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4.0 - 8.0 years

0 Lacs

karnataka

On-site

As a strong category growth marketer at Swiggy Instamart, your role involves owning and designing end-to-end customer initiatives for the concerned categories. You will collaborate with various teams to ensure a seamless consumer journey from category marketing to regional/national events. Responsibilities: - Conceptualize and execute customer journeys for core categories and flagship campaigns - Collaborate with Category Management, Product Management, Merchandising Operations, and other teams to gather inputs and develop consumer journeys - Own creative briefs and ensure the quality of visual and copy elements in consumer journeys - Develop detailed execution plans and ensure timely delivery by assigning roles and responsibilities - Drive improvements in the merchandise experience through strategic and creative ideas - Analyze merchandising metrics, consumer feedback, and implement continuous improvements - Communicate findings and results to senior leaders - Create and execute effective Go-To-Market plans for new product releases and initiatives Desired Candidate: - Innovative, customer-focused, and enthusiastic with strong judgment and problem-solving skills - Experienced in technical tools, digital marketing, data analysis, or relevant merchandising experience - Passionate, organized, and capable of managing multiple projects simultaneously - Strong oral and written communication skills with the ability to adapt communication style - Demonstrates striving for excellence and taking action in high-pressure situations - Prioritizes consumer needs and understands brand marketing, online consumer behavior, and product development - Comfortable working in a high-growth and fast-paced team environment If you are someone who thrives in driving category growth, leading cross-functional initiatives, and delivering exceptional consumer experiences, we would love to have you on our team at Swiggy Instamart.,

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3.0 - 7.0 years

0 Lacs

karnataka

On-site

As a Manager Category Growth & Marketing at Swiggy Instamart, you will play a pivotal role in driving category growth initiatives for the convenience grocery segment in India. Your responsibilities will involve owning and designing end-to-end customer initiatives, from category marketing to organizing regional/national events for the relevant categories. You will be tasked with several key responsibilities: - Taking Charge of Category Marketing Initiatives: Develop and execute impactful marketing programs to enhance the visibility of categories and generate customer excitement. Collaborate closely with central marketing to create cohesive campaigns across multiple platforms, including paid media, organic content, social engagement, app-based promotions, and more. Craft compelling narratives that showcase product strengths and drive customer conversions. - Leading with Drive and Teamwork: Collaborate with buying, planning, and supporting departments to implement growth strategies effectively. Ensure alignment across merchandising, logistics, and operations to create a well-integrated go-to-market strategy. Motivate cross-functional teams, address challenges with agility, and foster a culture of teamwork. - Fueling Growth with Analytics: Use data-driven insights to inform decision-making. Monitor key category metrics, analyze consumer behavior, and evaluate campaign performance to optimize initiatives. Identify new growth opportunities through quick experiments and foster a culture of continuous improvement. - Championing Customer Centricity: Understand customer needs deeply to develop offerings that resonate with them and cultivate brand loyalty. Create customer retention and loyalty plans to drive sustained engagement and satisfaction. Utilize NPS scores, direct feedback, and reviews to enhance the end-to-end customer experience. - Owning Financial Results: Manage the growth marketing budget for the category, ensuring resources are allocated effectively to maximize returns. Monitor performance indicators closely and make necessary adjustments to achieve category growth and profitability targets. The ideal candidate for this role is someone who is innovative, customer-focused, and possesses strong judgment and problem-solving skills. You should have experience working with technical tools and processes in areas such as app management, digital marketing, data analysis, or relevant merchandising. Effective communication skills, both oral and written, are essential, along with the ability to tailor your communication style to different audiences. You should have a strong desire for excellence, a bias for action in high-pressure situations, and a customer-centric approach. Comfort working in a fast-paced, high-growth environment and managing multiple cross-functional projects simultaneously is crucial for success in this role.,

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2.0 - 6.0 years

0 - 0 Lacs

kalyan, maharashtra

On-site

You will be joining Peppermint Communications Pvt. Ltd. located in Bhiwandi (Kalyan), Mumbai as a Brand Marketing Specialist. With 2-3 years of experience, you will be offered a package of 3.5 to 4 LPA for this Full-Time, Onsite job role with working hours from Monday to Saturday, 10 AM to 7 PM. Peppermint Communications is a renowned name in the events and exhibitions industry with a specialization in fashion and apparel, particularly in intimate wear, comfortwear, and sportswear segments. The company organizes prestigious events like INTIMASIA, Source NXT, Lingerie Fashion Week, UnderRoof, and Change Masters, which attract key stakeholders, brands, and industry professionals from across the globe. In this role, you will play a crucial part in the strategic marketing initiatives of the company to boost the visibility and success of these high-profile events. Your responsibilities will include brand marketing, media partnerships, digital marketing, content development, and creating marketing collateral that resonates with the target audience. Your key responsibilities will involve developing and implementing innovative brand marketing strategies, managing media partnerships, executing digital marketing campaigns, creating engaging content, developing partnerships with associations and influencers, and ensuring the successful execution of event marketing strategies. To excel in this role, you should have 2-3 years of experience in events marketing, brand marketing, or promotions within the fashion, apparel, or events industry. A solid understanding of marketing strategies, both offline and online, is required, along with expertise in digital marketing, SEO, Google Ads, and various social media platforms. Strong negotiation skills, creative abilities, exceptional content creation skills, and excellent communication skills are also essential for this position. If you are looking to leverage your marketing expertise in a dynamic and creative environment, this opportunity at Peppermint Communications could be the perfect fit for you.,

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0.0 years

0 Lacs

, India

Remote

Job Title: Marketing Intern Location: Remote Duration: 3 months (Internship) Start Date: Immediate About Us At ansrsource , we design and deliver high-impact learning experiences. As we grow our digital footprint, were looking for an enthusiastic Marketing Intern to support our team in building a strong brand presence, engaging our audiences, and experimenting with new marketing ideas. If youre curious, creative, and driven to learn we want to hear from you! Key Responsibilities As a Marketing Intern, you will: Assist in planning, creating, and scheduling content for social media platforms Support community engagement initiatives , including webinars and virtual events Gain exposure to various marketing streams including content marketing , brand marketing , and performance marketing Monitor trends, gather performance data, and help in refining marketing strategies Collaborate across teams to support broader marketing goals and campaigns Who You Are A recent graduate or student with a background in marketing, communications, or related fields Familiar with social media platforms (LinkedIn, Instagram, etc.) and digital engagement tools Curious, proactive, and open to feedback Comfortable working in a remote, fast-paced environment Bonus: Experience with design tools (e.g., Canva), content creation, or running social media accounts Why Join Us Hands-on learning with real-world marketing projects Mentorship and guidance from experienced marketing professionals Flexible remote work setup Great opportunity to build your portfolio and kick-start your career in digital marketing ???? To Apply: Send your resume and work portfolio (if available) to [HIDDEN TEXT] Show more Show less

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6.0 - 10.0 years

0 Lacs

karnataka

On-site

You will join MetaMorph, a company that supports startups in scaling and innovating by prioritizing people in their strategies. With a successful history of assisting over 220 startups, MetaMorph specializes in aligning talent with organizational needs, enhancing employee skills, and transforming employer brands. Your role will involve utilizing data-driven insights to facilitate decision-making, offering comprehensive support for both acquisition and being acquired, ensuring coverage from all angles. Your primary focus will be on a client that is establishing a modern hospitality brand tailored towards young, design-conscious travelers. This brand aims to create social, experience-led hostels that resonate with the next generation. With the backing of a prominent VC, the client is on an aggressive expansion path, aiming to scale from 30 to 100 properties and achieve a 5x revenue growth within the next two years. Their vision is to lead and define this emerging segment within India's travel industry. As a Brand Lead, you will play a pivotal role in crafting and maintaining a consistent, captivating brand identity that directly appeals to Gen Z and young travelers. This role is not solely strategic but requires hands-on involvement in tasks such as writing captions, participating in photoshoots, coordinating with creators, and overseeing the entire brand experience across online and offline channels. Your responsibilities will include owning the brand's identity and expression by defining and upholding brand guidelines encompassing tone, visual direction, and messaging. Ensuring uniformity across all customer touchpoints, such as the website, social media, email, packaging, and in-property assets, will be crucial. Furthermore, you will spearhead content strategy and execution by leading content creation across various platforms with a strong emphasis on organic reach. This will involve planning and supervising brand photoshoots, providing guidance to creatives, and coordinating on-site activities. In addition, you will manage influencer partnerships that resonate with the brand's values and aesthetics, as well as collaborate with youth-centric or travel/lifestyle brands to amplify brand visibility. Your oversight will extend to creative aspects, including copywriting, design, and video content, working closely with designers, writers, and content creators to bring ideas to fruition. To excel in this role, you should ideally possess 5-7 years of experience in brand marketing, content, or creative roles, particularly in youth/lifestyle, D2C, hospitality, or content-heavy brands. Your ability to execute tasks alongside strategizing, a keen eye for design and aesthetics, and familiarity with Gen Z cultural trends will be valuable. Experience in working with creators, influencers, and brand partnerships, as well as proficient copywriting and communication skills, will be essential. Moreover, if you have prior experience in brands targeting young millennial audiences, expertise in lifestyle, travel, or hospitality domains, and a genuine passion for travel and deep comprehension of hostel/travel culture, it would be advantageous.,

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3.0 - 7.0 years

0 - 0 Lacs

noida, uttar pradesh

On-site

The ideal candidate for this role will be responsible for driving revenue growth through digital media by designing and implementing marketing campaigns. Once the campaigns are launched, you will be tasked with extracting and analyzing data from multiple channels. We are seeking a skilled Digital Marketing Specialist with a focus on strategic sales and marketing within the baby care and adult care product categories. Your primary role will involve developing advertising and brand marketing strategies to enhance product sales and establish a robust brand presence. Key Responsibilities: - Develop and implement digital marketing strategies to enhance brand awareness and drive sales growth. - Manage and optimize advertising campaigns on various platforms. - Conduct market research to gain insights into customer needs and preferences. - Create and execute effective marketing strategies tailored to the baby care and adult care product categories. - Collaborate with the sales team to align marketing efforts with sales objectives. - Analyze campaign performance and prepare reports to evaluate ROI. Requirements: - Demonstrated experience in digital marketing and strategic sales. - Profound understanding of advertising and brand marketing strategies. - Experience working with baby care and adult care products is advantageous. - Strong communication and analytical skills. - Ability to thrive in a fast-paced environment and adapt to evolving market trends. Why Join Us: - Competitive salary package. - Opportunity to be part of a dynamic and innovative team. - Potential for career growth and learning opportunities. If you are enthusiastic about digital marketing and possess a talent for crafting effective sales strategies, we invite you to apply for this role by sending your resume to hr@looptechnosystems.com or connecting with us at 8287508391.,

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6.0 - 8.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Manager Brand Marketing Location : Bangalore About the Team The Marketing and Growth team at Navi drives user acquisition and retention by building a strong brand presence and executing data-driven campaigns. They work cross-functionally with business, product, and analytics teams to expand the customer base and increase revenue. The team drives growth through targeted messaging, performance marketing, strategic partnerships, effective use of social media, impactful brand campaigns, and storytelling to build loyalty. About the Role This role is a dynamic opportunity to grow the brands awareness and consideration. It combines creative storytelling with data-driven strategy to enhance brand visibility and engagement. The role plays a key part in shaping the brands identity and connecting meaningfully with audiences. What We Expect From You Build and execute brand strategies for Navis suite of financial products across UPI, Investments, Insurance and Lending. Develop and execute insight-driven campaigns from brief to execution across brand marketing, digital, social, influencer, partnerships and content. Brief and manage creative agencies, content partners, and production agencies. Monitor campaign performance and optimise for impact, learnings, and brand awareness lift. Building and maintaining a strong understanding of consumer behaviour, category trends, and the competitive landscape. Leading the development of integrated media strategies (across on-platform, performance, and brand channels) aligned with broader marketing and growth goals. Partnering with cross-functional teams (Product, Growth, Business) to drive a unified marketing approach and seamless go-to-market strategies for new product launches. Must Haves MBA from a reputed institute with 6+ years of Brand Marketing experience in a consumer-tech or D2C brand. A strong grasp of storytelling, positioning, and audience segmentation. Proven track record of managing both ATL and BTL brand campaigns. Self-motivated and results-oriented with a proactive approach to problem-solving, project management, and staying ahead of industry trends. Inside Navi We are shaping the future of financial services for a billion Indians through products that are simple, accessible, and affordable. From Personal & Home Loans to UPI, Insurance, Mutual Funds, and Gold were building tech-first solutions that work at scale, with a strong customer-first approach. Founded by Sachin Bansal & Ankit Agarwal in 2018, we are one of Indias fastest-growing financial services organisations. But were just getting started! Our Culture The Navi DNA Ambition. Perseverance. Self-awareness. Ownership. Integrity. Were looking for people who dream big when it comes to innovation. At Navi, youll be empowered with the right mechanisms to work in a dynamic team that builds and improves innovative solutions. If youre driven to deliver real value to customers, no matter the challenge, this is the place for you. We chase excellence by uplifting each otherand that starts with every one of us. Why You&aposll Thrive at Navi At Navi, its about how you think, build, and grow. Youll thrive here if: Youre impact-driven : You take ownership, build boldly, and care about making a real difference. You strive for excellence : Good isnt good enough. You bring focus, precision, and a passion for quality. You embrace change : You adapt quickly, move fast, and always put the customer first. Show more Show less

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1.0 - 6.0 years

1 - 6 Lacs

Hyderabad, Telangana, India

On-site

Key Deliverables: High-quality video content capturing restaurant and brand stories using iPhone. Creative concepts and storyboards that align with brand messaging. Videos that meet project objectives through integrated feedback. Trend-driven content reflecting the latest in restaurant videography. Role Responsibilities: Shoot and edit video content using iPhone 12 or above. Collaborate with creative team members to execute projects. Ensure brand alignment across all video content. Stay updated on videography trends and apply innovations.

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4.0 - 6.0 years

4 - 6 Lacs

Pune, Maharashtra, India

On-site

Role Responsibilities : Ensure compliance with food & beverage SOPs, focusing on customer experience, food safety, and hygiene. Implement regular food testing and minimize dispatch-related errors. Monitor food cost, wastages, and ensure optimum labor use. Achieve financial targets and manage petty cash and utility payments. Lead and train team members, ensuring employee engagement and retention. Key Deliverables : Achieving AOP and cost control targets, including food cost and wastages. Ensuring a high level of customer satisfaction and restaurant rating. Conducting regular audits and quality checks on food safety and product availability. Successful execution of employee training and retention activities.

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8.0 - 10.0 years

8 - 10 Lacs

Bengaluru, Karnataka, India

On-site

Key Deliverables: Ensure timely validation and release of payment files, overseeing credit periods and payable days. Manage month-end accounting activities and ensure accurate financial reporting. Lead internal automation projects to improve efficiency and streamline processes. Drive cross-functional initiatives, ensuring robust controls and alignment with the accounting calendar. Role Responsibilities: Coordinate with internal and external stakeholders to resolve issues related to payments and vendor queries. Design, configure, and implement new initiatives to enhance productivity and process efficiency. Publish dashboards on metrics like ticketing and invoice rejections for Operations and Business teams. Conduct training and communication for embedding internal controls and ensuring compliance in daily operations.

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4.0 - 8.0 years

0 - 0 Lacs

maharashtra

On-site

As a Brand Marketing Manager at a leading advertising and BTL solutions company in Mumbai, you will play a crucial role in developing and executing strategic brand marketing initiatives. Your responsibilities will include creating and implementing 360-degree brand marketing strategies across various platforms such as ATL, BTL, digital, and OOH. You will drive brand positioning, storytelling, and campaign ideation tailored for diverse industries, with a focus on luxury, real estate, retail, FMCG, and lifestyle segments. Your role will involve leading product launches, promotional activations, and trade show branding in collaboration with creative and vendor teams. You will oversee mood board development, visual design execution, and vendor management for branding projects, ensuring consistency across all marketing channels. Additionally, you will be responsible for coordinating photo/video shoots, creating pitch decks, presentations, and content ideas for marketing and sales campaigns, and planning and analyzing market research to support strategic decision-making. To excel in this role, you should hold a Master's degree in Marketing, Luxury Brand Management, or a related field, with 4-7 years of hands-on experience in brand marketing, advertising, BTL/ATL activations, and visual merchandising. You should have strong exposure to luxury branding, retail marketing, and consumer engagement strategies. Proficiency with tools such as Hootsuite, Brandwatch, Meltwater, Canva, and social analytics platforms is essential, along with excellent communication, client management, and presentation skills. This position offers you the opportunity to work on high-impact campaigns for leading brands in industries like fashion, FMCG, real estate, and entertainment. If you are passionate about brand storytelling and campaign execution, we encourage you to apply and be part of our dynamic and fast-growing team. Join us to work with exciting projects, enjoy an open and entrepreneurial work culture, and benefit from training and growth opportunities based on your performance. Take this chance to work closely with the CEO and gain valuable mentorship. If you meet the qualifications and are eager to excel in the field of brand marketing, we invite you to apply by sharing your updated resume at resumes@empglobal.ae or through this platform. Please note that while we appreciate all applications, only shortlisted candidates will be contacted. Thank you for your understanding in this regard.,

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5.0 - 9.0 years

0 Lacs

haryana

On-site

As the Regional Marketing Manager, you will play a vital role in executing marketing strategies and supporting various agencies within the India market. Your main focus will be to align with global and international strategies while also implementing marketing activations that align with commercial objectives. You will collaborate with both international and local India teams, adapting strategies to suit local market needs. This position offers an exciting opportunity for a creative and analytical marketer to contribute significantly to the growth of an emerging brand. Your responsibilities will include developing and implementing marketing strategies to enhance brand awareness, acquisition, and retention. You will oversee multi-channel campaigns across social media, email, PPC, and SEO, while managing multiple agencies including media, creative, influencer, performance, and social. Monitoring key performance indicators (KPIs) such as CAC, LTV, and ROI will be essential to optimize campaign performance. In terms of organic social media, you will be tasked with managing regional social channels to increase engagement and followers. Ensuring alignment of content with the global strategy and audience segments, overseeing agency output, creative approvals, and quick-to-market initiatives, and analyzing KPIs to drive future campaigns will be part of your responsibilities. In the realm of influencer marketing, you will work closely with influencer agencies to identify suitable influencers for the brand. Driving integrated influencer campaigns that align with brand objectives, managing influencer relationships, contracts, and content development, and integrating influencer efforts across all marketing channels for a full-funnel impact will be crucial. Content creation and messaging will also be a significant part of your role. Collaborating on content creation that reflects the brand and resonates with target audiences, maintaining messaging consistency across all channels, and using customer segmentation for personalized marketing are key aspects of this responsibility. Your role will also involve tracking and reporting on campaign performance, conducting testing, and iterating strategies to drive efficiency and lower customer acquisition cost (CAC). Additionally, you will collaborate cross-functionally with international and local India teams, commercial, digital commerce, finance, and customer service teams to align marketing efforts with business and financial goals. To excel in this role, you should bring 5-8 years of marketing experience, particularly in digital marketing. Strong agency management skills, proficiency in performance marketing (SEM, paid social, email marketing, and content marketing), experience with marketing automation tools and analytics platforms, excellent communication and writing skills, and the ability to make data-driven decisions are essential. You should be adept at working in a fast-paced environment, running multiple projects simultaneously, and have strong problem-solving skills. A creative approach to marketing, a collaborative mindset, and a passion for testing and optimizing marketing tactics will also be valuable assets in this position. The Company is an Equal Opportunity Employer committed to fostering a diverse and inclusive work environment.,

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6.0 - 10.0 years

0 Lacs

karnataka

On-site

As a Marketing Manager, you play a crucial role in shaping the product marketing strategy and providing valuable insights to both internal and external stakeholders regarding marketing opportunities. Your primary responsibility involves driving decisions and establishing guiding principles for the launch and growth of Google's product features and services in the market. You will be instrumental in supporting content strategy, executing campaigns, and communicating through various marketing initiatives. Your role will require you to craft and implement marketing campaigns and initiatives aimed at enhancing education, engagement, and product adoption by leveraging diverse channels. By developing a deep understanding of detailed insights and implications, you will be adept at problem-solving and arriving at effective solutions. It is essential for you to stay updated on industry trends and possess thorough knowledge of the product landscape to drive successful marketing strategies. At Google, marketing is centered around technology and user experience, merging both elements in innovative ways. Your objective is to showcase how Google's products address global challenges, ranging from everyday tasks to significant endeavors. The marketing approach at Google is distinctive, focusing on revolutionizing the industry, prioritizing user needs, and allowing technology to speak for itself. Key Responsibilities: - Develop and implement strategies for product marketing content across various channels, ensuring alignment with the product and target audience. - Provide user insights to cross-functional teams and product partners to integrate user perspectives into product development and marketing strategies. - Oversee the campaign template creation process, from initial project development to final approval, showcasing autonomy in managing project components. - Act as a project coordinator for marketing initiatives on a global scale, facilitating tasks such as translations, regional legal approvals, and documentation. - Maintain a centralized repository for all marketing copy, including assets, websites, and offer set-up copy. With your expertise in marketing and experience in driving successful marketing campaigns, you will play a pivotal role in shaping Google's product marketing strategy and fostering user engagement.,

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2.0 - 6.0 years

0 Lacs

maharashtra

On-site

As a Brand Marketing Associate, you will play a crucial role in supporting the execution of on-ground events and brand partnerships. Your responsibilities will include conceptualizing and executing brand-led events such as pop-ups, workshops, and community meet-ups. You will collaborate with vendors, venues, artists/talent, and internal stakeholders to ensure seamless event execution. Managing event logistics, including checklists, timelines, budgets, and approvals, will be a key aspect of your role. Additionally, you will handle invoices, basic budget tracking, and documentation. In terms of partnerships, you will be responsible for identifying and onboarding relevant brand partners, mom/creator communities, or local businesses for collaborative campaigns. Maintaining partner relationships, ensuring timely communication, deliverables, and alignment on co-branded efforts will be essential. A successful candidate for this role will exhibit a go-getter attitude, strong communication skills, and the ability to think creatively. You should be detail-oriented, possess a brand-first mindset, and demonstrate a curiosity about trends in youth/mom/kids spaces. Ideally, you should have 2-3 years of work experience in a start-up, event agency, creator-first agency, or lifestyle brand. Working as a Brand Marketing Associate, you will have the opportunity to engage with cutting-edge technologies, be part of a collaborative team, and enjoy flexible work options in a culture that values learning. Competitive salary, benefits, and growth opportunities are some of the perks that come with this role.,

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1.0 - 5.0 years

0 Lacs

chennai, tamil nadu

On-site

As a Retail Marketing Executive, you will play a pivotal role in overseeing brand marketing, local marketing, and Customer Relationship Management (CRM) activities for retail outlets in Tamil Nadu. Your primary responsibility will be to develop and implement marketing strategies that enhance brand visibility, drive local engagement, and foster customer loyalty in alignment with the company's overall marketing objectives. In the realm of brand marketing, you will be tasked with crafting comprehensive strategies to boost brand visibility and equity. This will involve planning and executing brand campaigns across various channels such as digital, print, and outdoor media. Your role will also include ensuring consistent brand messaging and collaborating with creative teams and external agencies to create compelling marketing content. For local marketing, your focus will shift towards designing and executing localized campaigns tailored to the diverse needs of different regions within Tamil Nadu. You will organize local events, promotions, and sponsorships to bolster community engagement and drive foot traffic to retail outlets. Additionally, you will work closely with store managers to identify and capitalize on local marketing opportunities. In the realm of Customer Relationship Management (CRM), you will be responsible for developing and implementing strategies to enhance customer loyalty and retention. This will involve managing the customer database, planning targeted CRM campaigns, and analyzing customer data to identify personalized marketing opportunities. You will also monitor and report on the performance of CRM initiatives to drive customer engagement and retention rates. Your role will also encompass overseeing digital marketing efforts, including social media management, online advertising, and content marketing. You will manage the company's website to ensure it is updated with current promotions and relevant content, while also analyzing digital marketing metrics to enhance engagement and conversion rates. Furthermore, you will be expected to track and report on the performance of marketing campaigns, conduct regular analysis of sales data and marketing metrics, and prepare reports for senior management. Your qualifications should include a Bachelor's degree in Marketing or Business Administration, 1-2 years of experience in retail marketing, proficiency in digital marketing tools, excellent communication and interpersonal skills, and the ability to work independently and as part of a team in a fast-paced environment. Preferred skills for this role include experience in managing marketing activities for multiple retail locations, creative problem-solving abilities, knowledge of local market trends and cultural nuances in Tamil Nadu, and familiarity with CRM systems and marketing automation tools. This is a full-time position with benefits such as Provident Fund, day-shift schedule, yearly bonus, and the requirement to work in person.,

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6.0 - 8.0 years

0 Lacs

Bengaluru, Karnataka, India

On-site

Category Growth and Marketing Lead Meat Category Location: Bangalore, Karnataka, India About the Role Are you a growth hacker at heart with a flair for building things from the ground up Do you thrive in fast-paced, high-ownership environments and have a deep understanding of what makes consumers tick Then this role is for you. Were looking for a dynamic, entrepreneurial Category Growth and Marketing Lead to turbocharge the Zepto Meat business. Youll take the drivers seat in scaling one of our most high-potential categories by crafting and executing bold growth strategies, obsessing over customer insights, and turning unstructured challenges into opportunities. Key Focus Areas Growth Strategy | Pricing & Merchandising | Consumer Insights | Brand & Marketing | Retention | Cross-Functional Leadership | Analytics | Business Building What Youll Do Power Growth with Strategy: Architect and lead aggressive growth plans for the meat category that capture market share and boost profitability. Use your deep intuition of customer behavior and market dynamics to build high-impact, fast-moving strategies. Shape long-term vision while owning short-term resultsthink big, act fast. Own the Marketing Charter: Conceptualize and execute compelling marketing campaigns that bring the brand to life and drive customer obsession. Partner with central marketing to bring alive multi-channel plans across performance, content, social, in-app merchandising, and more. Translate product value into stories that connect emotionally and convert effectively. Hack Growth with Data: Use data as your compass. Monitor category health, decode consumer patterns, and evaluate campaign performance to optimize every lever. Identify white spaces and run rapid experiments to unlock new growth vectors. Build a test-learn-scale culture across your portfolio. Be the Voice of the Consumer: Live and breathe customer insights. Champion solutions that solve real needs and deepen brand love. Craft retention and lifecycle strategies to increase repeat usage and brand loyalty. Use NPS, reviews, and feedback loops to fine-tune the experience relentlessly. Lead with Hustle and Collaboration: Work hand-in-hand with buying, planning, and central teams to ensure sharp execution of growth plans. Align stakeholders across merchandising, operations, and supply chain to build a seamless GTM engine. Rally teams and solve problems with agility and hustle. Drive Financial Outcomes: Own the P&L for the categorys growth marketing efforts. Allocate budgets like an investor and spend every rupee with ROI in mind. Monitor key KPIs and drive course corrections with speed and precision. What Youll Bring 6+ years of experience in category or growth roles, with at least 3 years in growth hacking and scaling early-stage businesses. Proven success building zero-to-one category storiesespecially in ambiguous, high-growth environments. Deep expertise in digital marketing, performance channels, and in-app merchandising. Strong analytical horsepower with a bias for action and experimentation. A consumer-first mindsetable to listen, interpret, and build around evolving needs. A natural leader who inspires collaboration and thrives under pressure. Excellent communication and storytelling skillsequally confident with data and creative briefs. Experience in eCommerce, D2C, or Q-commerce is a strong plus. Why Zepto Were blitzscaling a revolution. At Zepto, youll be at the frontier of hypergrowth, building a business with impact, speed, and scale. Youll work with high-energy teams solving complex problems dailyand youll grow faster than you thought possible. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate on the basis of gender, race, color, ethnicity, religion, caste, disability, sexual orientation, age, or any other characteristic protected by applicable law. Show more Show less

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2.0 - 4.0 years

0 Lacs

Mumbai, Maharashtra, India

On-site

About Quidich Innovation Labs is a global company headquartered in Mumbai, India that pioneers in customized technology solutions for Sports Broadcast. From the outset, we have believed in the power of the story that sport tells as a tool to bring people together; and that this story best reaches fans, through the way it is broadcast. Building on this thinking, we have created various technology tools over the past few years and deployed them at tournaments such as the Indian Premier League, ICC Mens T20 World Cup, ICC Womens World Cup, and Men&aposs FIH Hockey World Cup, to name a few. Role We are looking for a Sr. Brand Marketing Associate to execute high-impact campaigns and strengthen brand positioning. The ideal candidate has a sharp eye for detail, a deep understanding of brand fundamentals, and the ability to translate marketing plans into engaging initiatives. You will work closely with content, design, product & tech, and business teams . If you excel in a fast-paced environment and can execute marketing strategies with precision, wed love to hear from you! Responsibilities Executing Brand Strategies: Implementing brand marketing initiatives, ensuring alignment with overall business goals and positioning Managing Campaign Rollouts: Planning, executing, and optimizing multi-channel marketing campaigns across digital, social media, and offline platforms Content Development & Deployment: Creating and managing content for ads, social media, email marketing, and website updates to maintain brand consistency Conducting Market Research: Gathering insights on audience behaviour, industry trends, and competitors to inform marketing tactics and messaging Coordinating Partnerships and Activations: Executing collaborations with influencers/ KOLs, media partners, and event organizers to enhance brand visibility Tracking and Reporting Performance: Monitoring marketing metrics, analyze campaign effectiveness, and adjust strategies based on data-driven insights Cross-team Execution & Support: Working with internal teams (design, business, product) to ensure smooth execution of marketing initiatives and brand consistency Required Qualifications, Skills and Competencies 2-3 years of relevant experience in brand marketing, campaign execution, or a related field Hands-on experience in executing brand campaigns across digital, social, and offline channels Strong understanding of brand storytelling and the ability to translate brand values into compelling marketing assets Experience in content planning and execution for brand-led initiatives, ensuring consistency across all touchpoints Proven ability to manage multiple projects with tight deadlines while maintaining high-quality output Strong analytical skills to track campaign performance and optimize strategies based on data insights Experience with marketing tools and platforms , including CRM systems, social media management, and analytics tools (e.g., Google Analytics, HubSpot, Hootsuite) Ability to collaborate with cross-functional teams , including design, product, and business, to align brand efforts with business objectives Strong communication and presentation skills to effectively convey marketing strategies and results to stakeholders A passion for brand-building, consumer insights, and staying ahead of industry trends Location : Mumbai Reporting To : Brand Lead Joining Date : Immediate to 30 Days Interested candidates, please send your resumes to [HIDDEN TEXT] Show more Show less

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2.0 - 6.0 years

0 - 0 Lacs

mumbai city

On-site

Associate - Brand Marketer (Brand, Events & Partnership) Mumbai, Prabhadevi Max Notice Period 30 Review Criteria Mandatory Strong Brand Marketing Profile. Mandatory (Experience 1) Must have 1+ years of experience in managing brand-led events (pop-ups, workshops, community meet-ups). Mandatory (Experience 2) Must have experience in managing vendors coordination, venue, talent/artists management, and internal stakeholders for smooth event execution, including logistics, timelines, approvals, and budget tracking. Mandatory (Experience 3) Must have experience in executing on-ground events Mandatory (Experience 4) - Excellent communication and stakeholder management skills ability to manage external partners (e.g. creators, communities, businesses) and internal teams simultaneously. Mandatory (Company) - Any start-up, event agency, creator-first agency, or lifestyle brand Job Specific Criteria CV Attachment is mandatory Are you okay with relocating to Mumbai What events you have organized/managed/executed Role & Responsibilities Were looking for an energetic, detail-oriented and creatively driven Brand Marketing Associate to support theexecution of on-ground events and brand partnerships. This role is ideal for someone who thrives on bringing brand experiences to life, loves working with people, and wants to grow in the world of experiential marketing and strategic collaborations. What you would need to do: Events: Support in conceptualizing and executing brand-led events (pop-ups, workshops, community meet-ups, etc.) Coordinate with vendors, venues, artists/talent and internal stakeholders for seamless event execution Handle event logistics checklists, timelines, budgets, and approvals Manage invoices, basic budget tracking and documentation Partnerships: Identify and onboard relevant brand partners, mom/creator communities, or local businesses for collaborative campaigns Maintain partner relationships and ensure timely communication, deliverables, and alignment on co branded efforts

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4.0 - 8.0 years

0 Lacs

haryana

On-site

As a Marketing Manager at our company, you will play a crucial role in shaping and executing the marketing strategies for our product, Gemini. With a Bachelor's degree and at least 4 years of marketing experience in various fields such as growth, product marketing, brand marketing, and social media, you will lead cross-functional projects to drive the success of Gemini in the Indian market. Your responsibilities will include developing and implementing a comprehensive go-to-market strategy for Gemini in India by utilizing research and insights. This will involve overseeing brand marketing, creative development, media planning, buying, and performance measurement. You will conduct business analytics to support marketing strategies and assess the impact of various campaigns. Collaboration will be key in your role, as you will work closely with internal teams and external partners, including creative agencies and media agencies, to ensure the successful execution of marketing initiatives. Additionally, you will partner with product teams to deliver insights, launch new features, and plan large-scale activation campaigns based on fandoms such as cricket and movies. One of your main objectives will be to develop a strong brand narrative and identity for Gemini that resonates with the target audience while maintaining consistency across all marketing touchpoints. Your creative problem-solving skills, technical expertise, and leadership abilities will be instrumental in driving the success of Gemini in the market. If you are looking for a dynamic role where you can leverage your marketing skills to shape the growth of a product and engage with diverse teams and stakeholders, this position offers an exciting opportunity to be involved in all aspects of product marketing strategy from inception to implementation. Join us and be a part of a team that is dedicated to innovation and creativity.,

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2.0 - 6.0 years

0 Lacs

karnataka

On-site

As a member of Glance, you will have the opportunity to immediately contribute to impactful projects alongside talented and driven peers. Our company ethos encourages you to embrace freedom, dream big, and pursue your passions. Embrace autonomy while fostering collaboration, as you engage in ideation, innovation, and inspiration using cutting-edge technology to revolutionize consumer experiences. We prioritize your well-being by providing daily meals, gym facilities, training opportunities, tech resources, and regular relaxation sessions. Additionally, feel free to bring your children, including pets, to the office, creating a family-friendly work environment. The ideal candidate for this role is a dedicated team player with a strong sense of motivation and attention to detail. You will play a crucial role in nurturing existing client relationships, as well as developing new business opportunities by implementing innovative strategies. In the position of Social Media Content Strategist at Glance, you will focus on building brand conversations and communities across various social platforms. Your responsibilities will include developing and executing a comprehensive social media content strategy aligned with brand objectives, collaborating with cross-functional teams to create engaging content, and staying updated on social media trends to enhance campaign effectiveness. Key Responsibilities: - Develop and implement social media content strategies for all Glance brands in line with business goals. - Craft refined communication structures based on brand briefs and tonality. - Collaborate with diverse teams to create original content tailored to the core target audience. - Lead copy development for brand engagements. - Keep abreast of social media trends and best practices to enhance content style and campaign ideas. - Partner with brand marketing teams to plan and execute impactful social media campaigns. - Drive core brand narratives and conversations through innovative content ideas, leveraging insights to engage users effectively. - Evaluate social media campaigns thoroughly and optimize strategies based on insights. - Engage with followers, participate in brand and influencer interactions, and maintain a strong brand presence. Qualifications: - MA degree in Communications, Literature, Marketing, or a related field. - Proficiency in Instagram, YouTube, Twitter, and other social media platforms. - Strong creative writing skills. - Understanding of the preferences of the younger demographic in India and the ability to curate appealing content. - Creative thinking abilities with a knack for generating new ideas. - Familiarity with social media KPIs. - Excellent multitasking, organizational, and time-management skills. - Team-oriented with exceptional interpersonal and communication abilities.,

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1.0 - 5.0 years

0 Lacs

karnataka

On-site

As the ideal candidate for this role, you will be responsible for taking ownership of the brand's social media mandate. Your primary duties will include developing comprehensive social media and content campaigns, creating an always-on strategy, and crafting a roadmap in collaboration with cross-functional teams. It will be crucial for you to stay updated on current trends and pop culture to create innovative social media and content experiences that engage consumers and convey meaningful stories. Ensuring that the brand's visual identity, tone, and style guidelines are consistently maintained across all social media platforms will be a key part of your role. You will also be tasked with planning and coordinating media spending, paid promotions, and advertising campaigns on social media channels. Tracking, analyzing, reporting, and optimizing social media performance will be essential to guide content decisions, enhance overall presence, boost engagement, and analyze competitor activity effectively. Collaboration with Brand Marketing, Growth, and Internal Creative teams for integrated campaign development will be necessary. Additionally, you will be expected to prepare social media engagement and activity reports and optimize social media content to drive maximum impact. To excel in this role, you should be a self-starter with the ability to prioritize and manage multiple projects and deadlines simultaneously. Your capacity to innovate quickly, implement new strategies, learn from experiments, and scale based on insights will be highly valuable. You should have at least 1 year of experience in content and social media within D2C brands in tech, beauty and personal care, FMCG, e-commerce, or large consumer-facing brands at scale. A background in agencies with solid content setups and online presence will be advantageous. Strong interpersonal skills are a must, as you will be interacting with and influencing multiple partners and stakeholders. An in-depth understanding of various social media platforms and their algorithm changes will be beneficial. Excellent organizational skills, time management abilities, and a keen eye for detail are also essential qualities for this role.,

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6.0 - 10.0 years

0 Lacs

vadodara, gujarat

On-site

As a Brand Strategy & Positioning professional, your primary responsibility will be to develop and implement marketing strategies that effectively resonate with affluent consumer segments. You will play a crucial role in maintaining and elevating brand prestige by ensuring a consistent tone and aesthetic across all brand communications. In the realm of Campaign Management, you will be tasked with planning and executing high-impact campaigns across various channels such as digital, print, and experiential, specifically targeting affluent demographics. Your role will also involve overseeing media planning, influencer partnerships, sponsorships, and luxury collaborations to maximize campaign effectiveness. Your expertise will be instrumental in engaging High Net Worth (HNW) and ultra-HNW customers through personalized experiences, concierge services, and loyalty programs. You will lead initiatives to organize exclusive events, private previews, and invite-only experiences that align with the brand's DNA, fostering strong connections with the target audience. Market Research & Insights will be a key area where you will analyze market trends, customer data, and competitor strategies within the luxury/premium sector. By segmenting affluent audiences based on behavior, interests, and demographics, you will tailor messaging and offerings to effectively reach and resonate with the target market. Cross-functional Collaboration will be essential, requiring you to partner with Product, Sales, Digital, CRM, and PR teams to create integrated brand experiences. Additionally, you will collaborate with external agencies and luxury media outlets to enhance brand visibility and engagement. Monitoring KPIs will be critical as you track campaign performance, customer acquisition, engagement, and retention metrics. Your role will involve reporting on ROI and optimizing strategies based on data-driven analytics to drive continuous improvement. Qualifications: Education & Experience: - Bachelors degree in Marketing, Business, Communications, or related field (Masters/MBA preferred). - 5-8 years of experience in brand marketing, preferably in luxury, premium, or high-end markets. - Proven experience in targeting affluent and HNW audiences. Skills & Competencies: - In-depth understanding of luxury consumer behavior and trends. - Strong capabilities in storytelling, branding, and copywriting. - Excellent project management and multitasking skills. - Data-driven mindset with proficiency in using CRM tools and analytics platforms. - Keen aesthetic sensibility and brand guardianship instincts. - Strong relationship-building skills with VIP clients and high-profile stakeholders. - Experience in luxury events, sponsorships, and experiential marketing. - Ability to thrive in fast-paced environments with meticulous attention to detail. Job Types: Full-time, Permanent Schedule: - Day shift - Evening shift - Monday to Friday - Night shift - Rotational shift Work Location: In person,

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10.0 - 14.0 years

0 Lacs

karnataka

On-site

As a Creative Lead, you will be at the core of our brand, blending the strategic mindset of a brand marketer, the visual intuition of a designer, the storytelling finesse of a storyteller, and the organizational skills of a campaign manager. Your responsibilities will encompass overseeing all creative aspects, content creation, communication strategies, and campaign management, ensuring our brand's presence resonates consistently and effectively across various platforms. You will be tasked with spearheading the creative direction across brand development, design, content creation, social media, public relations, motion graphics, and events. Additionally, you will take charge of refining and advancing our brand identity as we unveil a fresh aesthetic targeted at the SME market. Your role will involve orchestrating integrated campaigns spanning digital, above-the-line, below-the-line, social media, and events to enhance brand awareness, foster consideration, and drive pipeline growth. Managing and guiding a team comprising designers, content creators, video editors, and social media specialists will be a significant aspect of your role. It will be crucial for you to translate business objectives into engaging narratives, compelling copy, visually appealing stories, and brand representations. Collaborating closely with various departments such as product marketing, performance, growth, sales development representatives, partnerships, and sales teams will be essential to align brand initiatives with the go-to-market strategy. You will be instrumental in conceptualizing and supervising the production of videos, explainers, and brand films that encapsulate strong storytelling elements. Building and nurturing partnerships with agencies, production houses, writers, PR consultants, freelancers, and creative collaborators will also be part of your responsibilities. Your role will entail being the advocate for our target audience, ensuring that our narratives resonate with small and medium enterprises, startups, and contemporary businesses. Staying abreast of cultural shifts, design trends, and marketing innovations will be imperative to keep our brand current and engaging. While bringing a distinct point of view, you will collaborate with flexibility, always aligning your creative inputs with business objectives and outcomes. To excel in this role, you should possess over 10 years of experience encompassing agency and in-house brand roles. An ideal candidate would have transitioned from an Account Manager to a Brand/Creative Strategist or evolved into brand ownership from a design/content leadership background. Demonstrable success in building and leading creative teams, executing impactful multichannel brand campaigns, and crafting compelling copy and storytelling is essential. A robust grasp of design principles, visual hierarchy, motion graphics, and digital-first strategies, coupled with proficiency in content marketing, public relations, event management, and social media tactics, will be advantageous. A keen eye for detail, a nuanced understanding of B2B marketing funnels, and the ability to tailor storytelling for diverse stakeholders will be valuable assets. You should exhibit strong collaboration skills, the capacity to embrace feedback, adaptability, and a commitment to maintaining high creative standards. As an inspirational leader and mentor, you should empower creative talents to excel while aligning their efforts with the overarching brand vision.,

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2.0 - 6.0 years

0 Lacs

haryana

On-site

As a Brand Solutions & Sponsorship Manager at CosaNostra Live Entertainment Pvt Ltd, you will play a crucial role in identifying, pitching, and onboarding brands for sponsorships and activations. Your proactive approach and dynamic strategies will contribute to driving revenue and solidifying our reputation as a trusted partner for brands. Your responsibilities will include building long-lasting relationships with brand partners, developing tailored brand strategies, overseeing project execution, and managing brand communication effectively. You will be responsible for identifying potential brands aligned with CosaNostra Live's events, creating compelling pitches, and maintaining strong relationships with sponsors. By negotiating sponsorship deals and ensuring mutually beneficial agreements, you will be instrumental in securing successful collaborations. Your role will also involve researching market trends, developing creative brand solutions, and aligning strategies with client goals and event objectives. In addition, you will oversee the execution of sponsorship deliverables, collaborate with internal teams for seamless implementation, and monitor campaign performance to provide detailed post-event reports to sponsors. Your communication skills will be vital in developing and managing communication plans for sponsors, ensuring clear messaging, and enhancing sponsor visibility during activations. To excel in this role, you should possess skills in brand strategy, brand management, and brand marketing, along with expertise in market research and communication. Strong verbal and written communication skills, excellent project management abilities, and the capacity to work collaboratively in a fast-paced environment are essential. Experience in event management or the entertainment industry would be advantageous, and a Master's degree in Marketing, Business Administration, or a related field is preferred.,

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0.0 - 4.0 years

0 Lacs

haryana

On-site

Are you a creative thinker with a passion for marketing Intozi is looking for Marketing Interns to join our team for a 3-month internship with a stipend of 15,000 per month. The internship will be conducted on-site at Gurgaon. Upon successful completion of the internship, there is a chance for a full-time offer. As a Marketing Intern at Intozi, you will work on brand marketing, content creation, and digital campaigns. Your responsibilities will include assisting in social media management, SEO strategies, analyzing market trends, and contributing to growth strategies. You will have the opportunity to collaborate with cross-functional teams to execute marketing plans effectively. To apply for this opportunity, graduates from any field with an interest in marketing are welcome. Strong communication and analytical skills are essential, along with a passion for branding, digital marketing, and business growth. Knowledge of social media platforms and marketing tools is considered a plus. If you are looking to kickstart your marketing career and gain hands-on experience in a fast-paced, innovative environment, send your resume to info@intozi.io with the subject "Marketing Internship." Join us at Intozi and be part of our dynamic team where you can grow and develop your skills in the field of marketing.,

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Exploring Brand Marketing Jobs in India

Brand marketing is a thriving field in India with numerous opportunities for job seekers looking to make a mark in the industry. From multinational corporations to start-ups, companies across various sectors are actively seeking talented brand marketing professionals to help them create and maintain a strong brand presence in the market.

Top Hiring Locations in India

  1. Mumbai
  2. Delhi
  3. Bangalore
  4. Hyderabad
  5. Pune

Average Salary Range

The average salary range for brand marketing professionals in India varies based on experience and location. Entry-level positions typically start at around INR 3-5 lakhs per annum, while experienced professionals can earn anywhere from INR 10-20 lakhs per annum or more, depending on the organization and role.

Career Path

In the field of brand marketing, a typical career path may include roles such as Brand Marketing Executive, Brand Manager, Senior Brand Manager, and eventually Chief Marketing Officer or Marketing Director. As professionals gain more experience and expertise, they may also have the opportunity to specialize in areas such as digital marketing, product marketing, or brand strategy.

Related Skills

In addition to brand marketing expertise, professionals in this field are often expected to have skills in areas such as market research, consumer behavior analysis, strategic planning, communication, and project management. Proficiency in digital marketing tools and platforms is also becoming increasingly important in today's digital age.

Interview Questions

  • How do you stay updated on the latest trends in the marketing industry? (basic)
  • Can you give an example of a successful brand marketing campaign you worked on? What was your role in it? (medium)
  • How do you approach market segmentation when creating a brand strategy? (medium)
  • What metrics do you use to measure the success of a brand marketing campaign? (basic)
  • How do you handle brand crises or negative publicity? (advanced)
  • How do you ensure brand consistency across different marketing channels? (medium)
  • How would you go about launching a new product under an existing brand? (medium)
  • Can you explain the concept of brand positioning and its importance in marketing? (basic)
  • How do you collaborate with other teams, such as sales or product development, to support brand initiatives? (medium)
  • What is your experience with influencer marketing, and how do you measure its impact on brand awareness? (advanced)
  • Describe a time when you had to deal with a difficult stakeholder or client during a marketing project. How did you handle the situation? (advanced)
  • How do you approach competitor analysis when developing a brand strategy? (medium)
  • What is your experience with creating and managing brand partnerships or collaborations? (medium)
  • Can you walk us through your process for developing a brand campaign from ideation to execution? (medium)
  • How do you ensure that your brand messaging resonates with the target audience? (basic)
  • What role do data and analytics play in your brand marketing strategy? (medium)
  • How do you prioritize and manage multiple brand marketing projects simultaneously? (medium)
  • In your opinion, what are the essential elements of a successful brand identity? (basic)
  • How do you incorporate customer feedback into your brand marketing initiatives? (medium)
  • Can you give an example of a time when you had to pivot a brand strategy based on market changes or trends? (advanced)
  • How do you approach budgeting and resource allocation for brand marketing activities? (medium)
  • What is your experience with developing and executing brand activation events or experiences? (medium)
  • How do you ensure brand compliance and consistency when working with external agencies or partners? (medium)
  • Describe a time when you had to lead a team on a brand marketing project. What were the key challenges, and how did you overcome them? (advanced)

Closing Remark

As you prepare for brand marketing job opportunities in India, remember to showcase your passion for building and nurturing strong brands, your creativity in developing innovative marketing strategies, and your ability to analyze data and insights to drive impactful campaigns. With the right skills and preparation, you can confidently apply for brand marketing roles and embark on a rewarding career in this dynamic field. Best of luck!

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