Business development manager (Exhibition Industry )

About The Opportunity

• Own end-to-end sales for assigned exhibitions: prospect, qualify, present proposals, close exhibitor and sponsorship deals to meet revenue targets.
• Develop and execute territory plans to grow pipeline—targeting industry verticals, key accounts, and new market segments across India.
• Prepare commercial proposals, floor-plan recommendations, and sponsorship decks; negotiate contracts and secure deposits.
• Collaborate with operations, marketing, and design teams to ensure exhibitor requirements, deadlines, and on-site deliverables are met.
• Maintain accurate CRM records, forecast revenue, and report on pipeline health, conversion rates, and sales KPIs.
• Represent the exhibition at pre-event meetings and on-site, delivering high-quality client service and upsell opportunities.
  

Skills & Qualifications

• Proven track record in exhibition or trade-show sales with demonstrable revenue achievements.
• Strong experience in B2B sales, key account management, and territory development.
• Proficiency with CRM tools and disciplined pipeline management (Salesforce preferred).
• Ability to create persuasive commercial proposals and negotiate contracts to close deals.
• Comfortable with frequent on-site engagement across Indian cities and event-day responsibilities.
• Bachelor’s degree and 3+ years of relevant experience in exhibitions, events, or related sales roles.
  

Preferred

• Experience selling sponsorship packages and integrated event marketing solutions.
• Familiarity with Zoho CRM or other regional CRM platforms.
• Prior exposure to P&L awareness and event commercial modelling.
  

• Fast-paced, target-driven environment with clear revenue incentives and commission structure.
• Hands-on exposure to end-to-end event delivery and cross-functional collaboration.
• Opportunities for career growth in sales leadership across the exhibition & events portfolio.