B2B SaaS Content Writer

📌 Job Title:

B2B SaaS Content Writer

🔎 About the Role

B2B SaaS Content Writer

✨ Key Responsibilities

• Write high-quality

  blogs, landing pages, long-form guides, whitepapers, case studies, email copies, and social content

  .
• Understand user/prospect intent and create content that directly addresses their needs with clarity and impact.
• Conduct in-depth research on productivity, time management, SaaS trends, and market insights.
• Collaborate closely with

  SEO and Product teams

  to align content with brand goals and product positioning (no design dependency).
• Optimize content for SEO through keyword research, structuring, and on-page improvements.
• Produce content that supports

  lead generation, nurture flows, product launches, and feature education

  .
• Repurpose long-form content into social bites, newsletters, scripts, etc.
• Monitor content performance and continuously improve based on data and user insights.
  

🧠 Required Skills & Experience

• Mandatory

  : 2–4 years of experience writing for

  B2B SaaS companie

  s
• .Strong ability to understand user intent and map content to different funnel stages (TOFU/MOFU/BOFU)
• .Multi-format writing skills: Blogs, scripts, ads, email sequences, case studies
• .Strong grasp of SEO fundamentals and experience with tools like Ahrefs, SEMrush, Surfer, etc
• .Ability to simplify complex SaaS features into engaging narratives
• .Excellent grammar, editing, storytelling, and research skills
• .Highly autonomous and able to deliver consistently under deadlines
• .Mandatory portfolio of published SaaS content

💡 Bonus Skill

• s
  Experience with content distribution (LinkedIn, community platforms
• ).Understanding of analytics tools like GA4, Search Consol
• e.Familiarity with AI tools for ideation and optimizatio

.🎯 What Success Looks Li

• ke
  Consistently high-quality, high-impact conte
• nt.Improved traffic, ranking, and engagement through SEO-aligned writi
• ng.Strong, clear, and consistent brand voice across content channe
• ls.Ability to turn product features and user pain points into compelling narrativ

s.📥 How to Ap

our CV + Portf

to shalini.mittal@flowac

ne:“Application: B2B SaaS Content Writer – [Your Na