Assistant Area Manager

This role will lead Sales & Business Development for the Plasters segment in North Kerala, covering 5 key districts with strong gypsum plaster potential.

About the Role

We are looking for a dynamic sales professional to grow our market share and strengthen relationships with Architect contractors, builders, and dealers.

Responsibilities

• End-to-end sales responsibility across both project and channel sales in North Kerala.
• Build and sustain relationships with builders, contractors, architects, and dealers.
• Drive market penetration, partner engagement, and post-sales service.
• Leverage Gyproc’s product portfolio to boost sales and brand visibility.

Sales Value Achievement:

• Drive sales through project and trade dealers to achieve monthly and annual sales targets.
• Execute strategies to convert enquiries to orders in the housing and infrastructure segments.

Market Development:

• Build a comprehensive database of active builders and track construction activity across North Kerala.
• Generate consistent enquiries and understand customer buying behaviors.
• Develop and maintain strong relationships with local influencers in construction.

Project Dealer Management:

• Appoint and manage project dealers across the region for performance and ROI.
• Address pricing, supply, and service issues promptly.
• Support channel development and dealer capability enhancement.

Customer Service:

• Ensure accurate and timely product delivery to sites.
• Collaborate with service teams to ensure customer satisfaction and resolve complaints efficiently.

Competency Development:

• Conduct training sessions for applicators and channel partners, focusing on VAPs (Value-Added Products).
• Equip partners with strong product knowledge and selling techniques.

MIS & Reporting:

• Regularly update MS-CRM for enquiry and sales tracking.
• Plan and report local market activities like site demos, dealer meets, and training programs.

Required Skills

• Strong relationship-building skills with architects, builders, contractors, and dealers.
• Strategic thinking and problem-solving in channel conflict and customer engagement.
• High energy, entrepreneurial attitude, and the ability to navigate a dynamic and competitive market.
• Familiarity with construction drawings, project sales, and sustainable building practices.

Qualification:

• Educational Qualification (UG): BE – Mechanical / Civil / Electrical or equivalent
• Educational Qualification (PG): MBA preferred

Experience