Adobe Campaign Developer

Job Description

Company Overview Viraaj HR Solutions is a dedicated recruitment agency specializing in finding the right talent for various industries. We are committed to connecting skilled professionals with dynamic companies. Our mission is to enhance the recruitment process by offering personalized and effective solutions while ensuring a high level of service, professionalism, and integrity. Our team is passionate about fostering long-term relationships with both candidates and clients, built on trust and open communication. Role Responsibilities Develop and manage Adobe Campaign workflows for targeted marketing. Design, execute, and optimize email marketing campaigns. Utilize SQL to extract and manipulate data for campaign effectiveness. Integrate APIs for seamless data transfer and process automation. Perform extensive data analysis to measure campaign performance. Collaborate with marketing teams to design targeted campaigns. Ensure all campaigns comply with industry standards and best practices. Implement A/B testing and other optimization techniques. Troubleshoot and resolve campaign-related issues quickly. Maintain campaign documentation and reporting metrics. Provide insights and recommendations for strategy adjustments. Update and manage customer preferences and data within Adobe Campaign. Train and support team members in campaign management tools. Participate in project management tasks to meet deadlines. Engage with clients to understand their marketing needs. Qualifications Bachelor's degree in Computer Science, Marketing, or related field. 2+ years of experience with Adobe Campaign. Proficiency in SQL for data manipulation and reporting. Strong knowledge of email marketing concepts and strategies. Experience in API integrations. Exceptional analytical skills with attention to detail. Strong project management skills to handle multiple tasks. Familiarity with HTML and CSS for email development. Experience in A/B testing and campaign optimization. Excellent communication and interpersonal skills. Creative problem-solving abilities. Strong organizational skills with the ability to prioritize tasks. Understanding of customer segmentation and targeting. Ability to work independently and in a team environment. Willingness to stay updated with the latest marketing trends. A proactive attitude and a commitment to continuous improvement. Skills: css,customer segmentation,api integrations,project management,sql,data analysis,sql proficiency,email marketing,html,a/b testing,adobe campaign Show more Show less