165 Audience Targeting Jobs - Page 4

Job Title: Performance Marketer Location: Fort - Mumbai, India Company: Quark Marketing Salary: ?16,000 - ?24,000 per month (CTC) About Us: Quark Marketing is a forward-thinking marketing agency specializing in ad management, content creation, social media management, and digital strategy. We are passionate about delivering high-performing campaigns and innovative solutions that drive measurable results for our diverse clients. Job Description: We are seeking a detail-oriented and results-driven Junior Performance Marketer to lead the planning, execution, and optimization of advertising campaigns across Meta platforms (Facebook & Instagram) and Google Ads. The ideal candidate will have a basic understanding of paid media strategies, campaign analytics, and creative development to deliver exceptional results. Key Responsibilities: * Develop, implement, and optimize ad campaigns on Meta platforms (Facebook & Instagram) to achieve client goals. Conduct thorough audience research and build detailed targeting strategies. Monitor campaign performance metrics (CTR, CPC, ROI, etc.) and implement data-driven optimizations. Collaborate with creative teams to develop compelling ad creatives and messaging aligned with campaign objectives. Perform A/B testing on ad creatives, placements, and audience segments to improve campaign effectiveness. Manage campaign budgets efficiently, ensuring resources are allocated to maximize performance. Stay updated on Meta platform updates, algorithm changes, and advertising best practices. Prepare detailed performance reports and actionable insights for internal teams and clients. Identify opportunities to scale campaigns and introduce innovative strategies to enhance performance. Qualifications: * Bachelors degree in Marketing, Business, or a related field. 2+ years of experience managing Meta (Facebook & Instagram) ad campaigns. Proficiency with Meta Ads Manager, Google ads, Business Manager, and analytics tools. Proven track record of achieving campaign objectives and delivering ROI. Strong analytical skills with a focus on data-driven decision-making. Experience with audience targeting, budgeting, and performance optimization. Excellent collaboration and communication skills. A proactive mindset and the ability to stay ahead of industry trends. Freshers accepted if they are willing to prove themselves. Perks: Work on high-impact campaigns for diverse industries. Access to cutting-edge tools and training in Meta advertising. A collaborative and creative work environment. Performance-based incentives and growth opportunities. Networking with high-profile clients and industry experts. A supportive team that values innovation and excellence. Join Quark Marketing to take your expertise in Meta Ads to the next level and drive impactful campaigns that deliver measurable success! Show more Show less

Key Responsibilities Developing, planning, executing and optimizing email campaigns. Ensuring the accuracy of audience targeting and data. Defining a reporting structure to report and track campaigns. Garnering insights and documenting best practices from previous campaigns so they can continually learn and improve future campaign performance. Ensuring all practices align with GDPR requirements. Assessing, evaluating and troubleshooting CRM/marketing data, tools, and processes. Required Skills 4-7 years of experience building, optimizing and deploying email campaigns and able to demonstrate impact made. Hands-on experience with email marketing automation software . Evidence of content writing with a clear commercial purpose. Strong analytical skills and the ability to use data to optimise . Working knowledge of HTML is required. Proficiency in HTML is a plus. Knowledge of A/B testing. Understanding control groups and their use in measuring uplift is a plus. Added Advantage An individual who can work quickly, flexibly and iteratively, always on the lookout for ways to optimise their output against agreed metrics. Someone with a strong capability for analysing marketing, customer data and campaign data, as well as working with Excel or Looker. Ability to manage multiple projects in a schedule-driven, fast-paced environment with confident written and verbal communication skills. You understand email deliverability and the major factors that determine it. Someone open-minded, collaborative and proactive, as well as comfortable in developing ideas with marketing and across the business and open to new learnings. Perks and benefits: Service recognition awards Market-leading pay rates Regular social and team-building activities Maternity & Paternity Benefits Medical Insurance Benefits

As a proactive individual in the role, you will be responsible for monitoring, tracking, and delivering campaigns effectively. This includes managing campaign set-up, reporting, performance assessment, and optimizing strategies. Collaboration with various teams such as sales, creative, and analytics is essential to ensure successful campaign implementation and performance. An in-depth understanding of digital advertising, audience targeting, ad optimization, and campaign analysis is crucial for this role. Your responsibilities will include overseeing the setup, implementation, and management of digital ad campaigns. It will be your duty to monitor and analyze campaign performance to ensure the delivery of campaign KPIs. Conducting A/B testing and implementing optimization strategies to enhance campaign performance will be part of your daily tasks. Developing and executing optimization strategies to improve ROI and key performance indicators (KPIs) is also a key aspect of this role. You will need to utilize data analysis tools and techniques to identify trends and insights that drive optimization efforts. Generating and presenting detailed reports on campaign performance, along with providing actionable insights and recommendations, will be vital. Post-campaign analysis to determine effectiveness and provide insights for future campaigns is also required. Close collaboration with sales, client, and product teams to align advertising strategies with overall business goals is expected. Additionally, participating in strategy sessions and offering insights based on campaign performance data will be part of your regular routine. To qualify for this role, you should have 3-7 years of professional experience in digital media, preferably within a media agency, trading desk, publisher, or technology company. A strong understanding of programmatic advertising and hands-on experience with programmatic DSPs (DV360, TTD, Mediamath, DCM, etc.) is essential. In-depth knowledge of MMPs (Appsflyer, Branch, Singular, etc.) is also required. Strong written and oral communication skills, presentation abilities, and analytical skills are necessary. Proficiency in the Microsoft Office Suite with an intermediate to advanced understanding of Excel is expected. Joining us means becoming part of a collaborative, output-driven program that promotes cohesiveness across businesses through technology. You will receive 360 feedback from your peer teams on your support of their goals. With over 500 million registered users and 21 million merchants, along with a wealth of data in our ecosystem, we are uniquely positioned to democratize credit for deserving consumers and merchants. This presents an opportunity to be part of India's largest digital lending story. It's your chance to contribute to this exciting narrative!,

The Senior Associate, Paid Social position in Bangalore is a full-time role within Zeta's social media campaign management team. This role offers a rewarding opportunity to utilize your expertise in managing paid social campaigns and staying abreast of cutting-edge trends in digital advertising. Candidates with experience in Facebook Ads Manager will be given preference. Responsibilities include campaign setup, optimizing KPIs and pacing, and generating reports across various ad platforms. The role also involves learning about the essential elements of paid social marketing campaigns, understanding relevant metrics, and creating performance reports to present key insights to clients. Key Responsibilities: - Setting up campaigns as per IO requirements, including ad uploads, pixels, budgets, and targeting - Analyzing Facebook performance and making necessary optimizations to achieve clients" pacing and KPI objectives - Managing campaign reporting by consolidating data from internal and external platforms - Compiling image sets for digital marketing campaigns - Supporting the campaign management team with ad-hoc requests Requirements: - Profound understanding of the paid social media ecosystem - Mandatory experience with Facebook; additional experience in TikTok, Snapchat, YouTube, or Twitter is preferred - Preferential consideration for candidates with Facebook/Meta ad platform experience, encompassing pixel implementation, optimization, audience targeting, and bid/budget management - YouTube ad experience is advantageous but not compulsory - BCA/BSC degree, including quantitative coursework - Strong written communication skills - Exceptional attention to detail - Demonstrated analytical ability - Interest in digital marketing trends - Availability to work during U.S. Eastern Standard Time (EST) hours Zeta Global is a pioneering data-powered marketing technology company established in 2007 by David A. Steinberg and John Sculley, former CEO of Apple Inc and Pepsi-Cola. The company merges the industry's 3rd largest proprietary data set (2.4B+ identities) with Artificial Intelligence to uncover consumer intent, personalize experiences, and assist clients in driving business growth. Operating on the Zeta Marketing Platform, the company powers comprehensive marketing programs for renowned brands globally. With proficiency across all digital marketing channels - Email, Display, Social, Search, and Mobile - Zeta designs acquisition and engagement programs that yield scalable, repeatable, and sustainable outcomes. Zeta Global acknowledges the San Francisco Fair Chance Ordinance and considers qualified applicants with arrest and conviction records for employment opportunities. For further information, refer to Zeta Global's recent recognitions and initiatives: - Zeta Global Opens AI Data Labs in San Francisco and NYC - Zeta Global Recognized in Enterprise Marketing Software and Cross-Channel Campaign Management Reports by Independent Research Firm,

The key responsibilities for this role include assisting in setting up, managing, and optimizing Meta and Google Ads campaigns. You will be responsible for conducting audience and keyword research to support campaign targeting, assisting with A/B testing of creatives, copy, and targeting strategies, monitoring ad spend, ROI, and key campaign performance metrics, coordinating with creative teams for ad content and visual assets, preparing performance reports, and suggesting basic optimization ideas. It is crucial to stay updated with trends and best practices across Meta and Google Ads platforms. The requirements for this position include having a strong analytical and problem-solving mindset, a basic understanding of Meta Ads Manager and Google Ads, the ability to interpret data and assist in campaign improvements, being detail-oriented, organized, and eager to learn, and familiarity with marketing metrics like CTR, CPC, ROAS is a plus. In this role, you will gain practical experience in setting up and optimizing ads on Meta and Google platforms, learn performance tracking, budgeting, and audience targeting techniques, understand A/B testing for ads, analyze campaign results, and scale effectively. You will also get exposure to industry practices and tools used by performance marketers. This is a full-time position in the Advertising Services industry.,

FanCode is Indias premier digital sports destination, dedicated to delivering a best-in-class experience for fans across live and non-live sports. Launched in March 2019 by industry veterans Yannick Colaco and Prasana Krishnan, FanCode has reached over 160 million users. The platform features a wide array of global and domestic sporting leagues, in partnership with leading sports associations. FanCode offers interactive live streaming through industry-first subscription models, including Match, Bundle, and Tour Passes, as well as monthly and annual plans at accessible price points. Some of the marquee properties include La Liga, Formula 1, MotoGP, cricket leagues from around the globe including CPL, Super Smash amongst others. Dream Sports, Indias leading Sports Technology company, is the parent company of FanCode, with brands such as Dream11, and DreamSetGo in its portfolio. About the role: As Senior Manager Ads Strategy, youll own the pitch strategy and planning for ad monetization across Dream Sports platforms. Youll work closely with the Ad sales team in determining GTM strategies, and sales narratives by defining the offering, identifying target segments, and determining the right time to go to market. This role is ideal if you understand advertiser mindsets, media buying behavior, and can turn platform potential into impactful ad solutions. What You&aposll Do Monetization & GTM Strategy Develop and own the ads monetization strategy across Dream Sports platforms Lead pricing, packaging, and positioning of inventory including impact properties, seasonal spikes, and custom solutions Build sales narratives for brand briefs, build timed GTM plans aligned with product launches, sporting calendars, and market opportunities Monitor market trends and competitor activity to refine strategy and pitch timing Ad Product Innovation & Partnerships Collaborate with product and ad-tech teams to co-create engaging and scalable ad formats Balance monetization goals with fan experience; evolve formats based on advertiser feedback and platform performance Identify whitespace for new monetization opportunities in live sports, commerce integrations, and contextual advertising Business Planning & Sales Enablement Support annual revenue planning and performance tracking across properties Translate market and audience insights into clear sales narratives and pitch collateral Support the front-line sales team with data-driven strategy, product readiness, and execution excellence Must-Haves 610 years of experience in digital media sales strategy, ad planning, or ad-tech ideally in OTT, sports, or entertainment Deep understanding of digital advertising ecosystem pricing models, audience targeting, media buying behaviors Demonstrated success in driving GTM strategy, crafting ad solutions, and delivering revenue impact Strong analytical rigour with the ability to translate data into insights and action Detail-oriented, diligent, and thrives in fast-paced, cross-functional environments High market awareness and ability to time pitches based on product readiness and advertiser priorities Understanding of sports fans and advertising personas what to pitch, when, and how to deliver impact About Dream Sports: Dream Sports is Indias leading sports technology company with 280 million+ users, housing brands such as Dream11 , the worlds largest fantasy sports platform, FanCode , a premier sports content & commerce platform and DreamSetGo , a sports experiences platform. Dream Sports is based in Mumbai and has a workforce of close to 1,000 Sportans. Founded in 2008 by Harsh Jain and Bhavit Sheth, Dream Sports vision is to Make Sports Better for fans through the confluence of sports and technology. For more information: https://dreamsports.group/ Show more Show less

You are invited to join Star Proptech as a Google Ads Expert in Science City, Ahmedabad, India. At Star Proptech, we specialize in innovative advertising and marketing solutions with a strong focus on real estate branding and digital excellence. Your role will involve planning, creating, and managing Google Ads campaigns across various platforms such as Search, Display, Video, and Shopping. Conducting keyword research, competitor analysis, and audience targeting will be essential to optimize campaigns for maximum ROI and conversion rates. Additionally, you will be responsible for creating compelling ad copy, ensuring accurate tracking with Google Analytics & Tag Manager, monitoring campaign performance, preparing reports, and recommending improvements. Staying updated with the latest Google Ads trends, tools, and best practices will be crucial for success in this role. To be successful in this position, you should have proven experience in managing Google Ads campaigns for at least 2 years. A Google Ads Certification is preferred, along with strong analytical skills and attention to detail. Experience in real estate or property marketing would be a bonus. The ability to work collaboratively in a fast-paced environment is also essential. In return, we offer a competitive salary based on experience, a creative and growth-oriented work environment, and the opportunity to work on premium real estate and lifestyle projects. If you are excited about this opportunity, please send your CV and portfolio to info@starproptechindia.com with the subject line "Google Ads Expert Application - Star Proptech". Join us at Star Proptech to make a real impact in the world of digital marketing and real estate branding. #StarProptech #WeAreHiring #GoogleAds #DigitalMarketingJobs #AhmedabadJobs #RealEstateMarketing #MarketingCareers #ApplyNow,

As a Performance Marketing Specialist specializing in Meta & Google Ads at Wildship Enterprises (Parent Company of Svastika), you will be an essential member of our Marketing team. Wildship Enterprises is renowned for its unique blend of aesthetics with cultural and spiritual essence, and we are seeking a dedicated and results-oriented individual to drive our digital advertising strategies across Meta and Google platforms. Your role will involve spearheading customer acquisition efforts and fueling revenue growth through creative campaign strategies, strategic analysis, and technical optimization. Your responsibilities will include developing and executing high-performing Meta and Google Ads campaigns to drive quality traffic and maximize conversions. You will be tasked with monitoring campaign performance, analyzing key metrics, and implementing optimization strategies to enhance results. Collaborating with content and creative teams, you will contribute to the development of compelling ad creatives, copy, and landing pages. A/B testing will be a key aspect of your role, where you will design experiments to test variables and boost campaign performance. Effective budget management, strategic audience targeting, staying updated with industry trends, and creating comprehensive performance reports will also be part of your duties. To excel in this role, you should have proven expertise in managing and optimizing Meta Ads and Google Ads campaigns. Strong analytical skills, creativity in developing engaging ad creatives, technical knowledge of various advertising tools, project management capabilities, and adaptability to dynamic environments are essential qualifications. By joining Wildship Enterprises, you will become part of a community of innovators dedicated to making a difference. You will have the opportunity to work on impactful campaigns, collaborate with a passionate team, and explore growth opportunities in a fast-evolving market. If you are ready to contribute to shaping our brands" legacy and be part of our inspiring journey, apply now to join Wildship Enterprises as a Performance Marketing Specialist focusing on Meta & Google Ads.,

You will be working with AskGalore Digital, a prominent technology and digital marketing company that specializes in providing cutting-edge solutions in AI, Blockchain, Data Science, AR/VR, and performance-driven marketing platforms. Our clientele includes global enterprises and startups, and we aim to assist them in enhancing their digital presence and maximizing ROI. As a PPC Campaign Manager, your primary responsibility will involve managing and optimizing paid campaigns on Google Ads and Meta (Facebook/Instagram) platforms. This role requires a high level of proficiency in performance marketing, analytical skills, and a strategic approach to campaign management. Your key duties will include planning, launching, and overseeing PPC campaigns on Google Ads and Meta Ads, conducting keyword research, crafting engaging ad copies, and performing A/B tests. You will be expected to continuously optimize campaigns to enhance performance metrics and ROI. Utilizing tools such as Google Analytics, Google Tag Manager, and other relevant platforms, you will track, analyze, and provide detailed reports on campaign performance. Collaboration with the content and design teams to ensure alignment of ad creatives with campaign objectives is also a crucial aspect of this role. To be successful in this position, you should possess a minimum of 3 years of experience in managing Google SEM and Meta Ads campaigns. Proficiency in Google Ads Manager, Meta Business Suite, and Tag Manager is essential, along with hands-on experience in Google Analytics, conversion tracking, and audience targeting. Google Ads and Meta Blueprint certifications would be advantageous. A solid understanding of digital funnels, lead generation strategies, and optimizing landing pages is also required. Strong communication, analytical, and reporting skills are key attributes for this role. This is a full-time position based in Bhopal, requiring a minimum of 3+ years of relevant experience. The working hours are from 9:30 AM to 6:30 PM, and there are currently 2 vacancies available for this role.,

About the Role Were looking for a motivated Meta & Google Ads Intern to support our performance marketing team in planning, launching, and optimizing paid campaigns across Facebook, Instagram, and Google Ads. This is a hands-on opportunity to work with real client accounts and learn practical skills in digital advertising. Key Responsibilities Assist in creating and managing ad campaigns on Meta (Facebook & Instagram) and Google Ads Help with audience research, keyword research, and targeting strategies Monitor campaign performance and prepare daily/weekly reports Suggest optimization ideas to improve CTR, conversion rate, and ROAS Coordinate with designers and content team for ad creatives Maintain tracking sheets for budgets, performance, and leads Stay updated on industry trends and platform updates Requirements Basic understanding of Meta Ads Manager and Google Ads interface Familiarity with audience targeting, ad formats, and bidding strategies Good analytical skills and ability to interpret campaign data Comfortable with Google Sheets for reporting Reliable internet connection and a working laptop Eagerness to learn and adapt in a fast-paced environment Perks & Learning Hands-on training with live campaigns Exposure to real client projects and premium brand marketing Letter of recommendation upon successful completion Potential for full-time role based on performance Show more Show less

As a Performance Marketer at our company in Jaipur, you will play a crucial role in driving growth through data-driven ad campaigns and ROI-focused strategies. Your expertise in Meta Ads, Google Ads, audience targeting, and proven track record of generating real results will be essential to our success. In this full-time position, you will be responsible for developing and executing marketing campaigns that drive meaningful impact on our business objectives. Your ability to analyze data, optimize campaigns based on performance metrics, and continuously improve results will be instrumental in our growth strategy. If you are a results-oriented individual with a passion for digital marketing and a knack for driving conversions, we are excited to discuss how you can contribute to our team. Join us in leveraging the power of performance marketing to reach new heights in our industry.,

As a PPC Campaign Manager, you will be responsible for creating, managing, and optimizing PPC campaigns on various platforms like Google Ads, Bing Ads, Facebook Ads, and others. Your main focus will be on conducting detailed keyword research and analysis to develop effective PPC strategies. You will monitor and analyze campaign performance to ensure key performance indicators (KPIs) such as click-through rates (CTR), conversion rates, and return on investment (ROI) are met. Additionally, you will be required to perform A/B testing for ads, landing pages, and bidding strategies to enhance campaign performance. Collaboration with content and design teams to create impactful ad copies and visual creatives will also be part of your role. Managing budget allocations, adjusting bids for maximum ROI, and providing regular reports on campaign performance with insights and recommendations for improvement are key aspects of this position. To qualify for this role, you should have at least 3 years of hands-on experience in managing PPC campaigns. Proven expertise with Google Ads, Bing Ads, and social media ad platforms is essential. Strong analytical skills are required to interpret data and make data-driven decisions. Familiarity with tools like Google Analytics and other tracking mechanisms for monitoring campaign performance is necessary. Knowledge of A/B testing, bid management tools, and audience targeting techniques is a plus. Excellent communication skills are vital, along with the ability to thrive in a fast-paced environment. Possessing a Google Ads certification would be advantageous. This is a full-time position with day and morning shifts. The ideal candidate should have at least 2 years of experience in PPC campaign management and social media. The preferred work location is Adambakkam, Chennai, Tamil Nadu, and the role requires in-person presence. Please note that for any career-related inquiries, you can reach out to the dedicated mobile number provided (7695877440), and avoid contacting the marketing number.,

We are seeking candidates based in Mumbai, Thane, Navi Mumbai to join our team at The Propertist, a leading prop-tech company located in Chembur East, Mumbai, India. With nearly a decade of experience in the real estate advertising and marketing industry, we have a strong reputation for delivering innovative solutions to our clients. Ideally, we are looking for individuals with experience in performance/paid marketing to be part of our digital team. The primary responsibilities will include planning and managing paid campaigns on Meta and Google platforms, strategizing campaigns to meet client goals, and optimizing campaigns for maximum performance and conversion. The desired candidate should possess strong proficiency in Google Ads, Meta Ads, and email marketing platforms. Additionally, excellent knowledge of campaign analytics tools such as Google Analytics is required. Understanding campaign metrics like CPC, CTR, ROAS, and CPA is essential, along with the ability to conduct A/B testing and keyword research to improve campaign effectiveness. Key responsibilities will include creating engaging and high-converting leads for campaigns, monitoring campaign performance across all platforms, analyzing key metrics, and implementing optimization strategies based on performance data. Regular reporting of campaign performance and providing insights to management will be crucial aspects of this role. This is a full-time, permanent position with benefits including a flexible schedule and paid sick time. The work location will be in person at our office in Chembur East, Mumbai.,

As a Meta Ads Specialist at our Coimbatore location, you will be responsible for planning, creating, and managing paid ad campaigns across Meta platforms such as Facebook and Instagram. You should possess hands-on experience in managing paid campaigns on these platforms, with a solid understanding of Google Ads as well. Your role will involve strategic thinking, creative testing, and performance tracking to deliver measurable outcomes. This is a full-time, on-site position that requires you to collaborate with various teams to ensure campaign success. Your responsibilities will include conducting A/B testing for creatives, audiences, and placements to enhance performance, tracking and analyzing campaign metrics, generating reports, and deriving actionable insights. You will be expected to monitor ad spend, optimize campaigns for Return on Ad Spend (ROAS), and ensure budget alignment. Additionally, staying updated on Meta and Google Ads policy changes and algorithm updates is crucial. You may also need to support and manage Google Ads campaigns when required, including Search, Display, and YouTube campaigns. To be successful in this role, you should have a minimum of 1 year of experience in Meta Ads (Facebook & Instagram) and a working knowledge of Google Ads, particularly in Search & Display campaigns. Strong analytical and reporting skills are essential, along with proficiency in tools like Google Analytics and Meta Ads Manager. A good grasp of audience targeting, funnel strategies, and remarketing is also necessary. The ability to handle multiple campaigns simultaneously and achieve performance Key Performance Indicators (KPIs) is important. A degree in Marketing, Business, Digital Media, or a related field is preferred. In return, we offer a collaborative and creative work environment where you will have the opportunity to work with diverse clients and industries. Your salary will be competitive and based on your experience and performance. Furthermore, there are career growth opportunities available in digital performance marketing for motivated individuals. If you believe you meet the qualifications and are excited about the prospect of joining our team, please send your resume and portfolio to princeecaffeine11@gmail.com. We are looking to hire immediately and are eager to welcome a results-driven Meta Ads Specialist like you to our team in Coimbatore.,

You should have 3 to 5 years of experience and a solid understanding of performance metrics like CTR, CPL, ROAS, and Conversion Rates. Proficiency in Google Analytics, Meta Insights, and reporting dashboards is a must, along with experience in real estate digital marketing. Your responsibilities will include planning, launching, and managing targeted ad campaigns on Meta (Facebook/Instagram) and Google Ads (Search, Display). You will need to optimize campaign performance through A/B testing, audience targeting, bid strategies, and creative performance tracking. Analyzing data to report on KPIs and deriving actionable insights to scale results is crucial. Collaboration with design, content, and sales teams to align creatives and messaging with campaign objectives is essential. Managing ad budgets effectively to ensure cost-efficient lead generation and customer acquisition is also part of the role. Staying updated on platform trends, algorithm changes, and digital best practices is necessary. To qualify for this position, you should have a minimum of 3 years of professional work experience in digital marketing roles. Prior proven expertise in executing full-cycle advertising campaigns on Facebook Ads Manager & Google Ads is required. Exceptional analytical capabilities with hands-on familiarity with platforms like Google Analytics and Meta Insights are essential. In-depth knowledge of metrics such as CTR, CPL, ROAS, and Conversion Rates is a must. Capability to function autonomously or as part of a team in high-paced scenarios, exhibiting robust task prioritization skills is also important.,

As a Senior Media Buyer specializing in Google Ads at Epigroww, you will play a pivotal role in managing high-budget and high-performing campaigns across various platforms such as Search, Display, YouTube, and Shopping. Your responsibilities will include developing and executing comprehensive campaign strategies, optimizing performance, and maintaining effective client communication. Your decisions and insights will directly influence client growth, ROI, and retention. In this role, you will be expected to strategically plan and scale Google Ads campaigns across different verticals such as e-commerce, lead generation, and SaaS. You will be responsible for every aspect of the campaign strategy, including keyword research, audience targeting, bidding strategies, creative direction, and aligning landing pages for maximum impact. Managing monthly ad budgets exceeding $50K per client will be a key part of your role, ensuring that performance benchmarks such as ROAS, CPA, and CPL are consistently met or exceeded. You will also be required to implement advanced tracking methods using tools like Google Tag Manager, GA4, and custom conversion events to enhance campaign performance. Collaboration with cross-functional teams including designers, copywriters, CRO teams, and account managers will be essential for success in this position. Analyzing data at scale to derive meaningful insights and recommendations for performance growth, staying updated on platform changes, and leading testing strategies for continuous refinement of creative and media strategies will also be part of your responsibilities. To be successful in this role, you should have a minimum of 3-5 years of hands-on experience managing large-scale Google Ads campaigns in an agency or performance marketing setting. You must hold Google Ads certification and possess in-depth knowledge of platform nuances, auction dynamics, attribution modeling, and conversion optimization. A strong background in e-commerce, lead generation, or both across various industries is required. Additionally, you should have a solid understanding of analytics and tracking tools such as GA4, Tag Manager, and conversion APIs. Your ability to interpret complex data and translate it into actionable strategies, along with exceptional written and verbal communication skills for client updates and internal collaboration, will be critical. While agency experience is preferred, your proven ability to strategically scale accounts from 4 to 6 figures per month in ad spend, exceptional analytical skills, and a proactive approach to staying abreast of industry updates and trends will make you an ideal candidate for this role at Epigroww.,

As a Programmatic Media Buyer at Ethinos Digital Marketing Pvt Ltd, you will play a crucial role in optimizing media campaigns on Display & Video 360 (DV360). Your responsibilities will include media planning, media strategy, and media buying, where you will leverage your analytical skills to ensure the success of campaigns. Effective communication will be key as you collaborate with internal teams and external partners to achieve business objectives. To excel in this role, you must possess strong Media Planning and Media Buying skills, along with expertise in Media Strategy and Analytical Skills. Your ability to execute digital media campaigns and navigate Programmatic Advertising platforms will be essential. A Bachelor's degree in Marketing, Advertising, or a related field is required to qualify for this position. Key responsibilities will involve Campaign Management & Optimization on DV360, including setting up audience targeting, bidding strategies, and creative optimizations. You will also be responsible for Strategy & Planning, where you will develop programmatic media strategies aligned with marketing objectives. Reporting & Analytics will be another critical aspect of your role, as you analyze campaign performance and provide actionable insights for optimization. Your success in this role will be supported by your experience of 3+ years in programmatic media buying, specifically with DV360. Your technical skills should include a deep understanding of DV360, proficiency in Google Analytics, Google Ads, and other ad tech platforms. Strong communication skills, analytical mindset, and the ability to multitask in a fast-paced environment will be key to excelling in this position. Preferred qualifications include certifications in Google Marketing Platform (GMP) or DV360, experience in agency roles, and a background of working in collaborative, cross-functional team environments. In return for your contributions, you can expect a competitive salary, access to premium partner events, comprehensive health insurance, opportunities for career growth, flexible working hours, employee engagement programs, and yearly offsites. Join Ethinos Digital Marketing as a Programmatic Media Buyer and take your career to the next level in the dynamic world of digital marketing.,

You will be responsible for planning, executing, and analyzing integrated marketing campaigns to increase brand awareness and drive engagement. This includes developing, implementing, and managing digital marketing campaigns on Google Ads and Facebook Ads platforms. You will conduct thorough market research and competitor analysis to identify opportunities and create ad strategies that align with business objectives, including audience targeting, budget allocation, and bidding strategies. Monitoring and reporting on digital marketing metrics will be a key part of your role, providing insights to optimize strategies. You will ensure that all communication materials adhere to brand guidelines and provide actionable insights to improve campaign performance and achieve business goals. Staying up-to-date with the latest trends and changes in Google Ads and Facebook Ads platforms will be essential, as well as experimenting with new features and ad formats to keep campaigns innovative and effective. You will also be responsible for ensuring that all campaigns comply with platform policies and best practices. This is a full-time position with benefits including cell phone reimbursement. The schedule is a day shift, and the ability to commute/relocate to Agra, Uttar Pradesh is required.,

Experience: You should have at least 2+ years of experience in performance marketing, particularly in the fashion and apparel industry. Your expertise in executing successful paid campaigns on various platforms like Facebook Ads, Google Ads, and Instagram will be crucial for this role. Strong analytical skills using tools such as Google Analytics, Facebook Insights, and Shopify Analytics are required. Knowledge of fashion trends, consumer behavior, and seasonal shopping patterns is essential to drive effective marketing strategies. Hands-on experience with A/B testing, retargeting, and audience segmentation will be beneficial. You should have a deep understanding of eCommerce metrics and the ability to optimize for key performance indicators like CAC, CTR, and ROAS. Additionally, experience in influencer marketing and affiliate marketing would be advantageous. Responsibilities: As a Performance Marketing Specialist for D2C Brands in the apparel industry, your key responsibilities will include: 1. Developing and Executing Paid Media Campaigns: - Plan, create, and optimize paid digital marketing campaigns on platforms such as Facebook, Instagram, Google Ads, and other relevant channels. - Focus on driving high-quality traffic, conversions, and sales for fashion and apparel products. - Implement A/B testing for ad creatives, landing pages, and targeting to continuously enhance performance. 2. Audience Targeting and Segmentation: - Conduct detailed audience research to create buyer personas specific to the fashion and apparel industry. - Implement precise targeting strategies to reach high-intent fashion consumers based on demographics, interests, and behaviors. 3. Campaign Optimization: - Continuously monitor and adjust campaigns based on performance metrics like CTR, conversion rates, CAC, and ROAS. - Utilize data to refine strategies, ensure budget optimization, and drive conversions. 4. E-Commerce & Fashion Industry Trends: - Stay updated on the latest fashion trends, seasonal shopping behaviors, and industry shifts to create timely campaigns. - Collaborate with the design team to develop visually appealing ads aligned with fashion trends and brand identity. 5. Data Analytics and Reporting: - Analyze campaign data and performance metrics using tools like Google Analytics and Facebook Insights. - Provide detailed reports with actionable insights to optimize future campaigns and drive business decisions. 6. SEO and Retargeting: - Implement retargeting strategies to increase conversion rates. - Collaborate on SEO strategies to align paid efforts with organic growth. 7. Collaboration with Cross-Functional Teams: - Work closely with content, creative, and product teams to align marketing strategies with the brand vision. - Ensure messaging and campaigns resonate with the target audience in the fashion and apparel space. 8. Influencer & Affiliate Marketing: - Manage influencer marketing campaigns to enhance brand visibility and engagement. - Explore affiliate marketing opportunities to drive traffic and revenue growth. Why Join Us Join our dynamic and fast-paced environment with a passionate team dedicated to making an impact in the fashion industry. You will have the opportunity to work with leading fashion brands and grow your career in performance marketing. We offer competitive salary and performance-based incentives. Job Types: Full-time, Permanent Benefits: - Provident Fund Schedule: - Day shift - Morning shift - Yearly bonus Work Location: In person,

Wehit, a specialist boutique firm based in Noida, is seeking a candidate for the role of Performance Marketing Executive. As a Performance Marketing Executive at Wehit, you will be responsible for running and managing ad campaigns specifically for E-commerce brands with a focus on Direct sales. Your role will involve creating and managing Facebook (Meta) Ads campaigns under guidance, analyzing and optimizing ad performance to improve results, and targeting the right audiences based on demographics, interests, and behaviors. The ideal candidate for this role should have a minimum of 6 months to 2 years of experience in Performance Marketing. The position is based in Noida-63, and the working days are Monday to Friday with alternate Saturdays working. The working hours are from 9.30 am to 6.00 pm. The salary offered for this position ranges from 2.16 LPA to 3.60 LPA. Key Responsibilities: - Run and manage ad campaigns specifically for E-commerce brands with a focus on Direct sales. - Create and manage Facebook (Meta) Ads campaigns under guidance. - Analyze and optimize ad performance to improve results. - Target the right audiences based on demographics, interests, and behaviors. - Track ad performance and analyze key metrics. - Communicate with team members and provide reports on campaign performance. - Work with the creative and content teams to develop engaging ad creatives. Required Skill Set: - Strong Knowledge of Meta (Facebook) Ads and campaign setup. - Understanding of sales-focused ad strategies for e-commerce. - Familiarity with audience targeting and segmentation. - Eye for creative design and working with design teams. - Willingness to analyze ad performance and optimize. - Strong budget allocation knowledge. - Strong communication and coordination skills. - Exposure to different ad formats (image, video, carousel). - Basic understanding of Google Ads. Note: Freshers are not eligible for this role.,

As a Facebook Marketing Specialist at Cognitive Pixel, you will play a crucial role in our digital marketing endeavors, focusing primarily on Facebook Marketing and Display Ads to enhance brand visibility, engagement, and conversions. Your main responsibilities will include developing and implementing strategic Facebook marketing campaigns to effectively target our audience. You will be tasked with crafting engaging ad copy and visuals that resonate with our customers, as well as monitoring and analyzing campaign performance metrics to optimize for success. Conducting A/B tests on ad creatives, audience targeting, and bidding strategies to ensure maximum return on investment will also be a key part of your role. It is essential to stay updated on the latest trends and best practices in Facebook advertising to drive impactful results. Collaboration with the creative team is vital to produce visually appealing ads that align with our brand identity. Additionally, providing regular reports and insights to the team on campaign performance and areas for enhancement will be necessary for continuous improvement. If you are enthusiastic about digital marketing and have a proven track record of achieving results on Facebook, we encourage you to apply and be a part of our team at Cognitive Pixel. Together, we aim to elevate our social media marketing strategies to new heights. Cognitive Pixel is dedicated to working with renowned global agencies and affiliate networks as their white-label partners. Our approach is centered around utilizing sophisticated, data-driven digital marketing strategies tailored to understand the most lucrative aspects of your business and operational challenges. Our company is equipped with cutting-edge technology, advanced analytics, and metrics to drive success. With a team of dedicated experts, we strive to deliver successful campaigns and foster strong client relationships. We specialize in crafting personalized marketing strategies aligned with each client's unique goals and objectives, ensuring detailed analysis, efficient optimization, and clear accountability throughout the process.,

You will be joining a fast-growing digital marketing agency that specializes in paid advertising strategies to drive measurable results for clients. As an Associate PPC Specialist, your role will involve supporting the management of paid search and social campaigns across various platforms. Your responsibilities will include performing keyword research and competitor analysis to optimize campaigns, writing and testing ad copy for improved click-through and conversion rates, monitoring daily performance metrics, collaborating with the team on bid strategies and audience targeting, generating performance reports, and staying updated on industry trends and best practices in PPC advertising. We are looking for candidates with 1-2 years of experience in managing PPC campaigns or relevant internship experience. Entry-level candidates with strong analytical skills are also encouraged to apply. The ideal candidate will have familiarity with Google Ads, Bing Ads, and/or social media ad platforms, a strong analytical mindset, proficiency in tools like Google Analytics and Excel, excellent written and verbal communication skills, attention to detail, and the ability to manage multiple projects and deadlines. Google Ads or similar certifications are considered a plus. Joining our team will provide you with the opportunity to work with a group of passionate professionals, gain hands-on experience in managing diverse campaigns, enjoy a flexible work environment with opportunities for professional development, receive a competitive salary and benefits package, and have a clear career growth path within the organization.,

Position Overview: We are looking for a talented and results-driven Manager of Paid Media with a focus on branding to join our marketing team. In this role, you will manage and execute paid media campaigns primarily on YouTube, Instagram, and Facebook to enhance brand awareness and engagement. You will be responsible for creating and optimizing campaigns that resonate with the target audience while ensuring the consistent messaging of our brand across social platforms. The ideal candidate will bring strong experience in video advertising, social media marketing, and a passion for building lasting brand recognition. Key Roles and Responsibilities: Campaign Strategy & Execution: Develop and implement paid media strategies focused on brand awareness and engagement across YouTube, Instagram, and Facebook. Collaborate with the creative team to design compelling visual and video ad creatives that align with brand guidelines and effectively communicate brand values. Manage video ad campaigns on YouTube (TrueView, bumper ads, skippable and non-skippable formats) and paid social campaigns on Instagram and Facebook, ensuring they support overall branding objectives. YouTube Advertising Management: Oversee the end-to-end management of YouTube advertising campaigns, including planning, execution, and performance optimization. Utilize YouTubes ad targeting options, such as interest-based and demographic targeting, to effectively reach and engage the target audience. Analyze YouTube performance data (e.g., views, view-through rates, engagement metrics) to continuously improve ad content, targeting, and overall campaign performance. Facebook & Instagram Advertising: Design and execute paid media campaigns on Facebook and Instagram, leveraging formats such as carousel ads, video ads, stories, and sponsored posts to build brand visibility and engage audiences. Optimize campaigns on Facebook and Instagram by testing ad creatives, audiences, and placement strategies for maximum performance and brand impact. Brand Performance Monitoring: Monitor key performance indicators (KPIs) such as brand awareness, engagement, reach, and cost-per-impression (CPI) across YouTube, Instagram, and Facebook campaigns. Use analytics tools (e.g., Google Analytics, Facebook Insights, YouTube Analytics) to track and report on campaign performance, and provide actionable insights for optimization. Conduct A/B testing and analyze creative performance to continuously improve brand messaging and audience engagement. Audience Targeting & Segmentation: Develop and refine audience segmentation strategies to ensure brand messaging is tailored to the right demographics and interests on each platform. Use data and analytics to ensure campaigns are targeted effectively to increase brand awareness and engagement with relevant consumer segments. Cross-Functional Collaboration: Collaborate with the marketing, creative, content, and product teams to ensure alignment between paid media efforts and broader marketing strategies. Share insights and results from campaigns with stakeholders to guide future branding efforts and refine media strategies. Stay Updated with Industry Trends: Continuously research trends, tools, and best practices in social media marketing, paid media, and video advertising to keep campaigns innovative and aligned with evolving digital marketing landscapes. Experiment with new formats, ad products, and technologies on YouTube, Instagram, and Facebook to drive brand visibility and engagement. Required Skills & Qualifications: Experience: Minimum of 4-5 years of experience in paid media management with a focus on branding and social media campaigns. Proven experience running successful campaigns on YouTube, Instagram, and Facebook, particularly with an emphasis on brand awareness and audience engagement. Experience in creating and optimizing video ads on YouTube and other social platforms. Hard Skills: Expertise in YouTube advertising tools and formats (e.g., TrueView, bumper ads, skippable and non-skippable ads). Proficiency in Facebook Ads Manager and Instagram advertising tools to create, manage, and optimize paid media campaigns. Strong understanding of social media metrics, video optimization, and ad performance analysis. Familiarity with analytics tools like Google Analytics, Facebook Insights, and YouTube Analytics to track campaign results and drive optimization. Solid understanding of digital advertising best practices, audience targeting, and campaign optimization strategies. Soft Skills: Strong creative and strategic thinking with the ability to craft compelling brand stories that resonate with diverse audiences. Excellent communication skills, both written and verbal, for reporting insights and presenting campaign results to senior leadership and stakeholders. Highly organized with the ability to manage multiple campaigns and priorities in a fast-paced environment. Ability to collaborate effectively with cross-functional teams, including creative, content, and product teams, to ensure alignment and execution of branding strategies. Analytical mindset with the ability to derive actionable insights from campaign data and optimize future strategies. Preferred Qualifications: Bachelors degree in Marketing, Communications, or a related field. Google Ads and Facebook Blueprint certifications are a plus. Experience with influencer marketing and leveraging social media partnerships to amplify brand campaigns. Show more Show less

As a Growth Marketing Partner at Klever Marketing, you will play a key role in driving digital growth for our clients based in Delhi, India. Your main responsibilities will include planning, executing, and managing high-performance Meta (Facebook, Instagram) and Google Ads campaigns. You will be responsible for monitoring and analyzing key performance indicators (KPIs) to track campaign performance, identify areas for improvement, and drive customer acquisition and retention. To ensure campaign success, you will conduct A/B experiments with clear success/failure metrics, perform keyword research, audience targeting, and competitive analysis to optimize ad spend, improve campaign efficiency, and maximize Return on Advertising Spend (ROAS). Accuracy in tracking and reporting across all key metrics is crucial, as you will develop a strong reporting framework, analytics, and ROI tracking for all campaigns, providing actionable insights to stakeholders. Staying up-to-date with the latest industry trends, algorithm changes, and best practices in performance marketing will be essential to your role. You will be part of a tight-knit, passionate team that is dedicated to creating brand identities, designing websites, and delivering impactful marketing campaigns. Join us at Klever Marketing and enjoy a dynamic and collaborative work environment with opportunities for professional growth and development. We offer a competitive salary package that recognizes your contributions to our team's success.,

Are you a Senior Meta Ads Specialist with a passion for performance marketing We have an exciting opportunity for a full-time position with one of our esteemed eCommerce clients based in Hyderabad. If you have a track record of successfully expanding paid campaigns, optimizing funnels, and are well-versed in Meta Business Manager, then this role is tailored for you. We are seeking a candidate who has at least 2.5 years of hands-on experience in managing Meta (Facebook + Instagram) ad campaigns, specifically within the eCommerce sector. The ideal candidate should possess a deep understanding of audience targeting, ad creatives, and funnel optimization. A strong analytical mindset is essential to interpret data and derive valuable insights. Proficiency in A/B testing, evaluating landing page performance, and enhancing conversion rates is also crucial. Additionally, excellent communication skills and the ability to collaborate effectively with various teams are highly valued. As a Senior Meta Ads Specialist, you will be responsible for formulating and executing campaign strategies while focusing on optimization. You will collaborate closely with content creators, designers, and product teams to ensure cohesive campaigns. Handling substantial budgets and expanding successful campaigns will be a key part of your role. The ability to conduct thorough testing across creatives, targeting strategies, and landing pages is pivotal to drive continuous improvement. If you are ready to take on impactful eCommerce campaigns with a performance-oriented approach, we invite you to submit your resume to salmon.paul@tophire.co. Join us in creating successful and high-impact marketing campaigns in the eCommerce domain.,