Brand Manager

Position: Senior Manager - Brand & Strategy

📍 Location: HSR Layout, Bangalore

🗓️ Working Days: Monday- Friday

📌 Experience Required: 6+ years (3+ in brand management)

🤝 Client: Smart kitchen appliance brand

💸 Salary: upto 22L

Key Responsibilities

1. Define and strengthen brand foundations — positioning, identity, brand book.
2. Ensure communication consistency: every pixel, every word = brand-worthy.
3. Ideate and run campaigns that cut through the clutter.
4. Use data and research to spot emerging trends before they peak.
5. Build brand love so that Beyond becomes a household name.

What We’re Looking For

• A bias for action, ability to thrive in ambiguity, and willingness to get your hands dirty
• Understands branding basics (JTBD, brand track, recall metrics).
• Has taken a brand through the journey before
• Can manage agencies and get hands dirty.
• Speaks to customers, not just through PPTs.
• Balances 0→1 scrappiness with 1→100 scalability.
• Culture fit: insurgent mindset + respect for building things the right way
• Role based at Bangalore (HSR), full time, about 25 hours a day ;)

What You’ll Get

• A seat at the leadership table: exposure to 0→1 and 1→100 scaling decisions
• Projects that directly shape Beyond’s growth path
• The adrenaline of building one of India’s most exciting consumer brands.