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Zonal Business Effectiveness Manager

8 years

0 Lacs

Indore Madhya Pradesh India

Posted:2 days ago| Platform: Linkedin logo

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Skills Required

effectiveness management design agile pricing efficiency data support mapping audit scanning drive engagement optimization wave training analysis

Work Mode

On-site

Job Type

Full Time

Job Description

Position Title: Zonal Business Effectiveness Manager (ZBEM)Location: IndoreJob Responsibilities

Rebate Management

  • Scheme design & Performance tracker
  • GTN RECO
  • ROI & effectiveness of the design
  • Agile pricing – Competitive pricing analysis
  • Track the CN disbursement

DGDF & Collection efficiency and Effectiveness

  • Data support & insight on DF
  • Review – Placement vs Liquidation
  • Collection review
  • SR & NES review & insight

ROOTS program and Retail Excellence (AMBER)

  • Sales hierarchy mapping (IAG)
  • Retail Audit (Penetration/Concentration & Brand width)
  • CPIN scanning drive & review
  • Review the complaint log – with Program manager
  • Retailer scheme management

New Business Opportunities/ Scheduled NEWSLETTER

  • Explore & highlight new business opportunities – Geography, Brand, Channel
  • Publish SUCCESS STORIES – Sale/ Liquidation/ROOTS/Collection, etc

Channel engagement & Business reviews

  • Channel reach insight and optimization to implement AMBER
  • Primary – ARK, C Champs & RS
  • ROOTS – ROOTS, ROOTS+ & ROOTS GOLD
  • Review meetings – BRM, SEM

Target Setting

  • 4 Wave concept PO allocation
  • Sales performance insights

Training

  • Scheme selling skills
  • Digital platform – with COE

P&L analysis of the Channel

Qualification & Experience

  • Bachelor's or Master's degree in Agriculture/Business Management or equivalent
  • Minimum 8+ years of relevant experience

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