Senior Brand Marketing Manager

The Senior Brand Marketing Manager will own how Inc42's brand and content scale across channels, with direct accountability for social media growth, editorial resonance, campaign amplification, and marketing execution excellence.This role bridges editorial, social, growth, and marketing operations to ensure Inc42's storytelling compounds reach, relevance, and authoritywithout owning subscription or product revenue.

About Inc42

Inc42 is India's #1 startup media & intelligence platform that informs, educates and empowers startup & business leaders through its incisive reporting, insightful reports, curated events & communities, and industry-leading executive courses & programs.Since launching in January 2015, and having risen to become the authoritative voice on India's startup economy, we've moved markets, gotten the early scoop on billions of dollars of transactions, and told you what's happening deep inside some of the fastest-growing startups & industries alike. Our stories have been followed by the Wall Street Journal, Bloomberg, Reuters, TechCrunch, and other major outlets hundreds of times.We also track over 50,000+ startups and provide market research and intelligence through our in-depth research reports, and we organise some of the most sought-after conferences and events for startup & business leaders across India.In 2020, we introduced Inc42 Plus, our exclusive membership program tailored for startup & business leaders, amassing over 10,000 members in record time. Apart from our sharp reporting & insightful research, through Inc42 BrandLabs, we partner with enterprises & brands to help them create branded content & experiences and reach our audience of decision makers.Why This Role ExistsInc42 operates at the intersection of media, community, events, and brand. At this stage of scale, the brand needs a senior operator who can:

• Translate strong editorial thinking into scalable distribution
• Own social media growth as a first-class outcome
• Build tight feedback loops between content performance and brand decisions
• Bring execution rigor to brand marketing without diluting narrative quality
  

This role is designed to strengthen influence, reach, and brand resonance, not lifecycle monetisation.
Core Responsibilities