Assistant Performance Marketing Manager

2 years

0 Lacs

Posted:2 months ago| Platform: Linkedin logo

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Work Mode

On-site

Job Type

Full Time

Job Description

At NATHABIT we are making natural living a HABIT little by little 🌿. We do so by serving 100% natural self care to our consumers. The formulations are authentic ayurvedic solutions that are proprietary and developed by our own R&D. The products are prepared fresh everyday in our ayurvedic kitchen, out of whole and raw ingredients such as fresh milk, curd, fruit pulps, flowers, herbs, nut & spices. This offering of Fresh Ayurveda has made a mark in the Indian personal care industry. Today 23Lac+ customers trust us for their personal care needs. The founding team has a strong startup experience, is well funded and backed by tier 1 institutional investors. About the Role: We are hiring an Assistant Performance Marketing Manager to support and execute performance marketing across select e-commerce marketplaces . This role is ideal for someone detail-oriented, number-savvy, and eager to drive paid visibility and revenue growth on third-party platforms. Key Responsibilities: Plan and allocate advertising budgets across allocated marketplaces. Set up, monitor, and optimize ad campaigns on platform-specific ad managers (e.g., Amazon Advertising Console, Nykaa Ads Manager) Track and report on key performance metrics such as ACoS, ROAS, TACoS, CPC, CTR , and ad-attributed revenue Coordinate with internal teams (catalog, content, design) to ensure product listings are optimized for ad performance Conduct keyword research and make data-backed bids and budget adjustments to maximize ad efficiency Identify and chase high-intent opportunities such as seasonal boosts, platform events (e.g., Nykaa Hot Pink Sale, Amazon Great Indian Festival), and new product launches Monitor daily spend, sales, and performance trends and raise red flags or improvement ideas proactively Maintain and update campaign performance reports and dashboards Requirements: 1–2 years of experience in performance marketing for e-commerce marketplaces Hands-on experience with Amazon Ads, Nykaa Ads, Flipkart Ads , or similar platforms Proficient in analyzing platform dashboards and drawing actionable insights Strong skills in Excel/Google Sheets for tracking and reporting Basic understanding of key ad metrics (ACoS, TACoS, ROAS, CTR, CPC) Good communication skills and the ability to collaborate with cross-functional teams Good to Have: Experience managing multiple marketplace accounts simultaneously Familiarity with product-level attribution and category performance Exposure to listing optimization and product visibility best practices on marketplaces Note: This role is fully focused on platform-led paid marketing (not Meta, Google, or YouTube). It’s ideal for someone eager to master the levers of growth within the e-commerce ecosystem. Show more Show less

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