133 Brand Planning Jobs - Page 6

Role & responsibilities 1) Brand Strategy & Planning: Develop and implement strategic brand plans to achieve business objectives across channels and markets. 2) P&L & Revenue Target Ownership: Manage full P&L for the brand, driving topline growth and optimizing profitability. 3) New Product Development (NPD): Lead the conceptualization, development, and launch of new products in collaboration with R&D, supply chain, and sales. 4) GTM & Channel Strategy: Design and execute go-to-market strategies across E-commerce, MT, and GT. Work closely with sales teams to ensure market activation and retail execution. Should have apt knowledge of trade marketing also. 5) Cross-Functional Collaboration: Liaise with internal teams including Sales, R&D, Supply Chain, Finance, and Creative to drive aligned brand initiatives. 6) E-commerce Strategy: Develop e-commerce marketing and sales strategies. Monitor performance and optimize for growth on key platforms. 7) Market & Consumer Insights: Conduct competitive analysis and consumer research to identify trends and growth opportunities. 8) Communication & Campaigns: Drive brand communication through impactful campaigns (digital, ATL/BTL). Work with agencies to develop creative assets. 9) Performance Tracking & Reporting: Regularly track brand KPIs and campaign performance. Present reports and recommendations using Excel and PowerPoint. 10) Digital Excellence: Should have knowledge of Digital media and performance marketing Qualifications and Skills - 5-8 years experience in FMCG / Fragrance / Beauty Strong understanding of E-commerce, Modern Trade, and General Trade dynamics Excellent communication, interpersonal, and negotiation skills. Proficient in MS PowerPoint and Excel, with the ability to navigate datasets and derive meaningful insights Flexibility to travel. Willingness and motivation to learn all aspects of the business, both within and outside the marketing domain

Key Responsibilities : Assist in developing and executing brand plans to drive market growth. Collaborate with the design team to create packaging artwork and ensure brand consistency. Work with the product team to manage new product launches, timelines. Ensure compliance with legal, regulatory, and BIS requirements for packaging and communication. Execute integrated marketing campaigns across digital, retail, and trade channels. Conduct market research, competitor analysis, and consumer surveys. Support retail activation plans, including POP materials and trade schemes. Coordinate with internal teams and external agencies (creative, digital, PR, activation) for brand communication. Prepare reports, presentations, and documentation related to branding activities Support execution of events, exhibitions, and trade shows to enhance brand visibility. Conduct market visits across India to assess retail execution and competitive landscape. Other Skills/Attributes : Creativity & Innovation Analytical & Problem-Solving Skills Communication & Presentation Skills Project & Time Management Agency Management Willingness to Travel

Experience in branding, marketing, Develop and implement digital marketing strategies for lead generation,Digital marketing expertise (social media, email, content creation),Excellent communication and project management skills. call on 8000330416

About Us: Established in the year 2007, Reliance Brands Limited is an investment arm of Reliance Industries that began with a mandate to launch and build international and domestic brand equity in India. Over 15 years of rich experience catering to the segments of luxury, bridge-to-luxury, high-premium and high-street lifestyle, RBL has built a great understanding of the psyche of the Indian Consumer. With corporate offices in Gurgaon, Mumbai & Bangalore, RBL now operates over 100 brands spread over across the country and also own the retail concept stores The Tank & The White Crow across the country. In May 2019, RBL marked its first international foray by acquiring the British toy retailer, Hamleys. Globally Hamleys has 201 doors across 17 countries. In May 2019, RBL marked its first international foray by acquiring the British toy retailer, Hamleys. Globally Hamleys has 201 doors across 17 countries. In the same year, RBL also unveiled its multi-brand outlet The White Crow that showcases a unique curation of over 44 premium brands. JOB DETAILS: Position – Lead Planner Key Responsibilities – Develops and manages OTB plans based on business projections. Monitors inventory levels to ensure optimal stock distribution. Oversees store allocations to maximize sales potential. Plan liquidation of old stock along with Merch. Be responsible for P&L. Generate and analyse inventory and sales reports. Provide feedback on inventory health at various stores, circulate periodic reports like sell through, top sellers, slow movers, size set availability etc. Desired Functional and Behavioural Skills- Must have good analytical skills and detailing. Ability to respond to changes in the market. Forecasting skills and the ability to determine sales trends in the market Good economic sense with strong budgetary controls. Good networking skills Good brands and product appreciation in respective category. Education & Experience Required- Minimum 10 years of experience of handling single or multiple store in premium/luxury segment. Analyse market and delivery systems to assess present and future material availability. Liaise with the buyer, store teams and logistics to ensure products are on the move – to meet the sales targets. Demonstrate strong business understanding with flair for fashion retailing. Ability to communicate effectively and influence buying decisions. In line with the social media post content for easy recall & uniformity in RBL language The Pink Ribbon on the packaging: We at RBL are committed to diversity in its workforce and are an Equal Opportunity Employer. In an attempt to bring out the best out of its employees, RBL allows Early Leadership opportunities and promotes Entrepreneurship capabilities, and keeps the invisible threads that connect the RBL family together through the many RBL rituals conducted through the year

Purpose: Lead cluster brand promotional material planning and sourcing management, support on time delivery of the promotional inputs thereby increasing standards of execution and attaining effective economies of scale fulfilling the organizational intent of on time in full delivery of inputs to field force and good satisfaction scores. Objective: Achieve economies of scale/ planning with ideal lead time to SCM / adherence to Marketing Code and compliance norms / provide novel and innovative reminders at optimised cost to enable marketing promotion of GG India brands Responsibilities: Marketing Input Demand Consolidation: Drive promo brand planning for the cluster and finalise input distribution plan for doctors at least 60 days ahead of execution through proper planning and influencing all the stakeholders. Finding Innovative brand reminders: Continuous scouting for new source/ vendors - cultivate and manage relationships to bring in novel, better quality and meaningful inputs Creation of standardized catalogue: Identify common brand reminder inputs (in line with marketing code of conduct), create standardisation and catalogues. Identify promising vendors and negotiate to optimise costs along with SCM Marketing Inputs S&OP and Deviation Management: Steer monthly Marketing S&OP to ensure compliance to brand plan/ input calendar. Collaboration with SCM Team: Providing appropriate lead time and guidance in terms of user specs to SCM team for procuring brand inputs ensuring timely deliveries; deliver continuous quality and cost improvement as well as develop supplier enabled innovations. Financial Impact Analysis: Continuous analysis of financial impact, savings by leveraging economies of scale and significant drop of unit cost per inputs through multiple savings measures. Quality Checks: Ensuring quality checks at the level of sampling and dispatch through regular audits Minimize Inventory: Work along with marketing teams to minimize inventory of promo materials at GDC Vendor Expo Visits: Visit corporate gifting expos in various cities to discover and onboard new OEMs Capability Building Projects: Steer independent projects which would help Saral become a center of operational excellence. Stakeholders Feedback & Continuous Improvement Measures: Run regular stakeholder feedback analysis to understand the perspective of marketing and sales team on the quality, novelty, impact, timeliness of inputs receipt and implement continuous improvement measures based on the same Education & Experience: 6-8 years of experience in marketing/project management roles in pharma industry; Management degree is preferred Operating network: Internal: Peer Cluster Marketing Activation Leads, Marketing Operations, Marketing team, Business leadership, SCM, Finance, Compliance, Legal, Medical Affairs External: Vendors and Suppliers Business Understanding: In-depth understanding of the pharma business, sales and marketing and supply chain processes; Clear understanding of marketing promo inputs and requirements with extensive experience in pharma industry Technical skills: Project Management Skills, Demand Planning and Fulfilment, Supplier Relationship Management, Negotiation Skills, Multi-tasking and managing multiple stakeholders, Six Sigma Green/ Black Belt would be an advantage, Good analytical skills and expertise in excel Behavioural skills: Collaboration, Performance orientation, Influencing skills, Service mind-set, Stakeholder management, Open-minded and inclusive, Data based decision making, Qualification BSc / MSc / MBA - Who can understand the marketing procurement, Preferably from Product management / Procurement Additional Information About the Department: Global Generics India Global Generics India business journey began in 1986. In the last three decades, we have grown as a trusted name in the healthcare industry and rank as one of the top 10 Pharma Companies in the Indian Pharma Market (IPM) as per IQVIA MAT (November 2022). Our commitment to Lead Ahead has helped us move ranks from 16th position to 10th position (IPM) in the last four years. We are a fast-growing organization with double-digit growth and significant market share in domestic markets. Currently, we rank among the top 5 in oncology, anti-allergy, and gastrointestinal diseases and the top 10 in a few other therapy areas. Our focus is on leveraging our digital capabilities, collaborations, innovations, and inorganic opportunities to become the top 5 companies in the Indian Pharma Market. " Benefits Offered At Dr. Reddy’s we actively help to catalyse your career growth and professional development through personalised learning programs. The benefits you will enjoy at Dr. Reddy’s are on par with the best industry standards. They include, among other things and other essential equipment, joining & relocation support, family support (Maternity & Paternity benefits), learning and development opportunities, medical coverage for yourself and your family, life coverage for yourself. " Our Work Culture Ask any employee at Dr. Reddy’s why they come to work every day and they’ll say, because Good Health Can’t Wait. This is our credo as well as the guiding principle behind all our actions. We see healthcare solutions not only as scientific formulations, but as a means to help patients lead healthier lives, and we’re always attuned to the new and the next to empower people to stay fit. And to do this, we foster a culture of empathy and dynamism. People are at the core of our journey over the last few decades. They have been supported by an enabling environment that buoys individual ability while fostering teamwork and shared success. We believe that when people with diverse skills are bound together by a common purpose and value system, they can make magic. For more details, please visit our career website at https://careers.drreddys.com/#!/. "

Department: Marketing & Communications Reports to : Director of AiR Location : Bengaluru Employment Type : Full-Time Shift 6 Days & 12 Hours Role Overview: We are seeking a dynamic, strategic, and highly creative leader to serve as the Deputy Director and Chief of AiR. This position is designed for an experienced offline marketing and outreach expert with a passion for storytelling through real-world engagement. You will be responsible for conceptualizing and executing large-scale offline campaigns, high-impact events, grassroots outreach initiatives, and immersive brand experiences that resonate deeply with communities and target audiences. This is a leadership role that bridges creativity, strategy, and operational excellence ideal for someone who thrives on seeing bold ideas come to life in the physical world. Role & responsibilities : Strategy & Leadership Develop and lead the offline marketing and engagement strategy to increase brand visibility, community engagement, and measurable impact. Serve as the key advisor to the Director/CEO on brand awareness and public-facing initiatives. Lead and mentor a multidisciplinary team of campaign managers, event producers, and community outreach coordinators. Work cross-functionally with digital, PR, and content teams to ensure cohesive messaging and Omni channel synergy. Campaigns & Activation Design and oversee impactful offline campaigns from concept to execution including outdoor advertising (OOH), street marketing, activations, and partnerships. Build compelling community engagement programs that foster long-term loyalty and trust. Leverage data, feedback, and on-ground insights to continuously optimize campaign performance. Events & Experiences Conceptualize and produce large-scale events, pop-ups, road shows, and exhibitions that tell a story and leave a lasting impression. Establish partnerships with cultural, civic, and industry organizations to amplify reach. Ensure flawless event execution including vendor coordination, logistics, compliance, and budgeting. Measurement & Reporting Set KPIs and lead post-campaign/event reporting, tracking ROI and audience impact. Monitor market trends, audience behaviour, and competitor activity to inform future initiatives. Qualifications: 8+ years of progressive experience in offline marketing, experiential campaigns, and live event management. Proven track record of leading award-winning campaigns or large-scale public initiatives. Strong creative sensibility combined with analytical and operational discipline. Excellent leadership and team management skills with the ability to inspire and execute. Experience managing budgets, external vendors, and complex project timelines. Exceptional communication, stakeholder engagement, and storytelling abilities. If you're passionate about impact marketing and want to be part of a purpose-driven organisation, we would love to hear from you! Interested Candidate can share their CV on hr-recruiter3@air.ind.in or 8976118063.

We are hiring for Sales Coordinator role in Marketing (BTL Activation) for Bangalore location. Working Hours: (office timings) 9.30 AM - 6.30 PM Office Location: Bangalore Interview Mode: Face to face interview process only (After cv shortlisted by manager side) Salary - 6 LPA to 8 LPA Between Preferred profile of candidate: 3+ years of marketing experience, preferably in healthcare, medical devices, cosmetics/ dermatology OTC retail or dental industry. Proven record in BTL brand activation, sales campaign execution and digital marketing. Good knowledge of event management, exhibitions and road shows, in-clinic/ in-shop branding and sales enablement tool development. Have analytical mindset with hands-on experience of making data-driven decision, competitive analysis and MIS use in present/ past role. Excellent communication and collaboration skills to drive marketing success across teams. If you are interested then email me your resume at ankur.g@randstad.co.in

Roles and Responsibilities Job description Creativity director or ad filmmaker with brand experience(experience in health/ wellness, can take scientific content and make it emotional or relatable. strategic thinker with marketing insight production know how(editors, voiceover artists) Execution skills(script writing, casting, direction or post production and launch Desired Candidate Profile Has worked with agency or brand like Dabur, Colgate or Sensodyne Male and female both can apply. Perks and Benefits Salary & Incentive best in industry