Brand Manager

Job Role and Responsibilities

Brand & Digital Strategy

• Develop and implement comprehensive brand and digital strategies aligned with client objectives and market trends.
• Ensure innovative, data-driven, and forward-thinking approaches to brand positioning and digital engagement.

Creative & Campaign Leadership

• Oversee creative direction and execution of branding and digital campaigns across multiple platforms.
• Lead a team to deliver high-quality, impactful content and ensure brand consistency.
• Optimize campaign performance using insights and data analytics.

Client & Team Management

• Act as the primary client liaison, providing strategic counsel and fostering strong relationships.
• Mentor and manage cross-functional teams, driving collaboration and professional growth.

Market Research & Innovation

• Conduct in-depth market research to refine strategies and stay ahead of industry trends.
• Leverage digital tools, emerging technologies, and creative solutions to enhance brand outreach.

Budget & Performance Management

• Oversee project budgets, ensuring cost-effectiveness and financial accountability.
• Track ROI, optimize campaigns, and align strategies with business objectives.

Qualifications

• 2+ years of experience in branding, digital marketing, or advertising.
• Bachelor’s/Master’s degree in Marketing, Communications, or related fields.
• Expertise in brand strategy, digital marketing channels (SEO, SEM, social media, email marketing), and data-driven decision-making.
• Strong leadership, client management, and creative direction skills.
• Experience in a creative agency or client-facing environment is preferred.

Company Description

VOLUME is a creative communication agency specializing in brand growth and digital outreach through innovative strategies.

Location: Goa

Job Type: Full-time

Pay: ₹40,000.00 - ₹50,000.00 per month

Work Location: In person