Category Marketing Manager

Thrillophilia

📍 Location:

💼 Role:

🕒 Experience:

🌟 What You’ll Do

• Own and grow a key category at Thrillophilia, driving marketing initiatives end-to-end.
• Design and execute

  Go-to-Market (GTM) strategies

  that unlock new growth opportunities.
• Collaborate with cross-functional teams — sales, product, design, content — to craft impactful campaigns.
• Analyze market trends, competitor insights, and customer behavior to fuel category expansion.
• Build data-driven plans to maximize ROI and enhance customer experiences.
• Experiment, innovate, and bring fresh marketing ideas to life for the travel ecosystem.

🛤 The User Journey You’ll Shape

• Inspiration Stage

  – Help travelers discover a new adventure through impactful campaigns, content, and positioning.

• Consideration Stage

  – Guide users as they compare, evaluate, and explore categories you own, making their choice simple yet exciting.

• Decision Stage

  – Craft seamless GTM strategies so when they’re ready to book, your category is their first choice.

• Experience Stage

  – Ensure every touchpoint, from booking to post-trip, reinforces Thrillophilia’s brand promise of unforgettable experiences.

• Loyalty Stage

  – Turn one-time explorers into repeat adventurers through retention campaigns, upselling, and community building.

🧩 What Makes You a Great Fit

• 3–8 years

  of experience in Marketing & Category Management.
• Proven ability to

  launch and scale categories

  with measurable results.
• Strong expertise in

  GTM planning and execution

  .
• Data-savvy, analytical thinker with a creative edge.
• Ability to thrive in a

  fast-paced, startup-like environment

  .
• Passion for travel, storytelling, and building memorable customer journeys.

🌍 Why Join Thrillophilia?

• Be part of India’s largest online travel experiences platform.
• Work with an ambitious team that thrives on

  innovation and impact

  .
• Shape categories that millions of travelers interact with daily.
• Enjoy the energy of a fast-growing startup, right from the heart of Jaipur.

If building brands and categories excites you as much as exploring new destinations, Thrillophilia is your next adventure.

📩 Apply now and let’s create unforgettable journeys — for our customers and for your career.