Associate - Category

About Us

The Souled Store is a homegrown youth casual-wear brand started in 2013. We are one of India’s largest online merchandising platforms with licenses like Disney, Warner Bros; WWE, IPL, Viacom18 to name a few. Apart from selling products with themed designs such as superheroes, movies, TV shows, and cartoons, the brand also

is at the forefront of the latest youth style and fashion trends. In addition to core men and women wear apparel categories, we have also expanded to new categories and introduced new product lines like activewear, supima products, innerwear, personal care products like perfumes etc. We have also launched footwear and kidswear

recently.

Although we are primarily an online brand, we’ve expanded in the offline retail space as well and have stores in Mumbai, Bangalore, Delhi, Pune and Indore. The Souled Store was born out of the idea of loving what you do, from the soul. We believe that people do their best work when they love what they do. There are too many Monday mornings and you can’t go dreading every single one of them. Over the years, we have built a strong team of like-minded people that work smart, own their work, and think like leaders. If you identify with what we do and are interested in being a part of an aggressively growing brand, we would love to have you on Board!

Work Overview :

We are looking for a passionate and detail-oriented Associate to join our Category team. In this role, you will assist in data backed analysis of sales and competition, curating and planning trendy forward looking collections and partnering with design and sourcing to operationalize plans.

Key Responsibilities :

• Analyse Sales, Inventory, Marketing data and provide category specific sharp actionable insights
• Perform competition landscape assessment and identify current category gaps to assist in developing seasonal buying strategies assist in developing seasonal buying strategies
• Work closely with the design and planning teams to finalize the product assortment and range plans.
• D2C performance weekly to ensure the cataloguing and product shoots are done correctly.
• Support in forecasting demand and tracking OTB (Open to Buy) plans.
• Maintain detailed records of styles, pricing, orders, and delivery timelines.
• Collaborate cross-functionally with production, planning, marketing, and retail teams.

Qualifications :

• 1–3 years of experience in category, buying or merchandising, preferably in menswear.
• A keen eye for fashion trends, especially in casual menswear.
• Strong analytical and Excel skills; familiarity with buying/planning tools is a plus.
• Excellent communication and negotiation skills.
• Highly organized and detail-oriented with a strong sense of ownership.
• Degree/diploma in Fashion Merchandising, Business, or related field.