Area Sales Manager – B2B Textile Sales

Area Sales Manager – B2B Sales" for a leading Textile garment manufacturer based out of Chennai.

8 years of B2B sales experience, preferably in textiles, garments.

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Key Responsibilities:

1. B2B Sales Development:

• Identify, on board, and manage wholesale buyers, distributors, and institutional clients.
• Maintain strong relationships with key accounts to ensure repeat business.
• Negotiate pricing, payment terms, and order volumes as per company policy.

2. Channel Partner Management:

• Appoint and monitor distributors and agents within the area.
• Ensure timely order processing, dispatches, and payments through partners.
• Resolve channel conflicts and ensure healthy partner relationships.

3. Business Planning & Execution:

• Develop monthly/quarterly sales plans and execute strategies to meet targets.
• Plan and conduct trade promotions, exhibitions, and B2B outreach campaigns.
• Work with internal teams (Warehouse, logistics, finance) to meet client requirements

4. Market Intelligence:

• Track competitor activity, pricing, and product movement in the wholesale market.
• Collect and analyze feedback from channel partners and large buyers.
• Report on regional market trends and recommend adjustments to product or pricing strategies.

5. Documentation & Reporting:

• Maintain accurate records of B2B accounts, deals closed, and credit status.
• Submit periodic reports on sales performance, pipeline status, and market feedback.
• Ensure compliance with tax, invoicing, and regulatory norms for B2B transactions.

Qualifications & Skills:

• Bachelor’s degree in Business, Marketing, or Commerce (MBA preferred).
• 8 years of B2B sales experience, preferably in textiles, garments.
• Strong network of wholesalers and distributors in the assigned area.
• Proven negotiation and deal-closing skills.
• Ability to travel extensively across the assigned region.
• Familiarity with local textile trade practices and seasonality.

Preferred Experience:

• Selling traditional garments like

  lungis, dhotis,

  in bulk.
• Working with

  textile wholesalers, chain distributors, or large-format buyers

  .
• Exposure to

  semi-urban and rural B2B textile markets

  .