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Marketing Platform Auto Senior Analyst

Marketing Platform Auto Senior Analyst

Accenture

5 - 8 years

9 - 13 Lacs

mumbai

Posted:1 day ago| Platform:

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Skills Required

css channel marketing javascript html crm digital marketing email marketing market research email campaign crm tool campaign management marketing marketing analytics lead generation social media marketing google analytics marketing operations seo

Work Mode

Work from Office

Job Type

Full Time

Job Description

About The Role

Skill required: Marketing Operations - Braze Customer Engagement Platform

Designation: Marketing Platform Auto Senior Analyst

Qualifications:Any Graduation

Years of Experience:5 to 8 years

What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services.Role requires Digital Marketing Ads & Promotion creation/designBraze is a customer engagement platform for multichannel marketing. Understand the delivery of platform capabilities for clients from architect, solutioning, development, testing.

What are we looking for? ?Experience with email automation, triggers, and deployment.

Strong working knowledge of HTML5, CSS3 as they are used in email specifically.

Working knowledge in a programming language such as JavaScript?Experience with Liquid?Experience working with e-mail testing tools such as Litmus?Strong Problem-solving skills.

Be responsible for staying current on industry trends offering ideas and solutions to client needs.

Passionate & self-motivated and constantly looking for better ways to bring email concepts and development to new heights.

Work independently in a structured team without close supervision.

You understand cross-client, cross-platform, and cross-device compatibility.Solid hands-on experience in CRM or multi-channel marketing.Experience in working with CRM tools (Braze ideally, other tools considered)Good understanding of the tech CRM landscape and main trends in the industry.Customer-centric & strategic mindset, knowledge about how to drive loyalty and retentionCross-department stakeholder managementExperience with LiquidExperience working with e-mail testing tools such as LitmusWorking knowledge in a programming language such as JavaScript

Roles and Responsibilities: In this role you are required to do analysis and solving of increasingly complex problems Your day to day interactions are with peers within Accenture You are likely to have some interaction with clients and/or Accenture management You will be given minimal instruction on daily work/tasks and a moderate level of instruction on new assignments Decisions that are made by you impact your own work and may impact the work of others In this role you would be an individual contributor and/or oversee a small work effort and/or team Please note that this role may require you to work in rotational shifts
Qualification
Any Graduation

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Marketing Platform Auto Senior Analyst