: To Maintain Basic Hygiene at Nuvoco Network through BTL Activities and Create Brand Pull. Brand Promotional Activities, Brand development, Outdoor advertisement. Role & responsibilities : Proactively engage target audience and influencers to understand their evolving need and measure the impact of marketing initiatives. Engage with internal & external stakeholders - procurement, vendors, channel partners to drive marketing initiatives at speed. Track competition activity & design plans to maximize market impact. Track whole sale prices and retail prices of Nuvoco and competition on regular basis Work with Sales and other departments to ensure that marketing activities are aligned with the overall business goals. Physical Meeting with Channel Partners to understand their Needs. VMX Data Updating and Ensuring 100% Completion MoM. Ensuring Completion of various relationship programs running time to time Budget, IR, PR Data Submission on or Before Given Timeline. Ensuring Subharambh SLA 100% MoM. Coordinate with vendor for timely Bill Submission within Given Timeline. Drive premium products DGMF for Dealers, Retailers and New Dealers.
Posted 2 months ago
10.0 - 15.0 years
9 - 13 Lacs
Chennai
Work from Office
The Vendor Program Manager will develop and implement comprehensive vendor marketing plans. The role is responsible for managing an assigned product category and understanding basic marketing trends, product positioning and market opportunities. Responsibilities: Assist assigned vendors with the creation of product marketing strategies through the Company. Work closely with Client Executives to develop Account Based Marketing plans for the Company s strategic Partner ecosystem. Manage vendor/the Company marketing relationship, including maintaining product marketing plans, managing vendor coop/MDF and representing the Company in marketing related business meetings. Coach and direct the daily activities of the Marketing Executives or Marketing Administration through delegation of projects. Act as a consultant for product management and assigned vendors by providing marketing direction pertaining to assigned manufacturers marketing plans. Develop and maintain three-month rolling marketing plans that incorporate vendor objectives, strategies and tactics. Develop and implement marketing plans that incorporate all aspects of marketing, including print advertising, direct mail, electronic marketing, training programs, telemarketing and sales awareness. Maintain the Companys marketing profitability goals. Provide programmatic marketing support by understanding vendor objectives and recommending an appropriate mix of the Companys marketing programs. Execute vendor participation in these programs. Develop a comprehensive understanding of the creative and job flow processes of the Companys marketing department. Prepare monthly Promo/Spiff results and quarterly ROI reporting for designated manufacturers. Work with product manager to understand monthly sales data and trend information. Act as the focal point for project material coordination by interfacing with participating manufacturers, gathering necessary vendor materials and developing materials tracking tools for effective program management. Monitor and drive revenue goals, expenses and profit margins for assigned vendors and programs. Knowledge, Skills and Experience: 10+ years of experience in Product Management, Channel Marketing, B2C marketing Bachelors degree in marketing or bachelor s degree in business Experience managing marketing budgets ideally within a channel marketing setting. Previous experience working as a channel marketing manager would be a strong advantage. A strong understanding of the distribution channels for the industry. Project management experience would be a definite advantage. The ability to manage small teams of people and influence senior staff is essential. Strong understanding of current online marketing concepts, strategy and best practice. Experience in digital communications and new media channels Solid project management skills and experience managing multi-faceted projects and initiatives. Highly organized, detail-oriented with the ability to prioritize and respond quickly in an ever-changing environment. Proven track record of focusing on solutions, key metrics and results, propelled by positive can-do attitude, energy and entrepreneurial spirit to achieve financial success. Strong verbal, written, presentation and interpersonal skills. Strong collaboration, co-creation and influencing skills demonstrated across different levels and functions. Networking with external key stakeholders, thought leaders and influencers in multi-channel engagement and digital innovation to inform a compelling and differentiated approach to multi-channel. Demonstrated experience in leading a team and developing team member. Key Skills What s In It For You Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle. Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses. Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program. Diversity, Equity Inclusion: It s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities. Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program. Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
Posted 2 months ago
10.0 - 15.0 years
13 - 14 Lacs
Chennai
Work from Office
The Vendor Program Manager will develop and implement comprehensive vendor marketing plans. The role is responsible for managing an assigned product category and understanding basic marketing trends, product positioning and market opportunities. Responsibilities: Assist assigned vendors with the creation of product marketing strategies through the Company. Work closely with Client Executives to develop Account Based Marketing plans for the Company s strategic Partner ecosystem. Manage vendor/the Company marketing relationship, including maintaining product marketing plans, managing vendor coop/MDF and representing the Company in marketing related business meetings. Coach and direct the daily activities of the Marketing Executives or Marketing Administration through delegation of projects. Act as a consultant for product management and assigned vendors by providing marketing direction pertaining to assigned manufacturers marketing plans. Develop and maintain three-month rolling marketing plans that incorporate vendor objectives, strategies and tactics. Develop and implement marketing plans that incorporate all aspects of marketing, including print advertising, direct mail, electronic marketing, training programs, telemarketing and sales awareness. Maintain the Companys marketing profitability goals. Provide programmatic marketing support by understanding vendor objectives and recommending an appropriate mix of the Companys marketing programs. Execute vendor participation in these programs. Develop a comprehensive understanding of the creative and job flow processes of the Companys marketing department. Prepare monthly Promo/Spiff results and quarterly ROI reporting for designated manufacturers. Work with product manager to understand monthly sales data and trend information. Act as the focal point for project material coordination by interfacing with participating manufacturers, gathering necessary vendor materials and developing materials tracking tools for effective program management. Monitor and drive revenue goals, expenses and profit margins for assigned vendors and programs. Knowledge, Skills and Experience: 10+ years of experience in Product Management, Channel Marketing, B2C marketing Bachelors degree in marketing or bachelor s degree in business Experience managing marketing budgets ideally within a channel marketing setting. Previous experience working as a channel marketing manager would be a strong advantage. A strong understanding of the distribution channels for the industry. Project management experience would be a definite advantage. The ability to manage small teams of people and influence senior staff is essential. Strong understanding of current online marketing concepts, strategy and best practice. Experience in digital communications and new media channels Solid project management skills and experience managing multi-faceted projects and initiatives. Highly organized, detail-oriented with the ability to prioritize and respond quickly in an ever-changing environment. Proven track record of focusing on solutions, key metrics and results, propelled by positive can-do attitude, energy and entrepreneurial spirit to achieve financial success. Strong verbal, written, presentation and interpersonal skills. Strong collaboration, co-creation and influencing skills demonstrated across different levels and functions. Networking with external key stakeholders, thought leaders and influencers in multi-channel engagement and digital innovation to inform a compelling and differentiated approach to multi-channel. Demonstrated experience in leading a team and developing team member. Key Skills What s In It For You Elective Benefits: Our programs are tailored to your country to best accommodate your lifestyle. Grow Your Career: Accelerate your path to success (and keep up with the future) with formal programs on leadership and professional development, and many more on-demand courses. Elevate Your Personal Well-Being: Boost your financial, physical, and mental well-being through seminars, events, and our global Life Empowerment Assistance Program. Diversity, Equity Inclusion: It s not just a phrase to us; valuing every voice is how we succeed. Join us in celebrating our global diversity through inclusive education, meaningful peer-to-peer conversations, and equitable growth and development opportunities. Make the Most of our Global Organization : Network with other new co-workers within your first 30 days through our onboarding program. Connect with Your Community: Participate in internal, peer-led inclusive communities and activities, including business resource groups, local volunteering events, and more environmental and social initiatives.
Posted 2 months ago
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