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Ad Operations Executive

3 - 5 years

0 Lacs

Posted:1 day ago| Platform: Linkedin logo

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Job Type

Full Time

Job Description

Job Overview We’re looking for a detail-oriented and analytical AdOps Executive to manage, optimize, and troubleshoot programmatic advertising campaigns across various platforms. You will work closely with sales, account management, and product teams to ensure campaigns meet delivery and performance KPIs. Key Responsibilities Set up, monitor, and optimize programmatic ad campaigns (CPM, CPC, CPV, CPI) on DSP and partner platforms. Manage creatives, tags, tracking pixels, and troubleshoot issues related to delivery, viewability, and attribution. Work with internal teams to onboard new publishers and advertisers, ensuring accurate trafficking and reporting setup. Monitor campaign pacing, budgets, and performance metrics to provide daily/ weekly insights and optimizations. Perform QA testing for creatives and pixels (VAST, VPAID, JS tags, etc.). Collaborate with the analytics team to extract actionable insights and provide reports for clients and internal stakeholders. Manage communication with SSPs, DSPs, and other third-party vendors when required. Ensure compliance with fraud protection tools (e.g., Pixalate, IAS, GeoEdge) and maintain ad quality standards. Requirements 3 - 5 years of experience in Ad Operations, Programmatic Advertising, or Campaign Management. Hands-on experience with DSPs (e.g., DV360, The Trade Desk, SmartyAds, or similar), Ad Servers, and Pixel Management tools. Understanding of OpenRTB, VAST, Ad Exchanges, and Supply Path Optimization (SPO). Strong analytical and troubleshooting skills. Familiarity with campaign KPIs such as CTR, CVR, eCPM, Viewability, and IVT. Excellent communication and organizational skills. Preferred Qualifications Experience in mobile, video, and connected TV (CTV) advertising. Knowledge of postback URLs, MMPs (e.g., Appsflyer, Branch), and attribution flows. Proficiency in Excel, Google Sheets, and data visualization tools. Experience with ticketing systems like JIRA or customer support tools like Zendesk. Skills: customer support tools,ticketing systems,troubleshooting skills,vast,data visualization tools,organizational skills,ad servers,supply path optimization,analytical skills,ad exchanges,google sheets,excel,dsps,management,advertising,campaign management,communication skills,communication,programmatic advertising,campaigns,ad operations,pixel management,openrtb Show more Show less

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