Strategic Planner

4 - 8 years

0 Lacs

Posted:5 days ago| Platform: Shine logo

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On-site

Job Type

Full Time

Job Description

As someone with over 4 years of experience and a keen interest in strategy, you have the opportunity to step into the role of a Strategist. Your primary responsibilities will involve applying analytical rigor, critical thinking, and creativity to address intricate brand and marketing challenges. You must excel in articulating hypotheses, insights, and perspectives to drive client work forward, leveraging evidence-based research, knowledge, and passion to assess the future dynamics between clients and their consumers. Your mission is to leave a lasting impact by showcasing cutting-edge thinking, an entrepreneurial mindset, and insatiable intellectual curiosity in your daily endeavors. Your role will entail comprehending and developing insights into consumer digital behavior and trends. You will analyze the influence of various digital touchpoints on clients" business and marketing strategies, distilling key findings into actionable insights and recommendations to steer marketing strategies. Crafting brand plans that resonate at both tactical and strategic levels, you will be instrumental in sparking creative ideation and aligning strategic inputs with creative execution, client objectives, and business outcomes. Collaboration in thought leadership discussions with partners and clients is a crucial part of your role, as is staying abreast of industry trends, issues, and best practices within relevant categories. Having a background in Communication post-graduation is advantageous, as is familiarity with digital content and channel strategies. Your ability to articulate ideas effectively, process information swiftly, and understand human behavior to derive insight-driven solutions is key. You must be data-driven, results-oriented, meticulous in your approach to processes, documentation, and reporting, while also being a team player capable of synthesizing diverse perspectives into cohesive communication strategies. A comprehensive understanding and appreciation of the digital marketing landscape, coupled with comfort in engaging with technology and processes, will set you up for success in this role.,

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